From news to classics, Samsung powerful 4K processor elevates all content to breathtaking 4K Ultra HD, regardless of the source. Al intelligently analyses images and intricately restores every detail, pixel by pixel for a stunning visual experience.
Enjoy HDR-like picture quality, even with SDR content. Using Al, your TV learns the difference between SDR and HDR content and transforms it into vibrant HDR-like visuals, scene-by-scene. Experience brighter highlights, more vibrant colours and clearer details.
Automatically Adjusts to You: Al Customisation Mode
Samsung advanced Al processor automatically detects whether you are watching sports, movies, or general content, and auto-adjusts the picture settings based on your preferences. With Al content recognition, you no longer have to tweak the settings every time you watch something new.
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Breathing New Life into Dull Colours: Colour Booster Pro
Samsung smart Al Colour Booster intelligently adjusts and enhances colour levels scene-by-scene. From the darkest night shots to the brightest landscapes, enjoy consistently high and accurate levels of colour for a bold viewing experience whatever you're watching.
Enjoy Authentic Colour, Validated by Pantone: Pantone Validated
Enjoy colour validated by industry leading experts at Pantone. Samsung TVs are verified for the accurate representation of up to 2,030 Pantone colours and 110 added skin tones so that every hue, tint and skin tone offers a more accurate and beautiful picture.
See Depth, Just Like Real Life: Real Depth Enhancer
By enhancing contrast where the eye naturally focuses, Real Depth Enhancer adds realistic depth to every scene. Foreground details stand out naturally, creating a more immersive and three dimensional viewing experience.
Gaming Experience
Play Smoother. React Faster. Game Bigger: Samsung Ultimate Gaming Pack
Built for smooth, responsive gaming. Enjoy fluid motion, ultra-low latency and tear-free gaming with Motion Xcelerator 165Hz, NVIDIA G-SYNC and AMD FreeSync Premium Pro - so every move feels fast, smooth and in sync.
Samsung Ultimate Gaming Pack: Viewing experience may vary according to types of content and graphics processing unit, as well as network connection speeds and ping levels when gaming on the cloud. NVIDIA G-SYNC compatibility requires connection to a compatible NVIDIA graphics card and may require enabling VRR settings in both the TV and GPU driver settings. Performance may vary depending on system configuration.
Ultra-smooth Motion Up to 165Hz: Motion Xcelerator 165Hz
Enjoy ultra-smooth gameplay on Xbox, PS5 and all your favourite next-gen consoles and PC games with up to 165Hz motion. Make the most of lag-free gaming with ultra-responsive motion, perfect for fast-paced games on your TV with smooth, clear visuals.
Motion Xcelerator 165Hz: 4K 165Hz is only available with PC connected content. Supports VRR/4K@120Hz.
Ultra-smooth, Ultra-fast Responsive Gameplay: G-sync Compatible
Stay ahead of the action with sharp, precise movements. Validated by NVIDIA, G-Sync technology reduces screen tearing and stuttering to provide smooth gaming and enhanced immersion.
G-Sync Compatible: Viewing experience may vary according to types of content and graphics processing unit, as well as network connection speeds and ping levels when gaming on the cloud. NVIDIA G-SYNC compatibility requires connection to a compatible NVIDIA graphics card and may require enabling VRR settings in both the TV and GPU driver settings. Performance may vary depending on system configuration.
HDR Gaming Without Screen Tearing and Stuttering: Freesync Premium Pro
AMD FreeSync Premium Pro works with your next gen console to give you an exceptional gaming experience: combining reduced screen tearing and stuttering with exceptional High Dynamic Range (HDR) visuals. Watch your games come to life in spectacular colour and detail, just like the creators intended.
FreeSync Premium Pro: Compatible games and consoles only.
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More About Gaming Experience
Adapts to Your Game: Al Gaming Optimiser
Whether you're deep in strategy or racing to the finish line, every game needs something different. Al Gaming Optimiser recognises the genre in real time and fine-tunes the settings for you, no menus, no guesswork. Just instant adjustments to help you stay focused on the win.
Effortless Control for Game-changing Moves: Game Bar
The advanced Game Bar puts you in command, so you can optimise your gameplay with ease. Switch between wide 21:9 or ultrawide 32:9 aspect ratios, check input lag, activate virtual aim point or minimap zoom, and more.
Game Bar: Applicable to console and PC Gaming only.
Sound
Sound, Like the Movies: Dolby Atmos
Bring the sound of cinema into your home. Your TV creates immersive sound that surrounds you from every angle. Immerse yourself in your favourite movies and must-see releases with sound that pulls you into the moment. Don't just see the action - feel it.
More About Sound
Sound, Tailored to You: Al Sound Pro
Experience sound that adapts to what you're watching, and where you're watching it. From Adaptive Sound Pro that adjusts to your room and optimises audio for your content, to Active Voice Amplifier that enhances dialogue to combat background noise and distractions. Enjoy perfectly balanced audio, every time.
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Sound That Tracks the Action On-screen: Object Tracking Sound Lite
Hear onscreen action amplified from left-to-right as your entertainment unfolds. So you can hear a car fly along your screen or the crowd cheering all around you.
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TV and Soundbar, Perfectly in Sync: Q-symphony
Why choose between your TV speakers and a soundbar? With Q-Symphony, you don't have to. Working together, they create bigger, more immersive sound, with added height and depth for a truly cinematic experience.
Design
Elegantly Minimal: LaserSlim Design
Achieve the minimalist look with a super slim and ultra-stylish TV. With a nearly bezel-less screen and a super thin profile, it has been delicately crafted to blend in with your home.
LaserSlim Design: Design elements including stand design may vary depending on screen size.
Charge It with Light: Solarcell Remote
Say goodbye to replacing batteries. The SolarCell Remote is designed with a built-in solar panel that recharges using sunlight or indoor lighting. It’s a small change that helps reduce waste and keeps your remote ready whenever you need it.
SolarCell Remote: Must be charged via USB C cable (sold separately) if battery is fully drained.
One UI Tizen
Tailored Recommendations From Your Favourite Apps: Smart TV Powered by Tizen OS
Spend less time searching and more time watching. With Netflix, Disney+, YouTube, Xbox and more, get personalised recommendations and instant access to the latest shows and movies on the best streaming apps. Plus access to 1,000s of extra TV Shows and Movies on Samsung TV Plus - all for free.
Smart TV powered by Tizen OS: Samsung account required to access Samsung network-based smart services and apps. Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.
Enjoy 7 Years of New TV Experiences
7 Years OS Upgrade: Content and services are subject to change without notice. Agreement to Smart Hub Terms and Conditions and Privacy Policy is required before use. Some content and services require registration and subscription. Requires Samsung account. Tizen OS upgrades will be supported for up to 7 years starting from 2026, for products released in the year 2026. Please note that the upgrade does not cover hardware-related performance, features or durability.
More About One UI Tizen
TV You Know and Love. Just Watch: Samsung TV Plus
Watch channels, live events, and on-demand movies and series. No subscriptions, logins or fees. The best part? You already have it. It's TV with you in mind.
Samsung TV Plus: Samsung account and internet connection required.
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Your Day, on Display: Now Brief
Stay informed all day long, even when your Smart TV is off. Personalise your Daily Board with useful widgets like Weather, Memo, SmartThings, Music, and Tips. It wakes up hands-free with voice activation or as you approach, delivering the info you need effortlessly - helping you stay organised and connected throughout your day.
Keeping Your Private Information Private: Samsung Knox Security
With today's TVs holding your passwords and private payment information, Samsung Knox Security keeps your data protected with multi-layered security, constant system monitoring and updates and the automatic blocking of harmful attacks. Stay secured, stay entertained.
Secured by Knox: Applies to Samsung TVs powered by Tizen®, launched since 2015. Security software update is guaranteed for at least three years from product launch.
Latest software update is required. Compatible devices must be connected to Samsung TV via SmartThings.
SmartThings
One Place. All Your Smart Devices: SmartThings
Connect and control all your smart devices from your TV and phone. Program your smart heating, set your smart washer, get alerts when your food is ready, monitor your video doorbell! Make life easier for all your smart device routines with the simplicity of the SmartThings app.
SmartThings: Requires Samsung Account, SmartThings app, Internet connection, and SmartThings enabled devices
Image simulated for illustration purposes. Any changes in appearance and design specifications that do not affect product performance may occur without prior notice. UI, content and services may vary by region and are subject to change without notice. This page may include images or videos created using AI.
