Description
Introducing the S90F
The Samsung OLED 4K S90F AI Smart TV delivers a truly cinematic OLED experience in your living room. Powered by Samsung’s advanced AI technology, immerse yourself in pure blacks, vivid colors, and ultra-smooth motion, bringing exceptional detail and realism to every scene.
A Cinematic OLED TV Experience
With OLED technology and Samsung’s powerful NQ4 AI Gen3 Processor, the S90F ensures exceptional picture quality, optimized scene-by-scene for outstanding visuals and immersive sound.
Top Features:
4K AI Upscaling Pro & NQ4 AI Gen3 Processor
Samsung's best 4K AI processor intelligently upscales and enhances your entertainment, optimizing picture clarity and sound for a stunning 4K viewing experience.
OLED Technology with OLED HDR+
Experience pure blacks, vivid colors, and expertly balanced brightness, delivering true cinematic quality right in your home.
AI Motion Enhancer Pro & Motion Xcelerator 144Hz
Advanced AI delivers ultra-smooth, blur-free motion and minimal lag, perfect for high-speed sports and responsive gaming.
Dolby Atmos with Object Tracking Sound Lite
Surround yourself with dynamic multi-speaker sound that tracks and moves with the on-screen action, bringing immersive audio into your home.
LaserSlim Design
Elegantly minimalistic, the S90F features an ultra-thin, nearly bezel-less design that blends effortlessly into your living space, providing style from every angle.
Recommended Soundbar Pairing
Upgrade your audio experience by pairing your S90F with Samsung’s recommended S800D soundbar. Enjoy deeper bass, clearer dialogue, and fully immersive surround sound to perfectly complement your cinematic visuals.
Why Upgrade From S85F?
The S90F offers significant improvements over the S85F, including advanced OLED HDR+, smoother motion handling, superior AI processing capabilities, and enhanced sound technology—taking your entertainment experience to new heights.
Perfect Color, Optimal Viewing
Validated by pantone for accurate color representation, and featuring Samsung’s Anti-Reflection Screen and Ultra Viewing Angle, the S90F delivers vibrant visuals and minimized glare, ensuring outstanding viewing quality from anywhere in the room.
Smart Features for Ultimate Convenience
Enjoy personalized recommendations and easy access to your favorite apps powered by Tizen OS, integrated gaming with Samsung Gaming Hub, comprehensive home management via smartThings, and secure data protection with samsung Knox security.
Transform your home into a cinematic haven with the Samsung S90F OLED 4K TV.
Accessories:
- Remote controller model: TM2560E (EU 5 country)(+TM1240A), TM2360E(except 5 country)
- Slim fit Wall-mount support
- Full motion slim wall mount support (Y22)
- SlimFit cam support
- Zigbee / Thread module: Built-In
- Power cable
Product Features:
- Picture engine: NQ4 AI Gen3 processor
- HDR (High dynamic range): OLED HDR
- USB: 2 x USB-A
- Sound output (RMS): 60W
- Design: LaserSlim
- Power consumption (Max): 230W
- Wi-Fi: Wi-Fi 5
Samsung S90F 77" 4K OLED Smart TV (2025) | QE77S90FAEXXU is rated
4.8 out of
5 by
31.
Rated 5 out of
5
by
Gmac75 from
Great Quality, Great Price
[This review was collected as part of a promotion.] Delighted with my new 55" OLED S90F 4K Vision AI Smart TV. The picture quality and sound is tremendous. I was very attached to my old Samsung 55" Curve, which was over 10 years old, but it came time to upgrade to new technology and newer model. Delivery was fast and inexpensive, and after in the prevailing two weeks I've quickly discovered that I made the right choice buying Samsung
Date published: 2025-09-22
Rated 3 out of
5
by
GKay from
Overly & unnecessarily complicated!
Constantly signs you out of iplayer unless you turn off hbbtv(?!) and turn off tracking etc... Constantly requires you to choose region every time you turn on unless you turn off auto tune on standby. Some areas are FAR too dark unless you turn off eco and other light settings. Changing input or leaving a streaming service takes you to the 'home' page, where you then have to find and choose live tv... I had to search the internet to find solutions to these issues. You REALLY shouldn't have to! Once you have got your picture sorted to your taste, the quality is very good. It looks great, but the 'menu design' is very poor imo.
Date published: 2025-11-24
Rated 3 out of
5
by
Gozzack from
Sound not so good but otherwise to super
TV very good but sound could be better. Would recommend this set.
Date published: 2025-09-09
Rated 5 out of
5
by
Yedu from
Good Television
Nice television with great features.Definitely worth
Date published: 2025-10-08
Rated 5 out of
5
by
Brimmers from
Great for viewing
Fantastic for watching in a bright room , very little reflections
Date published: 2025-11-28
Rated 5 out of
5
by
Brian99 from
Lovely screen
Lovely colours, can see dark scenes properly, uhd is great
Date published: 2025-10-19
Rated 3 out of
5
by
rebeccas235_6053 from
Great tv definitely worth the price the sound perf
[This review was collected as part of a promotion.] Picture quality really sharp happy with the colours. I found the connectivity quite complexed and had to read the instruction manual to get my head around how to connect the WiFi ect. Really impressed with how energy efficient the tv actually is especially with the children leaving it on most the day. The best part of the tv has to be the sound performance wow absolutely incredible. The tv remote was fairly easy to use not complex at all
Date published: 2025-10-02
Rated 5 out of
5
by
Ripple88 from
Superb picture quality
Just taken this TV out of the box and set it up and I am not disappointed fantastic clear picture and a great improvement on same quality from my old Samsung.
Date published: 2025-11-24
Product Care
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