The Answer to Your Artistic Style
Stylish Picture Frame Design
Modern Frame Design with One Connect Box
A TV that doubles as a picture frame - The Frame’s beautiful design can be customised to blend into your décor like a stylish picture, bringing finesse to your feature walls. Plus, with 55" and 65" The Frame, connect all your devices with just one box and one cable, keeping your space clutter-free and your entertainment seamless.
A Flush Fit to the Wall: Slim Fit Wall Mount
Included in-box, the Slim Fit Wall Mount brings The Frame near flush to the wall for a seamless look that brings a modern touch to your home. Combined with sleek profile of the TV, it creates a refined gallery look in your home.
Switch Up Your Style: Customisable Bezels
Designed to give your TV the look of a true picture frame, you can personalise your TV with customisable bezels to match your mood and style. Change the look of your room with ease, adding different colours to perfectly complement your décor and enhance your favourite digital artworks.
Customisable bezels each sold separately.
Flexible Design that Fits Your Space: Height-adjustable Stand
With the Height Adjustable Stand, you can raise or lower The Frame to better align the screen with your eye level or create space for devices like a soundbar, giving you greater flexibility in how you set up your space.
Stream Complimentary Pieces of Art
Art Store Streams
Explore a specially curated complimentary collection of artwork, streamed directly to The Frame TV. Access a selection of 30 handpicked artworks every month, curated by professionals, and thoughtfully themed.
The number of complimentary artworks is subject to change without prior notice.
A Global Art Gallery at Home: Samsung Art Store
Transform your screen into your curated gallery. Art Store gives you access to over 5,000 iconic works, from legendary artists and world-class museums, to modern collections that evolve with the seasons. Whether it’s classic, contemporary or something new, there’s always art that fits your moment.
Subscription required to access full art collection.
Where Your Artistic Journey Begins
Art Home
Art Home helps you organise, browse and manage your favourite pieces on The Frame. You can create playlists, group artworks by theme and adjust how they appear, allowing you to create a truly personalised experience.
Art Home UI may vary by region and is subject to change without notice. Though the curations are updated regularly, the updates for the selection of available artwork may vary.
Brightness Sensor
Enjoy better viewing and artwork gazing with adaptive colour and brightness to work with your lighting.
Brightness sensor performance may vary depending on the ambient brightness level.
Motion Sensor
A TV that lives for your living space with dual-function Adaptive Sensors that automatically switch your TV to Art Mode when you're nearby, and switches off to save energy when you leave.
Sensor setting must be activated and only operates in Art Mode. Performance may vary depending on the lighting conditions.
Mat Canvas & My Photo
Exhibit your personal photos like art on The Frame's Matte Canvas. Transfer pictures from your smartphone or USB to your TV and shuffle between 5 different layouts and 16 color options in Art Mode. It's the perfect way to display all your best memories.
Internet connection, compatible Android or iOS device, SmartThings app and Samsung account required.
Elevate Your TV Viewing with Stunning Visuals
Glare Free with Qled
Experience vibrant, true-to-life visuals on a Glare Free[*] screen. Pantone-validated colours and Quantum Dot technology deliver rich, authentic colour, while boosted brightness ensures every scene, from artwork to movies, looks vivid and immersive, day or night.
Based on testing standards set by UL, i.e., UGR<10 for reflection glare, UGR<22 for discomfort glare, UGR<34 for disability glare.
Nothing Gets Between You and the Picture
Anti-glare Technology
Don't let sunlight or reflections from nearby lamps interfere with your viewing experience. With Anti-Glare Technology, you can clearly see what's on screen, and appreciate the textured details of the art as they were meant to be. Enjoy the art as the art, the TV as the TV.
Based on testing standards set by UL, i.e., UGR<10 for reflection glare, UGR<22 for discomfort glare, UGR<34 for disability glare.
Enjoy ArtfulColor Validated by PANTONE
Pantone Validated - ArtfulColor
Meet fully authentic color representation, validated by PANTONE. The Frame reproduces the rich and diverse colors you would see in gallery lighting, made to look realistic with the matte texture of the canvas.
Validation for TV color accuracy that expresses the same color under standard light source (D65 based) with paper texture. (Error within Delta*E <= 3 level that a person cannot feel color difference)
Charge It with Light: SolarCell Remote
Say goodbye to replacing batteries. The SolarCell Remote is designed with a built-in solar panel that recharges using sunlight or indoor lighting. It's a small change that helps reduce waste and keeps your remote ready whenever you need it.
Must be charged via USB C cable (sold separately) if battery is fully drained.
Enjoy 7 Years of New TV Experiences
Content and services are subject to change without notice. Agreement to Smart Hub T&Cs & Privacy Policy required. Registration & subscription may be required. Requires Samsung account. Tizen OS upgrades will be supported for up to 7 years starting from 2026 for products released in 2026. Does not cover hardware-related performance, features or durability.
Image simulated for illustration purposes. Any changes in appearance and design specifications that do not affect product performance may occur without prior notice. UI, content and services may vary by region and are subject to change without notice. This page may include images or videos created using AI.
What's in Box:
- Slim Fit Wall-mount Support
- Customizable Bezel Support
- Full Motion Slim Wall Mount Support (Y22)
- Power Cable
- Webcam Support
- Zigbee / Thread Module Dongle Support
Product Features:
- Quantum HDR
- Color booster pro
- 360 Audio
- AI Sound controller
- Active voice Amplifier pro
- Dolby atmos
- Web browser
- Karaoke mic
- Mini map zoom
- Dynamic black EQ
- Game motion plus
- Super ultra wide game view
- AI auto game mode
- Analog tuner
- IP Control
