{"product_id":"sony-fe-50mm-f-1-8-full-frame-lens","title":"Sony FE 50mm f\/1.8 Full Frame Lens","description":"\u003ch5\u003eSmall, Light, Bright\u003c\/h5\u003e\u003cp\u003e\n\tA large-aperture 50mm prime lens is a must-have for serious full-frame camera users, and this is an excellent, affordable choice. The optical design is state-of-the-art for high image quality, and the large F1.8 maximum aperture can produce gorgeous background bokeh. On APS-C format E-mount bodies it provides equally high quality with an equivalent focal length of about 75mm.\u003c\/p\u003e\u003ch5\u003eLightweight and Compact\n\u003c\/h5\u003e\u003cp\u003e\nMatched with a Sony α7 series body this lens provides outstanding handling and mobility in a compact full-frame system. Lens weight is only 6.56 ounces.\u003c\/p\u003e\u003ch5\u003eHigh Resolution\u003c\/h5\u003e\u003cp\u003e\n\tAn updated double gauss optical configuration with an aspherical element minimizes spherical aberration and coma for high image quality right out to the image periphery.\u003c\/p\u003e\u003ch5\u003eBeautiful Bokeh\u003c\/h5\u003e\u003cp\u003e\n\tA large F1.8 maximum aperture and 7-blade circular aperture work together to create beautiful background bokeh that can make subjects stand out in deep, dimensional images.\u003c\/p\u003e\u003ch5\u003eGreat in Low Light\u003c\/h5\u003e\u003cp\u003e\n\tAn F1.8 maximum aperture makes it easier to shoot clear night or indoor shots. Combined with in body image stabilization you can even shoot handheld without boosting ISO.\u003c\/p\u003e\u003ch5\u003eReliable\u003c\/h5\u003e\u003cp\u003e\n\tA metal mount adds a sophisticated feel as well as solid durability.\u003c\/p\u003e\u003ch5\u003eProduct Features:\u003c\/h5\u003e\u003cul\u003e\t\n\u003cli\u003eDC motor focus\u003c\/li\u003e\t\n\u003cli\u003eLifelike detail, texture, and gradation\u003c\/li\u003e\t\n\u003cli\u003eShoot at night or in dimly lit interiors\u003c\/li\u003e\t\n\u003cli\u003eMobile and manageable for active shooting\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53565810147696,"sku":"SEL50F18F.SYX","price":182.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/SEL50F18F.SYX-01.jpg?v=1776066645","url":"https:\/\/www.harveynorman.ie\/products\/sony-fe-50mm-f-1-8-full-frame-lens","provider":"Harvey Norman Ireland","version":"1.0","type":"link"}