{"product_id":"apple-watch-ultra-4-gps-cellular-49mm-black-titanium-burgundy-trail-loop-m-l","title":"Apple Watch Ultra 4 | GPS + Cellular | 49mm | Black Titanium | Burgundy Trail Loop | M\/L","description":"\u003cstyle\u003e\n    .advert-container {\n        font-family: Arial, sans-serif;\n        line-height: 1.6;\n        margin: 20px auto;\n        background-color: #fff;\n        padding: 20px;\n        border-radius: 5px;\n        box-shadow: 0 0 10px rgba(0, 0, 0, 0.1);\n        width: 90%;\n        max-width: 800px;\n    }\n    .advert-container h1, .advert-container h2 {\n        color: #333;\n    }\n    .advert-container ul {\n        list-style-type: none;\n        padding: 0;\n    }\n    .advert-container ul li {\n        background: #e6f7ff;\n        margin: 10px 0;\n        padding: 10px;\n        border-radius: 3px;\n    }\n    .advert-container .legal {\n        font-size: 0.8em;\n        color: #666;\n    }\n\u003c\/style\u003e\n\u003cdiv class=\"advert-container\"\u003e\n\t\u003ch1\u003eApple Watch Ultra 4\u003c\/h1\u003e\n\t\u003ch2\u003eThe ultimate sports and adventure watch.\u003c\/h2\u003e\n\t\u003ch3\u003eA battery you can’t outrun. The most accurate heart rate sensing in a wearable.\u003csup\u003e1\u003c\/sup\u003e\n\u003c\/h3\u003e\n\t\u003cp\u003e\n\t\tApple Watch Ultra 4 is the ultimate running and sports watch with multi-day battery life,\u003csup\u003e2\u003c\/sup\u003e game-changing health and fitness tracking and high-frequency HRV readings for insights into stress, recovery and your readiness to take on the day.\n\t\u003c\/p\u003e\n\t\u003cul\u003e\n\t\t\u003cli\u003e\n\u003cstrong\u003eMULTI DAY BATTERY LIFE\u003c\/strong\u003e — Ultra 4 is a smartwatch with ultramarathon battery stamina,\u003csup\u003e2\u003c\/sup\u003e perfect for runners to go the distance — with up to 45 hours of Max Extended Workout tracking.\u003csup\u003e3\u003c\/sup\u003e And you can fast charge in just 15 minutes for up to 18 hours of use.\u003csup\u003e4\u003c\/sup\u003e\n\u003c\/li\u003e\n\t\t\u003cli\u003e\n\u003cstrong\u003eSTAY CLOSER TO YOUR HEART HEALTH\u003c\/strong\u003e — The most accurate heart rate sensing in a wearable,\u003csup\u003e1\u003c\/sup\u003e Ultra 4 now measures HRV as often as every five minutes for insights on stress and recovery, and background heart rate readings every five seconds.\n\u003c\/li\u003e\n\t\t\u003cli\u003e\n\u003cstrong\u003eA FULL-FEATURED HEALTH TRACKER\u003c\/strong\u003e — Better understand your body with advanced health insights. View your overnight health metrics with the Vitals app\u003csup\u003e5\u003c\/sup\u003e and get a daily sleep score, track your menstrual cycle\u003csup\u003e6\u003c\/sup\u003e and take readings of your blood oxygen.\u003csup\u003e7\u003c\/sup\u003e\n\u003c\/li\u003e\n\t\t\u003cli\u003e\n\u003cstrong\u003eCHECK YOUR READINESS FOR THE DAY\u003c\/strong\u003e — Know when to rest or put yourself to the test. The readiness experience gives you one clear score and can help you determine your capacity to take on the day by analysing your recent activity, vitals and sleep.\n\u003c\/li\u003e\n\t\t\u003cli\u003e\n\u003cstrong\u003eULTIMATE RUNNING AND WORKOUT COMPANION\u003c\/strong\u003e — A superior fitness tracker for distance running, triathlons, mountain biking, strength training and more. Ultra 4 has precision dual-frequency GPS, Pacer, Heart Rate Zones, Custom Workouts, training load and more.\n\u003c\/li\u003e\n\t\t\u003cli\u003e\n\u003cstrong\u003eKEEP HELP CLOSE AT HAND\u003c\/strong\u003e — A smartwatch that puts your safety first. Ultra 4 can detect a hard fall or serious car crash.\u003csup\u003e8\u003c\/sup\u003e If you don’t have mobile service or Wi-Fi, built-in satellite communications let you text emergency services to get help.\u003csup\u003e9\u003c\/sup\u003e\n\u003c\/li\u003e\n\t\t\u003cli\u003e\n\u003cstrong\u003eRUGGED AND READY TO GO\u003c\/strong\u003e — Ultra 4 is built for extreme environments with a tough titanium case and a strong sapphire crystal display. Water resistant up to 100m, this smartwatch is great for swimmers, divers and fans of high-speed water sports.\u003csup\u003e10\u003c\/sup\u003e\n\u003c\/li\u003e\n\t\t\u003cli\u003e\n\u003cstrong\u003eTHE FREEDOM OF CELLULAR\u003c\/strong\u003e — With just your smartwatch, you can take and make calls, stream music and podcasts, and listen with your AirPods — even without your iPhone.\u003csup\u003e11\u003c\/sup\u003e\n\u003c\/li\u003e\n\t\u003c\/ul\u003e\n\t\u003cdiv class=\"legal\"\u003e\n\t\t\u003cp\u003e\n\t\t\tTechnical specifications: Go to apple.com\/ie\/watch\/compare for complete set.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\tApple Watch Ultra 4 requires iPhone 11 or later with iOS 27 or later.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e1\u003c\/sup\u003eBased on Apple-conducted study of heart rate accuracy, August 2026. Visit apple.com\/ie\/HRAccuracy.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e2\u003c\/sup\u003eBattery life varies by use and configuration. See apple.com\/ie\/watch\/battery for more information.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e3\u003c\/sup\u003eWorkout tested without iPhone and with heart rate sensor on during outdoor run workout sessions. Extended Workout turns on Low Power Mode during the workout; running form metrics will be unavailable. Max Extended Workout turns on Low Power Mode during the workout, and turns off alerts and splits; certain metrics will be unavailable. Testing conducted by Apple in July and August 2026 using pre production Apple Watch Ultra 4; all devices tested with pre release software. Battery life varies by use, configuration, mobile network, signal strength and many other factors; actual results will vary.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e4\u003c\/sup\u003eTesting conducted by Apple in July and August 2026 using preproduction Apple Watch Ultra 4 paired with an iPhone; all devices tested with prerelease software, preproduction Apple Watch Magnetic Fast Charger to USB-C Cable (Model A3277), and Apple 20W USB-C Power Adapter (Model A2305). Charge time varies with adapter, region, settings, initial battery levels, usage and environmental factors; actual results will vary.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e5\u003c\/sup\u003eThe Vitals app is for wellness purposes only and not for medical use.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e6\u003c\/sup\u003eThe Cycle Tracking app should not be used for birth control or to diagnose a health condition. Cycle deviation notifications inclusive of perimenopause are for people 40 years old or older.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e7\u003c\/sup\u003eThe Blood Oxygen app is for wellness purposes only and not for medical use. Measurements are calculated and viewed on iPhone in the Health app. The Blood Oxygen app is available on Apple Watch Series 6 and later (excluding Apple Watch SE models) and all Apple Watch Ultra models.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e8\u003c\/sup\u003eEmergency SOS requires a satellite connection, cellular connection or Wi-Fi calling with an internet connection from your Apple Watch or nearby iPhone. You can use cellular models of Apple Watch to make an emergency call in many locations, provided that mobile service is available. Some mobile networks may not accept an emergency call from your Apple Watch if your Apple Watch isn’t activated, if it isn’t compatible with or configured to operate on a particular mobile network, if it isn’t set up for mobile service, or if the mobile network does not support emergency calling over IMS. See support.apple.com\/en-ie\/108374 and apple.com\/ie\/watch\/cellular for more information.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e9\u003c\/sup\u003eEmergency SOS and Find My via satellite are included for free for two years with the activation of Apple Watch Ultra 3 or later. Connection and response times vary based on location, site conditions and other factors. Find My via satellite requires a mobile plan. Satellite connectivity provided by Globalstar and its affiliates. See support.apple.com\/en-ie\/123924 for more information.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e10\u003c\/sup\u003eApple Watch Ultra models have a water resistance rating of 100 metres under ISO standard 22810:2010. They may be used for recreational scuba diving (with compatible third party app from the App Store) to 40 metres and high speed water sports. They should not be used below 40 metres. Water resistance is not a permanent condition and can diminish over time. For more information, see support.apple.com\/en-ie\/109522. Apple Watch Ultra models are rated IP6X dust resistant.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003e\n\t\t\t\u003csup\u003e11\u003c\/sup\u003eWireless service plan required for mobile service. Contact your service provider for more details. Connection may vary based on network availability. Check apple.com\/ie\/watch\/cellular for participating network providers and eligibility. See support.apple.com\/en-ie\/HT207578 for additional setup instructions.\n\t\t\u003c\/p\u003e\n\t\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Apple","offers":[{"title":"Default Title","offer_id":54287453421936,"sku":"MJC44DH\/A","price":899.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/APA92E_1_5a1e22ae-e886-4832-8973-088378b06e6f.jpg?v=1789042815","url":"https:\/\/www.harveynorman.ie\/products\/apple-watch-ultra-4-gps-cellular-49mm-black-titanium-burgundy-trail-loop-m-l","provider":"Harvey Norman Ireland","version":"1.0","type":"link"}