{"title":"Claim Supplier Cash On Selected Sony And LG TV's and Soundbars","description":null,"products":[{"product_id":"sony-xr80-77-bravia-8-4k-ultra-hd-hdr-oled-smart-tv-2024-k77xr80pu","title":"Sony XR80 77\" Bravia 8 4K Ultra HD HDR OLED Smart TV (2024) | K77XR80PU","description":"\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\u003cdiv class=\"flex-video\"\u003e\n\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/939594047\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\u003c\/iframe\u003e\n\u003c\/div\u003e\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\u003cdiv class=\"flex-video\"\u003e\n\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/938201898\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\u003c\/iframe\u003e\n\u003c\/div\u003e\u003cp\u003e\n\t\"Introducing the BRAVIA 8 OLED 4K HDR TV, for cinematic picture and sound with aesthetic appeal.\u003c\/p\u003e\u003cp\u003e\n\tThe pinnacle of picture precision, Sony OLED panel features over 8 million self-illuminating pixels - and it's now more beautiful than ever! XR Contrast Booster provides further enhancement, using a high luminance panel and temperature mapping to deliver true-to-life contrast - just as the movie creators intended you to see.\u003c\/p\u003e\u003cp\u003e\n\tYou’ll hear every creative detail too, as Sony Acoustic Surface Audio+ technology turns the screen into a speaker – just like a cinema screen!\u003c\/p\u003e\u003cp\u003e\n\tCompatible with Sony latest soundbars, this TV can be the star of your BRAVIA Theatre! 360 Spatial Sound Mapping(1) creates phantom speakers all around you in a cinematic layout, Acoustic Center Sync(2) turns the TV into the centre speaker of your set-up, and you’ll enjoy intuitive, integrated control.\u003c\/p\u003e\u003cp\u003e\n\tThe BRAVIA 8 has been carefully created to blend with any interior, featuring Sony iconic One Slate Seamless Edge design, 4-way stand, clutter-free cable management, and new backlit Eco Remote(3).\u003c\/p\u003e\u003cp\u003e\n\tAccess over 10,000 apps and games on this Google TV(4) – you can even go hands-free with Voice Search(5)! Apple AirPlay 2(6) and Chromecast built-in(7) allow you to watch content from your smartphone on the big screen.\u003c\/p\u003e\u003cp\u003e\n\tMade with the environment and your energy bills in mind, this TV is more energy efficient and features Sony new Eco Dashboard 2 for simple energy managment. In fact, it could help you save up to £237 on your energy bills(9). The TV is part-made from Sony own SORPLAS(8) recycled plastic, whilst the packaging is smaller and lighter to reduce C02 emissions(10).\u003c\/p\u003e\u003cp\u003e\n\tGamers will enjoy smooth, responsive gameplay, with 4K\/120fps, VRR, and ALLM in HDMI 2.1(11), Sony quick-access Game Menu 2, Perfect for PS5 features(12), and PS Remote Play(13).\u003c\/p\u003e\u003ch5\u003eNotes:\u003c\/h5\u003e\u003cp\u003e\n\t\u003cem\u003e\"(1) This feature works with compatible models (BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. \nOptional rear speakers may not be available in all countries and regions. \n\t\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(2) This feature works with compatible models (BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(3) Made with 80% recycled plastic.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(4) User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(5) Hands Free feature availability depends on language and may need software update. Please check Sony support page for further information; Google Assistant is not available in certain countries and languages. Availability of services varies by country and language.\n\t\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(6) Apple, AirPlay, iPhone, iPad, Mac and Home are trademarks of Apple Inc., registered in the U.S. and other countries and regions. To use Apple AirPlay and Home with this TV, the latest version of iOS, iPadOS, or macOS is recommended.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(7) Chromecast built-in is a trademark of Google LLC. Chromecast built-in compatibility dependent on app\nCasting optimised for selected services only\n\t\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(8) Rear cover and inner parts made from SORPLAS by up to 60%. Compared to FY18 models. The ratio may vary by model and size.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(9) K-77XR80 vs compared to EPREL registration number 1864991. Daily 4 hour usage and based on 10 years usage. Daily TV watching 2\/3 SDR + 1\/3 HDR content. \u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(10) Sony new packaging is 15% smaller and 12% lighter which optimises transport efficiency and reduces CO2 emissions by as much as 15%. Compared to FY18 models. The ratio may vary by model and size.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(11) Game supporting 4K\/120fps required.\nThe latest system software update on PS5 consoles is required for VRR to be available. \nThe input lag time is measured with BRAVIA XR models via 4K\/120fps game HDMI input based on internal conditions, and may differ in models, real-time usage environment or specific conditions. 4K: 3840 x 2160 pixels.\nGame title supporting VRR and\/or 4K\/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.\n\t\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(12)  PS5 system sold separately. Design and specifications are subject to change without notice. “PlayStation” and \"\"PS5\"\" are registered trademarks or trademarks of Sony Interactive Entertainment Inc. \u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e(13) A PS4 or PS5 console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband internet with at least 5Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15Mbps is recommended using either Wi-Fi or mobile data connection.\nTitles that require a VR headset (PlayStation VR or PlayStation VR2) or additional peripherals (other than a DUALSHOCK4, DualSense, or DualSense Edge wireless controller) are not compatible with PS Remote Play.\n\t\u003c\/em\u003e\u003c\/p\u003e\n\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/SONY\/K55XR80PU\/K55XR80PU_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003ePicture Quality\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\nThe pinnacle of picture precision, our OLED panel features over 8 million self-illuminating pixels - and it's now more beautiful than ever! Think of an intergalactic sky in an epic space movie - with each pixel independently and expertly controlled, the BRAVIA 8 catapults pure black backdrop, dazzling starlight, and expansive out-of-this-world colour into your living room, full of texture and realism for cinema-like visuals.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\nXR Contrast Booster further enhances these spectacular scenes. Using a high luminance panel and temperature mapping, dark areas are darker and bright areas are brighter to deliver true-to-life contrast - just as the movie creators intended you to see.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\nSee over a billion vivid, real-world colours on this Sony TV! Whether you're watching a gritty documentary or fantasy epic, our expansive XR Triluminos Pro colour palette reproduces the subtle differences in shade, saturation, and hue that you'd see in real-life.\n\t\t\t\u003c\/p\u003e\nRediscover detail! Even older movies are brought closer to 4K quality with our 4K upscaling technology. XR Clear Image uses zone division and dynamic frame analysis to minimise noise within a picture, so you can enjoy all your favourite movies without distractions.(1)\n\t\t\t\u003cp\u003e\nXR OLED Motion keeps sports and action scenes smooth, bright, and clear. It works by detecting and analysing movement across successive frames, inserting extra frames between the originals to create smoother scenes, judder and blur-free.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\nAll of this is made possible by our XR Processor. Featuring a scene recognition system that understands how humans see and hear in real-life, each element is detected and analysed with masterly accuracy, then the picture is optimised for ultimate realism.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\nOne of the best things about OLED is that the stunning colours are consistent and true from any viewing angle. Perfect for movie nights with the family or inviting friends over to watch the match, everyone gets the best seat in the house!\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\nWe use our major movie production expertise to bring the creator's vision home, collaborating with the world's top streaming studios to develop specific calibrated modes(2) for your favourites, including Netflix and Prime Video(3). The BRAVIA 8 meets rigorous standards to showcase IMAX Enhanced(4) titles, and also features Dolby Vision(5) and Dolby Atmos - technologies straight out of the cinema, now on your TV.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003ch5\u003eNotes:\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e\"(1) Upscaled, simulated and enhanced 4K images will vary based on source content.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e(2) Requires separately sold Calman calibration software to be installed on your PC, a pattern generator, a meter (colorimeter, spectrophotometer etc.), and Calman for BRAVIA app to be downloaded from Google Play and installed on your TV. Internet needed to utilize app services on TV. Network services, content, and software of this product may be subject to separate terms and conditions and changed, interrupted or discontinued at any time and may require fees-, registration and credit card information.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e(3) The service availability changes in regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003eFeature available via a firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e(4) IMAX Enhanced content enables the full IMAX Enhanced experience.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e(5) Dolby Vision content is compatible with streaming services such as Netflix, Amazon Video or compatible content device connected via HDMI input. Requires HDMI cables sold separately.\"\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/SONY\/K55XR80PU\/K55XR80PU_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSound Quality\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tOn the BRAVIA 8, the screen is the speaker - just like a cinema screen!.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tOur Acoustic Surface Audio+ technology combines actuators behind the screen that invisibly vibrate with our tweeters to ensure sound comes directly from where it's happening on-screen. Whether it's dialogue from a character's mouth, or an explosion in the distance, everything is perfectly in sync for full, cinematic immersion.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tVoice Zoom 3 uses the latest in AI (Artificial Intelligence) machine learning to make dialogue and commentary easier to understand, so even faraway or muffled voices are crystal-clear. This feature even works when connecting one of our latest soundbars to your home theatre set-up.(1)\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEverything gets the surround sound treatment on the BRAVIA 8 - even 2ch audio is upscaled to 5.1.2ch quality! 3D Surround Upscaling creates virtual sound from above and the sides using just the TV speakers. With Dolby Atmos and DTS:X support, you can experience the thrill of 360 Spatial Sound equipment too.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSimultaneous Audio Output(2) is a new feature that allows you to hear sound from the TV and a connected Bluetooth device at the same time. For example, you and your partner may require different volumes when watching a movie together, or you could even listen from the kitchen using your headphones.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003ch5\u003eNotes:\u003c\/h5\u003e\n\t\t\t\u003cem\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t'(1) Applicable home theatre products: BRAVIA Theatre Quad, BRAVIA Theatre Bar 9, BRAVIA Theatre Bar 8. The feature will be available via a future firmware update.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t(2) There may be interference between TV audio and speaker sound depending on usage conditions.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eTv + Soundbar\u003c\/h5\u003e\n\u003cp\u003e\n\tTurn your home into a BRAVIA Theatre! The Sony BRAVIA 8 paired with a Sony Soundbar is designed to fill every corner of your room with soul-stirring, cinematic sound for an unmatched audio-visual experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tThe 360 Spatial Sound Mapping(1) found on Sony latest soundbars works by creating multiple phantom speakers around you in a cinematic layout. Nothing short of revolutionary, it allows you to bring true movie theatre entertainment home.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tAcoustic Center Sync(2) turns your TV into the centre speaker of your home theatre set-up. This is incredibly more immersive, with sound coming from where the action is on-screen, rather than solely below the TV from the soundbar.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tWith its integrated UI(3), a BRAVIA Theatre promises effortless, easy control. Adjust your sound system's volume, sound field, and more, straight from your TV remote via the BRAVIA Quick Settings menu. The Sony | BRAVIA Connect app(4) gives you the option to control your TV and soundbar via your smartphone too.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eNotes:\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e\"(1) This feature works with compatible models (BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries.  \nHT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. \nOptional rear speakers may not be available in all countries and regions.\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(2) This feature works with compatible models (BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(3) This feature works with compatible models.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003eCompatible home theatre products: BRAVIA Theatre Quad, BRAVIA Theatre Bar 9, BRAVIA Theatre Bar 8.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(4) \"\"Home Entertainment Connect\"\" has changed its name to \"\"Sony | BRAVIA Connect app\"\".\nFeature will be available via a future firmware update.\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003eUpdating the mobile app to the latest version is required.\nFeature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product. \"\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003ch5\u003eDesign\u003c\/h5\u003e\n\u003cp\u003e\n\tMore than just a slimline TV, the BRAVIA 8 is designed to take centre stage in your living room. Sony designers have carefully constructed a statement piece to blend harmoniously with your home interior, as well as matching accessories, such as Sony soundbars.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tSony 4-way stand gives you the flexibility to choose between an outside position for large surfaces, an inside position for smaller shelves, and two different soundbar positions. Comprised of thin, flat steel with a metallic hairline finish, it looks great in any environment (and from any angle) but can also be cleverly concealed - place a Sony soundbar on top and it virtually disappears(1)!\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tSony One Slate Seamless Edge TV design fuses the screen and bezel to minimise distractions and maximise your view. It's premium and smudge-resistant, with a flush one-piece back to grace your home with timeless style. The BRAVIA 8 looks particularly chic when wall mounted, owing to its ultra-thin profile and treated edges that blend with walls.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tClutter-free from every angle, cable holders and rear covers keep wires neatly hidden.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tSony new premium Eco Remote(2) uses 80% recycled plastic, is rechargeable, easy to clean, and backlit, so you can still see the buttons on dark movie nights!.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eNotes:\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e\n\t\t\t\"(1) Applicable soundbar models when the TV stand is set to outside position: BRAVIA Theatre Bar 9, BRAVIA Theatre Bar 8, HT-A7000, HT-A5000, HT-A3000, HT-S2000\nApplicable soundbar models when the TV stand is set to inside position: BRAVIA Theatre Bar 9, BRAVIA Theatre Bar 8.\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e\n\t\t\t(2) Made with 80% recycled plastic.\nBased on Sony calculation\nRemote design and specification differ depending on country.\nClean exterior surfaces gently with a dry, clean cloth or household disinfectant wipe (such as Clorox Disinfecting Wipes). Do not spray disinfectant directly on the remote.\nControllable device and feature depends on region, country and device.\"\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003ch5\u003eUX\u003c\/h5\u003e\n\u003cp\u003e\n\tAccess over 10,000 apps and games on this Google TV(1), with everything organised and recommended based on your personal interests. Voice Search(2) allows you to find new content super quickly - simply press the voice button on your remote and say something like \"find action movies\"(3)!.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tWant to watch content from your iPhone, iPad or Mac on the TV? Apple AirPlay 2(4) makes streaming easy. Chromecast built-in(5) also allows you to cast movies, series, photos, and more, from your phone or tablet onto the big screen.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tYou can easily monitor and adjust your energy settings for optimum efficiency using the Eco Dashboard 2(6) too. Overall, you could save up to £237 on your energy bills with this television(7).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tThe TV is part-made from Sony own SORPLAS(8) recycled plastic, whilst the packaging not only uses less plastic, but is smaller and lighter to reduce CO2 emissions by up to 15%(9).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\tBRAVIA CAM(10) is compatible. Take video calls(11) on the big screen, enjoy optimised pictures and sound to suit your environment and position in the room, gesture control, and more - BRAVIA CAM provides a whole new way to experience TV in total convenience.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eNotes:\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e\"(1) Some apps, contents and\/or features may not be available in all countries. Subject to availability.\nUser must accept Google Terms of Service , Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\nGoogle TV is the name of this device's software experience and a trademark of Google LLC. Google and Chromecast built-in are trademarks of Google LLC.\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(2) Hands Free feature availability depends on language and may need software update. Please check Sony support page for further information\nGoogle Assistant is not available in certain countries and languages. Availability of services varies by country and language.\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(3) Feature, searching by genre, will be available via a future firmware update.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(4) Apple, AirPlay, iPhone, iPad, Mac and Home are trademarks of Apple Inc., registered in the U.S. and other countries and regions.\nTo use Apple AirPlay and Home with this TV, the latest version of iOS, iPadOS, or macOS is recommended.\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(5) Chromecast built-in is a trademark of Google LLC. Chromecast built-in compatibility dependent on app\nCasting optimised for selected services only.\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(6) Power consumption is approximate and may differ from the actual value.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(7) K-77XR80 vs compared to EPREL registration number 1864991. Daily 4 hour usage and based on 10 years usage. Daily TV watching 2\/3 SDR + 1\/3 HDR content. \u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e. Average £0.286 per kwh cost.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(8) Rear cover and inner parts made from SORPLAS by up to 60%. Compared to FY18 models. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(9) Sony new packaging is 15% smaller and 12% lighter which optimises transport efficiency and reduces CO2 emissions by as much as 15%. Compared to FY18 models. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(10) Camera sold separately. See compatible cameras here: \nBRAVIA Cam CMU-BC1 is sold separately, product availability varies by country and region.\nActual look of TV and BRAVIA Cam may differ depending on models, size and region. Feature availability varies by models.\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e(11) All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\nSupported apps required. App availability varies by region, country and device.\nA camera is required for video chat. Camera sold separately. See compatible cameras here.\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/SONY\/K55XR80PU\/K55XR80PU_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGaming\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tGamers will discover true creator's intent too! All your gaming essentials in HDMI 2.1 feature for smooth, responsive gameplay, including 4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM)(1). Dolby Vision is supported for more vibrant colours, lifelike contrast, and intense brightness, delivering a whole new level of depth and realism.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tPerfect for PlayStation5(2), you'll unlock exclusive features when connecting your PS5 to the BRAVIA 8. Auto HDR Tone Mapping is instantly optimised during the initial set-up, enabling you to see more detail in the darkest shadows and brightest highlights of a scene. Auto Genre Picture Mode(3) automatically switches into Game Mode to minimise lag and maximise responsiveness when playing PS5, switching back into Standard Mode when you're watching movies.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl your PS5 or PS4 remotely with the BRAVIA 8! The PS Remote Play(4) app allows you to play without moving your console from room-to-room, or even another location, like a friend's house.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tAll your gaming settings and assist functions are in one quick-to-access place - the Game Menu 2(5). Here, you can even search for YouTube videos and switch to Multi View(6) when you need to multi-task.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003ch5\u003eNotes:\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e\"(1) Game supporting 4K\/120fps required.\nThe latest system software update on PS5 consoles is required for VRR to be available. \nThe input lag time is measured with BRAVIA XR models via 4K\/120fps game HDMI input based on internal conditions, and may differ in models, real-time usage environment or specific conditions. 4K: 3840 x 2160 pixels.\nGame title supporting VRR and\/or 4K\/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.\n\t\t\t\t\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e(2) PS5 system sold separately. Design and specifications are subject to change without notice. “PlayStation” and \"\"PS5\"\" are registered trademarks or trademarks of Sony Interactive Entertainment Inc. \u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e(3) This function works when Auto Picture Mode is ON.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e(4) A PS4 or PS5 console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband internet with at least 5Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15Mbps is recommended using either Wi-Fi or mobile data connection.\nTitles that require a VR headset (PlayStation VR or PlayStationVR2) or additional peripherals (other than a DUALSHOCK4, DualSense, or DualSense Edge wireless controller) are not compatible with PS Remote Play.\nIncreased distance between the PS5 or PS4 console and the remote TV may increase latency. \n\t\t\t\t\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e(5) Available functions may vary depending on model, region, or country.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e(6) Feature will be available via a future firmware update.\"\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/SONY\/K55XR80PU\/K55XR80PU_4.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSony Pictures Core\u003c\/h5\u003e\n\t\t\tWhen you buy this TV, you are invited to redeem 10 movies worth £139.90 in the SONY PICTURES CORE app(1), and 24 months of streaming. Featuring IMAX Enhanced and Dolby Atmos(2) titles, there's no better way to see just how incredible movies are on the BRAVIA 8.\n\t\t\t\u003ch5\u003eNotes: \u003c\/h5\u003e\n\t\t\t\u003cem\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t'(1)  Feature availability depends on regions and countries. Calculation based on average movie value for 10 movies.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t(2) Available in English only\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003c\/em\u003e\n\t\t\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003ch5\u003eWhat's in the Box\u003c\/h5\u003e\u003cul\u003e\n\t\u003cli\u003eVoice Remote Control (Supply)\u003c\/li\u003e\t\u003cli\u003eRemote Control\u003c\/li\u003e\t\u003cli\u003eBatteries\u003c\/li\u003e\t\u003cli\u003eAC Power Cord Spec\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53565846978928,"sku":"K77XR80PU","price":3099.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/77XR80.jpg?v=1776067494"},{"product_id":"sony-xr80-55-bravia-8-4k-ultra-hd-hdr-oled-smart-tv-2024-k55xr80pu-en","title":"Sony XR80 55\" Bravia 8 4K Ultra HD HDR OLED Smart TV (2024) | K55XR80PU","description":"\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\u003cdiv class=\"flex-video\"\u003e\n\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/989999212\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\u003c\/iframe\u003e\n\u003c\/div\u003e\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim One Slate. Beautiful From Everywhere\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSleek and seamless. Sony Slim One Slate concept fuses screen and bezel into a single slate, maximising your experience. Its flush one-piece back accentuates the sleek lines and thin profile of the TV.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSeamlessly Blends into Your Wall\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBecomes part of your room. With Sony slim bezel, a thin profile and side edges coloured and treated to blend with walls, this TV is a natural for wall mounting.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVibration Finish. Harmonises with Your Home\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDesigned with an almost invisible bezel. Its naturally warm, smudge-resistant texture blends seamlessly with interior decor, walls and BRAVIA Theatre.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_4.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003ePerfectly Integrates TV and Soundbar, Almost No Stand Visible\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tCleverly concealed. Sony Underlay Stand is a thin, flat steel plate designed with a metallic hairline finish. Stack BRAVIA Theatre on top of the stand and it virtually disappears.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_5.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMulti-Purpose Stand Fits Your Style\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tAbsolute flexibility. Sony 4-way stand gives you the choice of an outside position, an inside position for smaller shelves or two soundbar positions to meet your viewing preference.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_6.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eClutter-Free From Every Angle\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tNo unsightly cables trailing across tabletops. The rear cover keeps wires neatly hidden for a clutter-free look from the front, back and sides.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_7.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBeautiful Colours From Any Angle\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWatching TV from the sides is now as satisfying as from the centre. Sony OLED panel keeps colours consistent and true, wherever you're watching.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_8.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBring Cinematic Pictures Home\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDive into cinema-like visuals at home. Sony home entertainment picture quality expertise helps us faithfully reproduce the creator’s vision with Studio Calibrated modes developed through collaboration with Sony and the world’s top streaming services.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_9.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCrystal Clear Voice. Precise Dialogue\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tNo more muffled voices. Sony new Voice Zoom 3 recognises human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with Sony home theatre products too.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_10.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAll-Round Cinematic, Go Beyond Conventional Virtual Surround Sound\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tIt’s nothing short of revolutionary. Sony 360 Spatial Sound Mapping technology creates phantom speakers beyond physical speakers for a cinema-like layout and true movie theatre entertainment at home.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_11.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eReady For 360 Spatial Sound Personalizer\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTailor your Dolby Atmos and DTS:X experience by combining Sony wearable speaker or BRAVIA Theatre U with BRAVIA for spatial surround. Works with some Sony Headphones too.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_12.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eControl Your Bravia Theatre Effortlessly\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEasily control features such as sound field and volume using just the TV remote. With an integrated UI, soundbar sound settings automatically appear on the BRAVIA Quick Settings menu.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_13.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSony | Bravia Connect App\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl BRAVIA and BRAVIA Theatre from your smartphone. With the BRAVIA Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen menu.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_14.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eHDMI Connection. Easier For Everyone\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tNever again have trouble connecting your soundbar and TV via HDMI. Tactile dots on the ARC\/ACS terminal makes linking up easier for everyone.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_15.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSingle View, Simultaneous Sound\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSony TV with simultaneous sound output lets you listen to a show on your headphones while your partner listens to the same show through the TV speakers. You can also change the volume using Bluetooth devices separately.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_16.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEverything You Stream. All on one Screen.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBrowse 400,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_17.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eImax Enhanced Sound by DTS:X\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tYou can enjoy a truly cinematic experience with select Disney+ titles on BRAVIA and BRAVIA Theatre, powered by IMAX Enhanced technology.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_18.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBring the Cinematic Experience Home, Enjoy Movies Included with Bravia\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tInstantly enjoy top movies with SONY PICTURES CORE. Your BRAVIA TV comes with movie credits so you can immediately watch some of the latest releases. Redeem up to 15 movies plus enjoy up to 24 months access to a curated selection of up to 100 movies, updated regularly.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_19.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSony Pictures Core Brings the Cinematic Experience Home\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThis is how you were meant to enjoy movies. SONY PICTURES CORE Calibrated Mode has been jointly developed by sony TV engineers and Sony Pictures specialists to bring studio-quality picture mastering to your living room.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_20.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eWatch Netflix in Studio Quality, Automatically Optimised\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSee Netflix in a whole new light. Sony Netflix Adaptive Calibrated Mode, designed by Sony and Netflix, brings studio-quality mastering home with brightness automatically adjusted to your ambient room conditions.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_21.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSony and Prime Video Bring Studio Pictures Home\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSee movies, shows, and even live sports the way the filmmakers and broadcasters intended. With Prime Video Calibrated Mode, picture settings are auto calibrated to what you’re watching including live sports for studio-quality Prime Video at home.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_22.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eImmersive Movie Experience\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tExperience truly unforgettable movies at home. Sony TV supports the rigorous standards of IMAX Enhanced, DTS:X, Dolby Vision and Dolby Atmos for an unbelievablly atmospheric and immersive viewing experience.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_23.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eStay Tuned. Stay Calm\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSee everything in a more comfortable light for peace of mind. Calm picture setting is a picture quality mode that lowers brightness and uses softer colours and contrast.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_24.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eJust Use Your Voice to Control Your TV With Help From Google Assistant\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tYour TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Just say “Hey Google\" to get started.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_25.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eConnect with Your Alexa\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tConnect your Alexa enabled devices for seamless hands-free control of BRAVIA. With Alexa, you can power up your TV, change channels, control volume and more.[FN|Amazon Alexa enabled devices (sold separately) compatible with Sony TV’s powered by Google TV. Amazon account required. Subscriptions may be required to access certain content.]\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_26.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eChromecast Built-In\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_27.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCompatible with Apple Airplay 2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_28.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAsk Siri to Control Your TV with Just Your Voice\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEasily and securely control a Sony TV with the Apple Home app and Siri on your Apple device, using Home technology. Set up your TV in a few simple steps and control with a tap or by asking Siri.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_29.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eApple Fitness+. Now On Bravia\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream Apple Fitness+ and see on-screen metrics like timers and trainer guidance on your BRAVIA with Apple AirPlay. If you have an Apple Watch, you can also see personal metrics like heart rate and calories burned.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_30.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMore Intuitive. Modern Interface\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tFinding your way around just got easier. We’ve redesigned sony user interface for smoother operation so you can effortlessly check inputs and view settings.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_31.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBest Seat. Anywhere. Anytime\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWherever you are, everything’s perfect. Detecting your position, brightness of your room environment and reflection from ambient light conditions, BRAVIA Cam adjusts brightness, contrast, sound balance and volume so your experience is optimised to where you’re sitting.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_32.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAuto Power Saving\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSaves energy. With BRAVIA Cam, Auto Power Saving Mode optimises your power consumption by darkening the screen automatically when you are not in front of the TV.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_33.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eProximity Alert\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tKeep your kids a step back. Proximity Alert allows you to set a recommended viewing distance for your child and alerts them if they get too close to the TV.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_34.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eA Handy Way to Control Your TV\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tAs easy as a flick of the fingers. Gesture Control enables you to change channels, adjust volume and more using simple gestures, no remote required.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_35.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVideo Chat on a Bigger Screen\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tCatch up with friends and family on a bigger screen when you pair your TV with BRAVIA Cam.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_36.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCamera Covered, Privacy Protected\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tOne swipe protects your privacy. Simply use the switch on top of BRAVIA Cam to close the camera cover. Attaching and detaching BRAVIA Cam is so easy.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_37.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEco Remote. Easy to Find, Clean and Use Anytime\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTruly multifunctional. Sony compact and rechargeable premium Eco Remote uses approximately 80 recycled plastic. Yet it’s easy to use in the dark, easy to find, easy to clean and controls your connected devices.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_38.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBalancing Environment and Entertainment\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tLess environmental impact, more immersive pictures and sound. BRAVIA helps you optimise energy consumption with the Eco Dashboard while reducing virgin plastic use by approximately 60% and cutting packaging size by 15% and total weight by 12%.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_39.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCheck Your Eco Settings. See Your Power Usage\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEasily change eco settings, individually or in one go. Eco Dashboard 2 puts everything conveniently in one place and can even monitor your power consumption for optimum efficiency.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_40.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMade with Recycled Plastic \u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDesigned to be sustainable. Sony compact premium Eco Remote uses approximately 80 recycled plastic.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_41.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBeautiful Design. Made Durable. with Less Virgin Plastic\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSony-developed SORPLAS recycled plastics are used in sony TVs to reduce virgin plastics by approximately 60 while maintaining durability. This TV also uses recycled materials for optical parts and 48 less plastic in its packaging.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_42.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLess Packaging. Less CO2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSony packaging is 15 smaller and 12 lighter which optimises transport efficiency and reduces CO2 emissions by as much as 15.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_43.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003ePerfect for Playstation? 5\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBe right at the heart of the action with BRAVIA. Awe-inspiring scenes, atmospheric sound and exclusive features bring your go-to games to life like never before.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_44.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAuto HDR Tone Mapping\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tAuto HDR Tone Mapping instantly optimises HDR settings during your PS5 initial setup. Even in dark shadow and bright highlights, you’ll see fine details and true colours.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_45.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAuto Genre Picture Mode\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA automatically switches into Game Mode with PS5 to minimise lag and maximise responsiveness. It switches back to Standard Mode when watching movies for more expressive scenes.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_46.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eStream Playstation Games to Your Bravia\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl your PlayStation remotely wherever you have a compatible BRAVIA connected to the internet. The PS Remote Play app lets you control your PS5 or PS4 console from another room or location like a friend's house.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_47.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eOne Place for all Your Game Settings\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tNever has it been easier to fine-tune your game status, settings and assist functions. All the essentials are at your fingertips for ease and comfort.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_48.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDolby Vision For Gaming. Supported.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThis is how your game world should be. Incredibly vibrant colours, lifelike contrast in light and dark, intense brightness. With Dolby Vision, gaming reaches a whole new level of depth and realism.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_49.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVarious Features In HDMI 2.1\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWith 4K\/120fps, a Variable Refresh Rate (VRR) and Auto Low Latency Mode (ALLM), sony TVs give you smooth and clear movement for responsive gameplay.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/SONY\/K55XR80PU\/K55XR80PU_50.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eInformation On Security Updates\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWhere a Sony product contains software that is subject to updates, Sony may issue security updates and updates necessary for the proper functioning of the device.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eTable top stand\u003c\/li\u003e\t\t\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\t\t\n\u003cli\u003eAC power cord\u003c\/li\u003e\t\t\t\n\u003cli\u003eVoice remote control\u003c\/li\u003e\t\t\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\t\t\n\u003cli\u003eUSB Type-C cable\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eAuto HDR tone mapping\u003c\/li\u003e\t\t\t\n\u003cli\u003eAuto genre picture mode\u003c\/li\u003e\t\t\t\n\u003cli\u003eTuner channel coverage (digital sat): Intermediate frequency 950-2150mhz\u003c\/li\u003e\t\t\t\n\u003cli\u003eTV system (analog): B\/G,D\/K \u003c\/li\u003e\t\t\t\n\u003cli\u003eCI+\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53565852811632,"sku":"K55XR80PU","price":1749.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/55XR80.jpg?v=1776067632"},{"product_id":"sony-xr8m2-55-bravia-8-ii-qd-oled-ai-xr-processor-google-tv-2025-k55xr8m25bp-uka","title":"Sony 55\" BRAVIA 8 II QD-OLED TV (2025)  | K55XR8M25BP.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003ch5\u003eSleek QD-OLED design, with our widest-ever colour palette\u003c\/h5\u003e\n\t\t\u003ch5\u003eIntroducing the AI-powered BRAVIA 8 II TV - a sleek QD-OLED design, with our widest-ever colour palette.\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tExperience QD-OLED, which displays the true black of OLED, with better colour, contrast, and detail. From deep, atmospheric shades, to exhilarating highlights, you’ll enjoy billions of colours and every nuance the movie creator wanted you to see on our extended XR Triluminos Max display – this is our widest-ever colour palette to capture every detail. Our XR Processor uses AI to detect and analyse scenes with flawless accuracy, optimising everything you watch to make it feel real. And with consistent colour across all viewing angles, everyone gets the best seat in the house.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003eJust like at the cinema, sound comes from the screen. Whether it’s dialogue from a character’s mouth, or a plane overhead, our Acoustic Surface Audio+ technology emits sound directly from the action to truly bring cinema home. Voice Zoom 3 utilises AI for enhanced speech volume and clarity, whilst 3D Surround Upscaling creates virtual surround sound from above and the sides for an endlessly immersive experience - using just the TV speakers.\u003c\/p\u003e\n\t\t\u003cp\u003eAdd one of our compatible soundbars for even more thrills. Acoustic Centre Sync turns the TV into a centre speaker for maximum immersion, 360 Spatial Sound Mapping technology creates phantom speakers in a cinema-like layout around you(1), and more.\u003c\/p\u003e\n\t\t\u003cp\u003eSleek, slim, and designed to create a harmonic presence in your living room, the BRAVIA 8 II is virtually frameless! A two-way TV stand is included, allowing you to slide your soundbar underneath(2), as is our stylish remote control.\u003c\/p\u003e\n\t\t\u003cp\u003eBrowse 400,000+ movies and TV episodes from across your streaming services on this Google TV, along with 10,000+ apps and games(3). Enjoy Voice Control(4) with Google Assistant and share content from your other devices on the big screen using Google Cast built-in(5) and Apple AirPlay 2(6). The Eco Dashboard 2 will give you full control over your energy settings - and could even help save money on your energy bills(7).\n\t\t\t\u003c\/p\u003e\n\t\u003c\/div\u003e\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\u003cimg class=\"img-responsive\" src=\"\" alt=\"\"\u003e\n\t\t\u003cp\u003e\n\t\t\tFor gamers, our Game Menu 2 puts everything needed to win in one place(8). 4K\/120fps, VRR and ALLM are all included as features of HDMI 2.1.(9), and if you want more, pair with a PlayStation 5 to unlock extra exclusive gaming features(10). PS Remote Play even lets you play remotely(11).\n\n\t\t\tTo experience the full cinematic prowess of the BRAVIA 8 II from the get-go, you’re invited to redeem 10 movies and 24 months of unlimited streaming on SONY PICTURES CORE - our exclusive movie app that features Pure Stream technology for the highest in picture streaming quality, a vast IMAX Enhanced library, and more(12).\n\t\t\u003c\/p\u003e\n\t\u003c\/div\u003e\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\u003cimg class=\"img-responsive\" src=\"\" alt=\"\"\u003e\n\t\t\u003ch5\u003ePicture Quality\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\t\tExperience QD-OLED, displaying the true black of OLED - with better colour, contrast, and detail. Our widest colour palette and AI scene detection secure ultimate realism, pulling you deeper in.\n\n\t\t\u003c\/p\u003e\n\t\t\n\t\t\u003ch5\u003eSound Quality\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tJust like at the cinema, sound comes directly from the action on-screen. Voice Zoom 3 utilises AI for enhanced vocal volume and clarity, and everything you watch is upscaled to 3D surround sound.\n\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eTV + Soundbar\u003c\/h5\u003e\n\t\t\u003cp\u003ePair with a Sony soundbar to unlock exclusive features, including the unique Acoustic Centre Sync. With other soundbars, you’ll only hear sound from below the screen; with a compatible Sony soundbar, the TV becomes the centre speaker, forming one integrated system for maximum sound-from-screen immersion. Nothing short of revolutionary, you and your TV will be propelled into the heart of every scene, as the 360 Spatial Sound Mapping technology on our soundbars creates phantom speakers in a cinema-like layout around your living room(1). Reaching far beyond conventional virtual surround sound, this truly brings cinema home.\n\t\t\u003c\/p\u003e\n\u003cp\u003eAnd a BRAVIA Theatre set-up gives you maximum control too. With an integrated UI, your soundbar settings will automatically appear in the BRAVIA Quick Settings menu on the TV, allowing you to adjust the sound field or volume from one place(2). If you’d prefer to use your smartphone to take control of your TV and soundbar, you can use the BRAVIA Connect app(3).\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eDesign\u003c\/h5\u003e\n\t\t\u003cp\u003eSleek and seamless, our Slim One Slate aluminium design fuses the screen into a single slate, so it’s virtually frameless. That means all your attention will be on what’s important – those incredible pictures.\u003c\/p\u003e\n\t\t\u003cp\u003eA two-way TV stand is included, giving you the option to slide your soundbar neatly underneath(1).\n\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003eThe stylish remote is compact, easy to clean with a flush surface and polyurethane coating, and is capable of controlling many of your connected devices from the single remote. It’s also made from approximately 80% recycled plastic(2).\n\t\t\u003c\/p\u003e\n\t\t\n\t\t\u003ch5\u003eUX\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tBrowse 400,000+ movies and TV episodes from across your streaming services on this Google TV(1), enjoy Voice Control(3), Apple AirPlay 2(5), and more. Use the Eco Dashboard 2 to optimise your energy settings(6).\n\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eGaming\u003c\/h5\u003e\n\t\t\u003cp\u003eThe Game Menu 2 puts everything needed to win in one place(2). Here, you can quickly check your status, fine-tune settings, access assist functions, and more. Try Gaming Multi-View to play a game on one side of your screen while watching a YouTube walkthrough video on the other – it’s a real game-changer!\n\t\t\u003c\/p\u003e\n\u003cp\u003e 4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDM1 2.1., ensuring smooth, clear, responsive gameplay every time(3).\n\t\t\t\n\t\t\u003c\/p\u003e\n\u003cp\u003eAnd PlayStation gamers can unlock extra exclusive gaming features(1). For example, Auto HDR Tone Mapping instantly optimises the HDR settings during initial PS5 set-up, so in the darkest shadows and brightest highlights, fine detail and true colour is revealed; Auto Genre Picture Mode automatically switches the TV into Game Mode to minimise lag and maximise responsiveness; and with PS Remote Play, play your favourite PS5 and PS4 games over your internet connection without the hassle of moving the console and wires(4).\u003c\/p\u003e\n\t\t\t\n\t\t\n\t\t\u003ch5\u003eSony Pictures Core\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\t\tRedeem 10 movies (+ 5 with voucher) and 24 months of unlimited streaming on SONY PICTURES CORE - our exclusive app that features the highest Pure Stream quality, IMAX Enhanced titles, and more(1).\n\t\t\u003c\/p\u003e\n\t\t\u003cem\u003e\"(1) Some apps, contents and\/or features may not be available in all countries. Subject to availability. User must connect to a Google Account to use certain advertised features.Google TV is the name of this device's software experience and a trademark of Google LLC. Google and Chromecast built-in are trademarks of Google LLC.\n\t\t\t(2) All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\n\t\t\t(3) User must accept Google Terms of Service ( http:\/\/www.google.com\/policies\/terms\/ ), Play Terms of Service ( https:\/\/play.google.com\/intl\/en-US_us\/about\/play-terms\/index.html ) and Privacy Policy ( http:\/\/www.google.com\/policies\/privacy\/ ) to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device. Hands Free feature availability depends on language and may need software update. Please check Sony support page for further information; https:\/\/www.sony.net\/tv-hf-ww\/. Google Assistant is not available in certain countries and languages. Availability of services varies by country and language. Features will be available via a future firmware update.\n\t\t\t(4) Casting optimised for selected services only. Google Cast built-in is a trademark of Google LLC. Chromecast built-in compatibility dependent on app.\n\t\t\t(5) Apple, AirPlay, iPhone, iPad, Mac and Home are trademarks of Apple Inc., registered in the U.S. and other countries and regions. To use Apple AirPlay and Home with this TV, the latest version of iOS, iPadOS, or macOS is recommended.\n\t\t\t(6) Power consumption is approximate and may differ from the actual value.\"\n\t\t\t\n\t\t\u003c\/em\u003e\n\t\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53565869850992,"sku":"K55XR8M25BP.UKA","price":2299.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/01_SEU_Bravia_8_II_85-75_FY25_English-WTHF-2025.jpg?v=1776068009"},{"product_id":"sony-xr8m2-65-bravia-8-ii-qd-oled-ai-xr-processor-google-tv-2025-k65xr8m25b-uka","title":"Sony 65\" BRAVIA 8 II QD-OLED TV (2025)  | K65XR8M25B.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003ch5\u003eSleek QD-OLED design, with our widest-ever colour palette\u003c\/h5\u003e\n\t\t\u003ch5\u003eIntroducing the AI-powered BRAVIA 8 II TV - a sleek QD-OLED design, with our widest-ever colour palette.\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tExperience QD-OLED, which displays the true black of OLED, with better colour, contrast, and detail. From deep, atmospheric shades, to exhilarating highlights, you’ll enjoy billions of colours and every nuance the movie creator wanted you to see on our extended XR Triluminos Max display – this is our widest-ever colour palette to capture every detail. Our XR Processor uses AI to detect and analyse scenes with flawless accuracy, optimising everything you watch to make it feel real. And with consistent colour across all viewing angles, everyone gets the best seat in the house.\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003eJust like at the cinema, sound comes from the screen. Whether it’s dialogue from a character’s mouth, or a plane overhead, our Acoustic Surface Audio+ technology emits sound directly from the action to truly bring cinema home. Voice Zoom 3 utilises AI for enhanced speech volume and clarity, whilst 3D Surround Upscaling creates virtual surround sound from above and the sides for an endlessly immersive experience - using just the TV speakers.\u003c\/p\u003e\n\t\t\u003cp\u003eAdd one of our compatible soundbars for even more thrills. Acoustic Centre Sync turns the TV into a centre speaker for maximum immersion, 360 Spatial Sound Mapping technology creates phantom speakers in a cinema-like layout around you(1), and more.\u003c\/p\u003e\n\t\t\u003cp\u003eSleek, slim, and designed to create a harmonic presence in your living room, the BRAVIA 8 II is virtually frameless! A two-way TV stand is included, allowing you to slide your soundbar underneath(2), as is our stylish remote control.\u003c\/p\u003e\n\t\t\u003cp\u003eBrowse 400,000+ movies and TV episodes from across your streaming services on this Google TV, along with 10,000+ apps and games(3). Enjoy Voice Control(4) with Google Assistant and share content from your other devices on the big screen using Google Cast built-in(5) and Apple AirPlay 2(6). The Eco Dashboard 2 will give you full control over your energy settings - and could even help save money on your energy bills(7).\n\t\t\t\u003c\/p\u003e\n\t\u003c\/div\u003e\n\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\u003cimg class=\"img-responsive\" src=\"\" alt=\"\"\u003e\n\t\t\u003cp\u003e\n\t\t\tFor gamers, our Game Menu 2 puts everything needed to win in one place(8). 4K\/120fps, VRR and ALLM are all included as features of HDMI 2.1.(9), and if you want more, pair with a PlayStation 5 to unlock extra exclusive gaming features(10). PS Remote Play even lets you play remotely(11).\n\n\t\t\tTo experience the full cinematic prowess of the BRAVIA 8 II from the get-go, you’re invited to redeem 10 movies and 24 months of unlimited streaming on SONY PICTURES CORE - our exclusive movie app that features Pure Stream technology for the highest in picture streaming quality, a vast IMAX Enhanced library, and more(12).\n\t\t\u003c\/p\u003e\n\t\u003c\/div\u003e\n\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\u003cimg class=\"img-responsive\" src=\"\" alt=\"\"\u003e\n\t\t\u003ch5\u003ePicture Quality\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\t\tExperience QD-OLED, displaying the true black of OLED - with better colour, contrast, and detail. Our widest colour palette and AI scene detection secure ultimate realism, pulling you deeper in.\n\n\t\t\u003c\/p\u003e\n\t\t\n\t\t\u003ch5\u003eSound Quality\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tJust like at the cinema, sound comes directly from the action on-screen. Voice Zoom 3 utilises AI for enhanced vocal volume and clarity, and everything you watch is upscaled to 3D surround sound.\n\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eTV + Soundbar\u003c\/h5\u003e\n\t\t\u003cp\u003ePair with a Sony soundbar to unlock exclusive features, including the unique Acoustic Centre Sync. With other soundbars, you’ll only hear sound from below the screen; with a compatible Sony soundbar, the TV becomes the centre speaker, forming one integrated system for maximum sound-from-screen immersion. Nothing short of revolutionary, you and your TV will be propelled into the heart of every scene, as the 360 Spatial Sound Mapping technology on our soundbars creates phantom speakers in a cinema-like layout around your living room(1). Reaching far beyond conventional virtual surround sound, this truly brings cinema home.\n\t\t\u003c\/p\u003e\n\u003cp\u003eAnd a BRAVIA Theatre set-up gives you maximum control too. With an integrated UI, your soundbar settings will automatically appear in the BRAVIA Quick Settings menu on the TV, allowing you to adjust the sound field or volume from one place(2). If you’d prefer to use your smartphone to take control of your TV and soundbar, you can use the BRAVIA Connect app(3).\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eDesign\u003c\/h5\u003e\n\t\t\u003cp\u003eSleek and seamless, our Slim One Slate aluminium design fuses the screen into a single slate, so it’s virtually frameless. That means all your attention will be on what’s important – those incredible pictures.\u003c\/p\u003e\n\t\t\u003cp\u003eA two-way TV stand is included, giving you the option to slide your soundbar neatly underneath(1).\n\n\t\t\u003c\/p\u003e\n\t\t\u003cp\u003eThe stylish remote is compact, easy to clean with a flush surface and polyurethane coating, and is capable of controlling many of your connected devices from the single remote. It’s also made from approximately 80% recycled plastic(2).\n\t\t\u003c\/p\u003e\n\t\t\n\t\t\u003ch5\u003eUX\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tBrowse 400,000+ movies and TV episodes from across your streaming services on this Google TV(1), enjoy Voice Control(3), Apple AirPlay 2(5), and more. Use the Eco Dashboard 2 to optimise your energy settings(6).\n\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eGaming\u003c\/h5\u003e\n\t\t\u003cp\u003eThe Game Menu 2 puts everything needed to win in one place(2). Here, you can quickly check your status, fine-tune settings, access assist functions, and more. Try Gaming Multi-View to play a game on one side of your screen while watching a YouTube walkthrough video on the other – it’s a real game-changer!\n\t\t\u003c\/p\u003e\n\u003cp\u003e 4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDM1 2.1., ensuring smooth, clear, responsive gameplay every time(3).\n\t\t\t\n\t\t\u003c\/p\u003e\n\u003cp\u003eAnd PlayStation gamers can unlock extra exclusive gaming features(1). For example, Auto HDR Tone Mapping instantly optimises the HDR settings during initial PS5 set-up, so in the darkest shadows and brightest highlights, fine detail and true colour is revealed; Auto Genre Picture Mode automatically switches the TV into Game Mode to minimise lag and maximise responsiveness; and with PS Remote Play, play your favourite PS5 and PS4 games over your internet connection without the hassle of moving the console and wires(4).\u003c\/p\u003e\n\t\t\t\n\t\t\n\t\t\u003ch5\u003eSony Pictures Core\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\t\tRedeem 10 movies (+ 5 with voucher) and 24 months of unlimited streaming on SONY PICTURES CORE - our exclusive app that features the highest Pure Stream quality, IMAX Enhanced titles, and more(1).\n\t\t\u003c\/p\u003e\n\t\t\u003cem\u003e\"(1) Some apps, contents and\/or features may not be available in all countries. Subject to availability. User must connect to a Google Account to use certain advertised features.Google TV is the name of this device's software experience and a trademark of Google LLC. Google and Chromecast built-in are trademarks of Google LLC.\n\t\t\t(2) All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\n\t\t\t(3) User must accept Google Terms of Service ( http:\/\/www.google.com\/policies\/terms\/ ), Play Terms of Service ( https:\/\/play.google.com\/intl\/en-US_us\/about\/play-terms\/index.html ) and Privacy Policy ( http:\/\/www.google.com\/policies\/privacy\/ ) to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device. Hands Free feature availability depends on language and may need software update. Please check Sony support page for further information; https:\/\/www.sony.net\/tv-hf-ww\/. Google Assistant is not available in certain countries and languages. Availability of services varies by country and language. Features will be available via a future firmware update.\n\t\t\t(4) Casting optimised for selected services only. Google Cast built-in is a trademark of Google LLC. Chromecast built-in compatibility dependent on app.\n\t\t\t(5) Apple, AirPlay, iPhone, iPad, Mac and Home are trademarks of Apple Inc., registered in the U.S. and other countries and regions. To use Apple AirPlay and Home with this TV, the latest version of iOS, iPadOS, or macOS is recommended.\n\t\t\t(6) Power consumption is approximate and may differ from the actual value.\"\n\t\t\t\n\t\t\u003c\/em\u003e\n\t\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53565870047600,"sku":"K65XR8M25B.UKA","price":2749.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/01_SEU_Bravia_8_II_85-75_FY25_English_etcv-ju.jpg?v=1776068035"},{"product_id":"lg-sound-suite-m5-1-1-1-ch-wireless-speaker-with-dolby-atmos-m5-agbrllk","title":"LG Sound Suite M5 1.1.1 ch Wireless Speaker with Dolby Atmos | M5.AGBRLLK","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLG Sound Suite M5\u003c\/h5\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVersatile Performance with Flexible Expansion — LG Sound Suite M5\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tM5 is a premium speaker in the LG Sound Suite family, combining the lineup’s core strengths — space optimisation through DAFC (Dolby Atmos FlexConnect), Sound Follow technology, and flexible placement and expansion. Powered by AI Sound Pro, it intelligently adapts to any space to deliver rich, multidimensional Dolby Atmos audio — all in a sleek, versatile form designed for diverse environments.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Dolby Atmos FlexConnect on Sound Suite M7\/M5 is only available when connected to a compatible TV or the Sound Suite H7.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*M5 requires connection of two or more units to implement the feature.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Images are for illustration purposes only. Power cables may not be shown and actual product appearance may vary.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The W7 is scheduled.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eImmersive Audio Experience Powered by Peerless Heritage and Dolby Atmos Technology\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003ePeerless Units: Spatial Audio Inspired by Peerless Heritage, Powered by Front and Up-firing Speaker\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tRich, clear sound comes from the front speaker array, featuring a silk-diaphragm tweeter and a woofer. Complemented by an up-firing unit that reflects sound off the ceiling, it creates immersive 3D audio that fills your entire space.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1183994573\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eExperience Dolby Atmos in Full Scale\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tPair 2 M5 speakers to experience full Dolby Atmos. Experience clear, multi-dimensional sound that fills your space.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1183994691\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eAI Sound Pro: Real-time Genre Recognition for Optimised Audio Performance\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAI Sound Pro uses advanced signal analysis to identify whether you’re listening to dialogue, music, or movies in real time. It then fine-tunes clarity, balance, and spatial depth based on genre-specific profiles — delivering sound that adapts intelligently to every scene.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_4.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eRoom Calibration Pro for Sound Tailored to Your Space\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBy measuring the acoustic characteristics of your room, sound output is adjusted to match the space. This delivers clear, well-balanced audio that feels natural throughout the room.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_5.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVersatile Usage\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tUse it as a standalone speaker for personal listening, connect it to your TV for an immersive home theater setup, or pair it with other speakers for rich surround sound — one device offering truly versatile usage.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_6.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMy Button: One Press to Instant, Lossless Spotify Music\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSave your favorite Spotify or LG Radio+ channel in the LG ThinQ app. With Wi-Fi streaming, My Button plays high-quality audio up to 24-bit\/96 kHz instantly—no app needed, just one press.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_7.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eWi-Fi Streaming: Smart Streaming Over Wi-Fi, Powered by Google Cast and Apple AirPlay 2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream seamlessly over Wi-Fi with consistent, high-quality sound and effortless control across platforms.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_8.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eConvenient Control Via LG ThinQ app\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDownload the LG ThinQ app to control various Sound Suite features such as volume and connectivity. You can also set up and manage DAFC across Sound Suite products — all in one place, right from the app.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_9.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFloor Stand: Designed for a Clean, Refined Installation\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tPair the speaker with a floor stand for seamless integration into your space. Built-in cable management keeps everything neat and organised, maintaining a polished, clutter-free look.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Floor Stand sold separately.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_10.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDesign Your Ideal Combination\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tChoose from H7, M7, M5, and W7 to create a configuration that suits yours style and preferences. However you arrange them, Sound Suite automatically optimises the sound for you.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The W7 is scheduled.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_11.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFreedom to Connect Directly to Your TV\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tConnect your speakers directly to the TV without a soundbar. Pair them with DAFC-enabled OLED \u0026amp; QNED TVs for an immersive, room-filling audio experience.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The W7 is scheduled.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eExplore the Sound Suite lineup\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLearn how Sound Suite speakers seamlessly pair to reshape the sound of home.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M5.AGBRLLK\/M5.AGBRLLK_12.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eM5 Speaker\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tExperience clear, balanced sound, the M5 is powered by a subwoofer and dual tweeters for compact yet immersive audio. Pair two M5 units to unlock Dolby Atmos, delivering spatial sound that adapts beautifully to any room. Expand your system effortlessly with Dolby Atmos FlexConnect, wirelessly pairing with your LG C5 or G5 TV or Sound Suite speakers for flexible placement.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch5\u003eAudio Format\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eAAC\u003c\/li\u003e\n\u003cli\u003eLPCM\u003c\/li\u003e\n\u003cli\u003eSBC\u003c\/li\u003e\n\u003cli\u003eFLAC\u003c\/li\u003e\n\u003cli\u003eALAC\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eOpen source\u003c\/li\u003e\n\u003cli\u003ePower cord\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\nRefined sound quality with rich detail and depth, from units engineered by peerless - pioneers in acoustic excellence for over 100 years\u003c\/li\u003e\n\u003cli\u003eStream seamlessly over Wi-Fi with apple airPlay 2 and google cast\u003c\/li\u003e\n\u003cli\u003eConnect directly to your LG TV for a clean, wire-free setup*\u003c\/li\u003e\n\u003cli\u003eExpand your home audio system easily with dolby atmos flexconnect\u003c\/li\u003e\n\u003cli\u003eMulti-directional sound that brings scenes and music to life\u003c\/li\u003e\n\u003cli\u003ePremium design that complements any home interior\u003c\/li\u003e\n\u003cli\u003eNumber of channels: 1.1.1\u003c\/li\u003e\n\u003cli\u003eClear voice pro\u003c\/li\u003e\n\u003cli\u003ePower consumption (Main): 25 W\u003c\/li\u003e\n\u003cli\u003eBluetooth version: 5.4\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926150930800,"sku":"M5.AGBRLLK","price":299.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/M5.AGBRLLK_1.jpg?v=1781849983"},{"product_id":"lg-sound-suite-m7-2-1-1-ch-wireless-speaker-with-dolby-atmos-m7-agbrllk","title":"LG Sound Suite M7 2.1.1 ch Wireless Speaker with Dolby Atmos | M7.AGBRLLK","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/Screenshot+2026-04-27+105244.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLG Sound Suite M7\u003c\/h5\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVersatile Performance with Flexible Expansion — LG Sound Suite M7\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tM7 is a premium speaker in the LG Sound Suite family, combining the lineup’s core strengths — space optimisation through DAFC (Dolby Atmos FlexConnect), Sound Follow technology, and flexible placement and expansion. Powered by AI Sound Pro, it intelligently adapts to any space to deliver rich, multidimensional Dolby Atmos audio — all in a sleek, versatile form designed for diverse environments.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Dolby Atmos FlexConnect on Sound Suite M7\/M5 is only available when connected to a compatible TV or the Sound Suite H7.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*M5 requires connection of two or more units to implement the DAFC feature.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Images are for illustration purposes only. Power cables may not be shown and actual product appearance may vary.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Sound Follow is supported on H7 and functions only under an active DAFC connection. DAFC requires a minimum of two M5 speakers or one M7 speaker to be connected.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1185450838\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDolby Atmos FlexConnect: Place it Anywhere, Experience Dolby Everywhere\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tDAFC (Dolby Atmos FlexConnect) technology intelligently detects each speaker’s position — whether placed freely or newly added — and optimises audio signals in real time to deliver rich, immersive surround sound across your entire space.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*Dolby Atmos FlexConnect on Sound Suite M7\/M5 is only available when connected to a compatible TV or the Sound Suite H7.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*Images are for illustration purposes only. Power cables may not be shown and actual product appearance may vary.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The W7 is scheduled to launch\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003ch5\u003eImmersive Audio Experience Powered by Peerless Heritage and Dolby Atmos Technology\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003ePeerless Units: Spatial Audio Inspired by Peerless Heritage, Powered by Front and Up-firing Speaker\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tRich, crystal-clear stereo sound comes from the front speaker array, which features 1.5-inch full-range units and a woofer. Paired with an up-firing driver that reflects sound off the ceiling, it creates immersive 3D audio that expands across your room with front and overhead sound.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1185450994\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDolby Atmos: Experience Dolby Atmos in Full Scale\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe M7 delivers full Dolby Atmos sound on its own, no additional speakers required. Experience clear, multidimensional that fills your space, all from a single device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1185451096\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eAI Sound Pro: Real-time Genre Recognition for Organised Audio Performance\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAI Sound Pro uses advanced signal analysis to identify whether you’re listening to dialogue, music, or movies in real time. It then fine-tunes clarity, balance, and spatial depth based on genre-specific profiles — delivering sound that adapts intelligently to every scene.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_4.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eRoom Calibration Pro for Sound Tailored to Your Space\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBy measuring the acoustic characteristics of your room, sound output is adjusted to match the space. This delivers clear, well-balanced audio that feels natural throughout the room.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_5.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVersatile Usage:\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tUse it as a standalone speaker for personal listening, connect it to your TV for an immersive home theater setup, or pair it with other speakers for rich surround sound — one device offering truly versatile usage.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_6.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMy Button: ONE Press to Instant, Lossless Spotify Music\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSave your favorite Spotify or LG Radio+ channel in the LG ThinQ app. With Wi-Fi streaming, My Button plays high-quality audio up to 24-bit\/96 kHz instantly—no app needed, just one press.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_7.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eWi-Fi Streaming: Smart Streaming Over Wi-fi, Powered by Google Cast and Apple AirPlay 2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream seamlessly over Wi-Fi with consistent, high-quality sound and effortless control across platforms.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_8.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eConvenient control via LG ThinQ app\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDownload the LG ThinQ app to control various Sound Suite features such as volume and connectivity. You can also set up and manage DAFC across Sound Suite products — all in one place, right from the app.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_9.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFloor Stand: Designed for a Clean, Refined Installation\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tPair the speaker with a floor stand for seamless integration into your space. Built-in cable management keeps everything neat and organised, maintaining a polished, clutter-free look.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Floor Stand sold separately.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_10.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDesign Your Ideal Combination\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tChoose from H7, M7, M5, and W7 to create a configuration that suits yours style and preferences. However you arrange them, Sound Suite automatically optimises the sound for you.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The W7 is scheduled.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/M7.AGBRLLK\/M7.AGBRLLK_11.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFreedom to Connect Directly to Your TV\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tConnect your speakers directly to the TV without a soundbar. Pair them with DAFC-enabled OLED \u0026amp; QNED TVs for an immersive, room-filling audio experience.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The W7 is scheduled.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eExplore the Sound Suite Lineup\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLearn how Sound Suite speakers seamlessly pair to reshape the sound of home.\n\t\t\u003c\/p\u003e\n\u003c\/div\u003e\n\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/sound-suite-m5-2026-feature-d-16-2.avif\" alt=\"\"\u003e\n\t\t\u003ch5\u003eM7 Speaker\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tExperience expansive, premium sound, the M7 is powered by a larger subwoofer and three full-range drivers for richer, more immersive audio. Pair two M7 units to unlock Dolby Atmos, delivering spatial sound that fills bigger rooms. Expand your system effortlessly with Dolby Atmos FlexConnect, wirelessly pairing with your LG C5 or G5 TV and Sound Suite speakers for versatile placement.\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eAudio Format\u003c\/h5\u003e\n\t\t\u003cul\u003e\n\t\t\t\u003cli\u003eAAC\u003c\/li\u003e\n\t\t\t\u003cli\u003eLPCM\u003c\/li\u003e\n\t\t\t\u003cli\u003eSBC\u003c\/li\u003e\n\t\t\t\u003cli\u003eFLAC\u003c\/li\u003e\n\t\t\t\u003cli\u003eALAC\u003c\/li\u003e\n\t\t\u003c\/ul\u003e\n\t\t\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\t\t\u003cul\u003e\n\t\t\t\u003cli\u003eOpen source\u003c\/li\u003e\n\t\t\t\u003cli\u003ePower cord\u003c\/li\u003e\n\t\t\u003c\/ul\u003e\n\t\t\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\t\t\u003cul\u003e\n\t\t\t\u003cli\u003eEnhanced sound quality with greater detail depth and power, from units engineered by Peerless - pioneers in acoustic excellence for over 100 years\u003c\/li\u003e\n\t\t\t\u003cli\u003eStream seamlessly over Wi-Fi with apple airPlay 2 and google cast\u003c\/li\u003e\n\t\t\t\u003cli\u003eConnect directly to your LG TV for a clean, wire-free setup*\u003c\/li\u003e\n\t\t\t\u003cli\u003eBuild a more immersive home audio system with dolby atmos flexConnect\u003c\/li\u003e\n\t\t\t\u003cli\u003eMore expansive, room filling sound that brings every scene and moment to life\u003c\/li\u003e\n\t\t\t\u003cli\u003ePremium design with a larger presence to elevate any interior\u003c\/li\u003e\n\t\t\t\u003cli\u003eNumber of channels: 2.1.1\u003c\/li\u003e\n\t\t\t\u003cli\u003eClear voice pro\u003c\/li\u003e\n\t\t\t\u003cli\u003ePower consumption (Main): 25 W\u003c\/li\u003e\n\t\t\t\u003cli\u003eBluetooth version: 5.4\u003c\/li\u003e\n\t\t\u003c\/ul\u003e\n\t\u003c\/div\u003e\n\u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926151913840,"sku":"M7.AGBRLLK","price":479.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/M7.AGBRLLK_1.jpg?v=1781849997"},{"product_id":"sony-43-bravia-2-4k-ultra-hd-hdr-google-tv-2026-k43s25m2pb-uka","title":"Sony 43\" BRAVIA 2 4K Ultra HD HDR Google TV (2026) | K43S25M2PB.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003ch5\u003eLife, upscaled. In 4K.\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tYour first step into a world of crystal clear wonder. Every moment, now more vibrant and alive. Everything essential, now even more exceptional.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_1.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMovies come alive at home\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is made for movies. With cinematic sound and stunning visuals, your home transforms into a personal theatre.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_2.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEntertainment you love. With help from Google.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tGoogle TV brings together movies, shows, and more from across your apps and subscriptions and organises them just for you.[1][2][3][4]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1.TV image is simulated. The actual look of the TV may differ, depending on model, size and region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4.Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEverything you stream. All on one screen.\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 400,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.123\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e2. User must connect to a Google Account to use certain advertised features.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_3.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eOver 10,000 apps and games, straight to your TV\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTurn on and tune in, all at once. With dedicated buttons for your go-to apps, you can skip the TV warm-up and dive right into the action.[4][5][6][7][8][9][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4. Netflix and the Netflix logo are registered trademarks of Netflix Inc.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Amazon, Prime Video and all related logos are trademarks of Amazon.com, Inc. or its affiliates. The service availability changes in regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. \u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Disney+ subscription required. Disney+ and all marks and logos are trademarks of Disney Enterprises, Inc., used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e8. CRUNCHYROLL and the Crunchyroll logo are trademarks of Crunchyroll, LLC and are used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_4.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBring the cinematic experience home, enjoy movies included with BRAVIA\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tA huge number of movies are waiting for you. With Bravia technology, Pure Stream and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.[11][12][14][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. Time period that streaming is available for depends on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. Number of credits differs depending on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_5.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSony | BRAVIA Connect App\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl Bravia and Bravia Theatre from your smartphone. With the Bravia Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen menu.[15][16][17]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e15. Feature will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e16. Updating the mobile app to the latest version is required.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e17. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_6.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[18][19]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e18. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e19. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_7.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCompatible with Apple AirPlay 2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.20\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e20. Apple, the Apple logo, Apple TV, AirPlay and HomeKit are trademarks of Apple Inc., registered in the U.S. and other countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_8.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDo more on your TV with your voice with Google Assistant\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tYour TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Press the Google Assistant button on the remote to get started.[21][22][23][24][25]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e21. Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e22. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e23. Google Assistant is not available in certain countries and languages. Availability of services varies by country and language.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e24. Feature, searching by genre, will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e25. Remote design and specification differ depending on country.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eRemote\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_9.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEasy to clean and use. Made with recycled plastic\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControls everything. Bravia compact remote uses approximately 80% recycled plastic. Yet it’s easy to clean with a flush surface and polyurethane coating, and controls your connected devices. [26][27][28][29][30]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e26. Made with recycled materials\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e27. Based on Sony calculation\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e28. Remote design and specification differ depending on country\/region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e29. Clean exterior surfaces gently with a dry, clean cloth or household disinfectant wipe (such as Clorox Disinfecting Wipes). Do not spray disinfectant directly on the remote.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e30. Controllable device and feature depend on region, country and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_10.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eThe true beauty of 4K, every time\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe beauty of 4K is in the details. With 4K X-Reality PRO, even your favourite HD content is upscaled closer to 4K quality, revealing sharper textures and lifelike clarity, all in real time.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_11.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAll your favourites, upgraded to clear 4K pictures\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWatch old favourites in close to 4K quality. bravia 4K X-Reality PRO analyses, cleans and refines images using sony unique 4K database so you can indulge in stunning pictures from virtually any content.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_12.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery image, alive with vivid colours\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSee natural shades and hues. Live Colour expands the colours of images to the reproducible colours of the TV so everything you see looks vivid and real.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_13.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFast-moving action. Clearer and smoother\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEnhanced clearness and smoothness when watching fast-moving action. Motionflow XR increases the number of images seen every second for smoother motion while controlling LED backlighting and reducing image blur for clearer pictures.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_14.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eRoom-filling, Dolby Atmos and DTS:X sound\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSound from above, the sides, everywhere. Hear sound moving overhead across the screen with more depth and clarity. Dolby Atmos and DTS:X draws you in deeper for truly atmospheric entertainment.[5]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Dolby Atmos content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_15.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eElevated with Dolby Atmos and DTS:X\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Atmos and DTS:X turn sound into an experience. Hear every whisper, every explosion, as if you’re inside the scene.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_16.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery sound. Clear and precise\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClear and expansive audio quality. Bravia unique Clear Phase adjusts the time alignment of sounds at certain heights and evens out their volume for acoustic harmony.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_17.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTouch and control from your headphones\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl your BRAVIA with a tap. Play, pause, skip, or adjust the volume directly from your connected Bluetooth headphones, so you can stay immersed in your content without reaching for the remote.[1]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Depending on the TV app used, or the Bluetooth audio device connected, some app operations performed from the Bluetooth audio device may not work. In such cases, use the TV remote control to operate the app.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_18.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[6][7]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_19.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim look. Everyday fun\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBeautifully designed for fun-filled entertainment. This TV with a Flush Surface design fits harmoniously in your living space and blends with a variety of contemporary décor.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_20.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFlush Surface. Enthralling viewing.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tForm and function, beautifully combined. Sony unique Flush Surface design gives the TV a clean, contemporary look. This is beauty that doesn’t get in the way of your viewing.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_21.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim T Shape Blade Stand\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tHarmonises with your room and décor. Bravia Slim T Shape Blade Stand perfectly matches the TV and your living space.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_22.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLove the planet, smart for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is designed to harmonise with people’s needs while respecting natural resources. Sony accelerating sony accessibility initiatives, enabling people who are blind or deaf to use Sony’s devices, and expanding sony environmental initiatives by incorporating recycled plastic into sony products. Entertainment becomes more inclusive and enjoyable for all.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEnvironment\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_23.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBalancing environment and entertainment\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tLess environmental impact, more immersive pictures and sound. BRAVIA helps you optimise energy consumption with the Eco Dashboard 2 while reducing CO2 emissions by 12%, cutting packaging size by maximum 15% and total weight by maximum 23%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_24.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAiming to achieve a smaller footprint\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia Road to Zero initiative aims to reduce environmental impact at every stage of sony business. By 2050, sony striving for zero environmental footprint—driven by innovation and sustainability.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_25.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCheck your eco settings. See your power usage\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEasily change eco settings, individually or in one go. Eco Dashboard 2 puts everything conveniently in one place and can even monitor your power consumption for optimum efficiency.[3]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. Power consumption is approximate and may differ from the actual value.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_26.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLess packaging. Less CO2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia packaging is maximum 15% smaller and maximum 23% lighter which optimises transport efficiency and reduces CO2 emissions by as much as 12%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_27.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility for all, whatever your needs\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTechnology that adapts to you. No matter your age, ability, or environment, sony make it easier for everyone to see, hear, and enjoy the best of entertainment.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_28.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eInitiatives at Sony\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSony leverages creativity and technology to enhance the accessibility of bravia products, services, and experiences. Through bravia commitment to an inclusive future, sony aim to create a world where everyone belongs.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_29.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTalkback and text magnification functions\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTalkback allows you to check the TV programme guides on screen or to change TV settings without looking at the screen, while the Text Magnification will display an enlarged version of the focused text at the bottom or top of the screen.[9][10][11]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. \"Talkback\" and \"Text Magnification\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. \"Text Magnification\" function is available only for some applications.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. \"Talkback\" and \"Text Magnification\" functions are available only for focus points.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_30.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessible for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTo help people who are blind or have low vision set up the soundbar, tactile dots indicate a QR code for the BRAVIA Connect app, which offers screen reader support. Tactile dots on the back panel indicate the eARC HDMI terminal for connecting to a TV.[12]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. QR Code is a registered trademark of DENSO WAVE INCORPORATED in Japan and in other countries\/regions.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_31.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eColour inversion\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tInvert the brightness of colours so that bright areas become dark, and dark areas become bright. This feature can be turned on or off as needed. If the text is easier to read with a dark or bright background colour, you can use Colour Inversion to change the background colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_32.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility shortcut\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tAccessibility shortcut allows you to quickly and easily turn your accessibility features on or off by long-pressing the mute button on your remote control. You can assign an accessibility feature you use the most to this shortcut.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_33.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMenu timeout function\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tMenu timeout can be used to extend the display time of a notification.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_34.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSubtitle\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClosed captions provide on-screen transcriptions of spoken words and sound effects in your favourite shows and movies. Use the subtitle settings to capture every detail and make content accessible.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_35.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVolume preset. No more loud surprises\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe Power-on Volume feature ensures your TV always starts at a pre-set, comfortable level, even after it’s been turned up. Enjoy consistent audio every time you power on.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDesigned with the environment in mind\u003c\/h5\u003e\n\u003ch5\u003eLearn More About Sony and The Environment\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tSony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards sony goal of a zero environmental footprint throughout sony business activities.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEnvironmental Features In This Product\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eDynamic Backlight Control, or pixel-level lighting control, help improve energy efficiency by adjusting display brightness as picture content changes\u003c\/li\u003e\t\t\t\n\u003cli\u003ePower Saving Mode helps save energy by adjusting the display brightness\u003c\/li\u003e\t\t\t\n\u003cli\u003eDisplay Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eAC Power cord\u003c\/li\u003e\n\u003cli\u003eBatteries\u003c\/li\u003e\n\u003cli\u003eRemote control\u003c\/li\u003e\n\u003cli\u003eTable top stand\u003c\/li\u003e\n\u003cli\u003eVoice remote control\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\n\u003cli\u003eSmart\u003c\/li\u003e\t\t\n\u003cli\u003ePicture\u003c\/li\u003e\t\t\n\u003cli\u003eSound\u003c\/li\u003e\t\t\n\u003cli\u003eDesign\u003c\/li\u003e\t\t\n\u003cli\u003eGame\u003c\/li\u003e\t\t\n\u003cli\u003eEnvironment \u0026amp; accessibility\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926152307056,"sku":"K43S25M2PB.UKA","price":649.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/K43S25M2PB.UKA_2.jpg?v=1781849996"},{"product_id":"lg-sound-suite-w7-wireless-subwoofer-for-immersive-deep-bass-w7-agbrllk","title":"LG Sound Suite W7 Wireless Subwoofer for Immersive Deep Bass | W7.AGBRLLK","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/W7.AGBRLLK\/W7.AGBRLLK_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLG Sound Suite W7\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Receives and outputs AI applied sound signal from connected device, but has no built-in AI processing.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/W7.AGBRLLK\/W7.AGBRLLK_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDeep 25.9 Hz Bass with Flexible Placement — LG Sound Suite W7\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe W7 is the dedicated woofer in the LG Sound Suite lineup, equipped with a Peerless 8-inch driver that delivers ultra-low, room-filling bass reaching down to 25.9 Hz. Its versatile design supports both vertical and horizontal placement, allowing it to suit your setup while blending seamlessly into any space.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*W7 can be assigned to a Dolby Atmos FlexConnect group, but does not operate in DAFC mode.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/W7.AGBRLLK\/W7.AGBRLLK_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDeep Bass Extended Down to 25.9 Hz\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBacked by Peerless’s century-long legacy of audio innovation, the 8-inch woofer in its precisely tuned 22-liter enclosure delivers powerful, high-output bass with remarkable control and minimal distortion. Each note resonates with depth and precision, creating an immersive foundation you can feel as much as hear.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Woofer level and phase adjustment will be supported when connected to a TV.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/W7.AGBRLLK\/W7.AGBRLLK_4.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eConnect Your W7 to Your TV Wirelessly\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tNo extra devices, no hassle. Expand your audio setup effortlessly and fill your space with immersive, cinematic sound.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*DAFC is supported on select LG TV models. Support began with the LG OLED C and G series in 2025, and in 2026 expands to additional OLED and QNED models.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Supported models include:\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2025: LG OLED G5, C5, CS5\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2026: LG OLED W6, G6, C6, CS6, B6, B6E; LG MRGB 95, 9M, 85; LG QNED 85, 82\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*DAFC availability may vary by region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*W7 can be assigned to a DAFC group, but does not operate in DAFC mode.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1187288049\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDesigned to Adapt Freely to Your Space\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tWhether placed horizontally or vertically, the W7 adapts effortlessly to your environment. Its flexible design ensures balanced acoustics and a seamless fit within your interior — a clean, modern aesthetic that feels designed for your home.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/W7.AGBRLLK\/W7.AGBRLLK_5.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLG ThinQ: Personalised Sound Control Via LG ThinQ App\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tUse ThinQ to set up DAFC, Sound Follow and Room Calibration Pro. Experience a fully customized audio journey optimized for your space.\n\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1187288337\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDesign your Ideal Combination\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tChoose from H7, M7, M5, and W7 to create a configuration that suits yours style and preferences. However you arrange them, Sound Suite automatically optimises the sound for you.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The W7 is scheduled to launch after March 2026.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003ch5\u003eExplore the Sound Suite Lineup\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLearn how Sound Suite speakers seamlessly pair to reshape the sound of home.\n\t\t\u003c\/p\u003e\n\u003c\/div\u003e\n\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/sound-suite-m5-2026-feature-d-16-4.avif\" alt=\"\"\u003e\n\t\t\u003ch5\u003eW7 Subwoofer\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tDeepen your sound with the W7 wireless speaker, featuring a powerful 8” subwoofer for rich, room-filling bass. Set it vertically or horizontally to fit your space, and enjoy dynamic low-end that completes your immersive audio experience. Complement your Sound Suite system with the W7 to elevate your immersive sound experience.\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eOfficial Guides to Get the Most Out of LG Sound Suite\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tStep-by-step videos and FAQs that help you set up, customise, and fully experience Sound Suite — from Dolby Atmos FlexConnect to AI-powered sound features.\n\t\t\u003c\/p\u003e\n\t\u003c\/div\u003e\n\u003ch5\u003eWhat' in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\n\u003cli\u003eSimple manual\u003c\/li\u003e\t\t\n\u003cli\u003eOpen source\u003c\/li\u003e\t\t\n\u003cli\u003ePower cord\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\n\u003cli\u003ePower off consumption (Main): 0.5 W\u003c\/li\u003e\t\t\n\u003cli\u003ePower consumption (Main): 45 W\u003c\/li\u003e\t\t\n\u003cli\u003eOutput Power: 220 W\u003c\/li\u003e\t\t\n\u003cli\u003eNumber of Speakers: 1 EA\u003c\/li\u003e\t\t\n\u003cli\u003eFrequency response as low as 25.9 Hz\u003c\/li\u003e\t\t\n\u003cli\u003eWi-Fi\u003c\/li\u003e\t\t\n\u003cli\u003eUpgrade manager (FOTA)\u003c\/li\u003e\t\t\n\u003cli\u003eDolby atmos flexConnect\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926152372592,"sku":"W7.AGBRLLK","price":699.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/W7.AGBRLLK_1.jpg?v=1781850002"},{"product_id":"sony-55-bravia-2-4k-ultra-hd-hdr-google-tv-2026-k55s25m2pb-uka","title":"Sony 55\" BRAVIA 2 4K Ultra HD HDR Google TV (2026) | K55S25M2PB.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003ch5\u003eLife, upscaled. In 4K.\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tYour first step into a world of crystal clear wonder. Every moment, now more vibrant and alive. Everything essential, now even more exceptional.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_1.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMovies come alive at home\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is made for movies. With cinematic sound and stunning visuals, your home transforms into a personal theatre.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_2.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEntertainment you love. With help from Google.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tGoogle TV brings together movies, shows, and more from across your apps and subscriptions and organises them just for you.[1][2][3][4]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1.TV image is simulated. The actual look of the TV may differ, depending on model, size and region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4.Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEverything you stream. All on one screen.\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 400,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.123\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e2. User must connect to a Google Account to use certain advertised features.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_3.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eOver 10,000 apps and games, straight to your TV\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTurn on and tune in, all at once. With dedicated buttons for your go-to apps, you can skip the TV warm-up and dive right into the action.[4][5][6][7][8][9][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4. Netflix and the Netflix logo are registered trademarks of Netflix Inc.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Amazon, Prime Video and all related logos are trademarks of Amazon.com, Inc. or its affiliates. The service availability changes in regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. \u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Disney+ subscription required. Disney+ and all marks and logos are trademarks of Disney Enterprises, Inc., used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e8. CRUNCHYROLL and the Crunchyroll logo are trademarks of Crunchyroll, LLC and are used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_4.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBring the cinematic experience home, enjoy movies included with BRAVIA\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tA huge number of movies are waiting for you. With Bravia technology, Pure Stream and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.[11][12][14][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. Time period that streaming is available for depends on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. Number of credits differs depending on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_5.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSony | BRAVIA Connect App\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl Bravia and Bravia Theatre from your smartphone. With the Bravia Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen menu.[15][16][17]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e15. Feature will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e16. Updating the mobile app to the latest version is required.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e17. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_6.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[18][19]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e18. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e19. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_7.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCompatible with Apple AirPlay 2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.20\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e20. Apple, the Apple logo, Apple TV, AirPlay and HomeKit are trademarks of Apple Inc., registered in the U.S. and other countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_8.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDo more on your TV with your voice with Google Assistant\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tYour TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Press the Google Assistant button on the remote to get started.[21][22][23][24][25]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e21. Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e22. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e23. Google Assistant is not available in certain countries and languages. Availability of services varies by country and language.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e24. Feature, searching by genre, will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e25. Remote design and specification differ depending on country.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eRemote\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_9.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEasy to clean and use. Made with recycled plastic\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControls everything. Bravia compact remote uses approximately 80% recycled plastic. Yet it’s easy to clean with a flush surface and polyurethane coating, and controls your connected devices. [26][27][28][29][30]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e26. Made with recycled materials\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e27. Based on Sony calculation\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e28. Remote design and specification differ depending on country\/region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e29. Clean exterior surfaces gently with a dry, clean cloth or household disinfectant wipe (such as Clorox Disinfecting Wipes). Do not spray disinfectant directly on the remote.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e30. Controllable device and feature depend on region, country and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_10.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eThe true beauty of 4K, every time\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe beauty of 4K is in the details. With 4K X-Reality PRO, even your favourite HD content is upscaled closer to 4K quality, revealing sharper textures and lifelike clarity, all in real time.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_11.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAll your favourites, upgraded to clear 4K pictures\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWatch old favourites in close to 4K quality. bravia 4K X-Reality PRO analyses, cleans and refines images using sony unique 4K database so you can indulge in stunning pictures from virtually any content.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_12.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery image, alive with vivid colours\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSee natural shades and hues. Live Colour expands the colours of images to the reproducible colours of the TV so everything you see looks vivid and real.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_13.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFast-moving action. Clearer and smoother\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEnhanced clearness and smoothness when watching fast-moving action. Motionflow XR increases the number of images seen every second for smoother motion while controlling LED backlighting and reducing image blur for clearer pictures.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_14.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eRoom-filling, Dolby Atmos and DTS:X sound\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSound from above, the sides, everywhere. Hear sound moving overhead across the screen with more depth and clarity. Dolby Atmos and DTS:X draws you in deeper for truly atmospheric entertainment.[5]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Dolby Atmos content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_15.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eElevated with Dolby Atmos and DTS:X\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Atmos and DTS:X turn sound into an experience. Hear every whisper, every explosion, as if you’re inside the scene.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_16.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery sound. Clear and precise\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClear and expansive audio quality. Bravia unique Clear Phase adjusts the time alignment of sounds at certain heights and evens out their volume for acoustic harmony.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_17.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTouch and control from your headphones\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl your BRAVIA with a tap. Play, pause, skip, or adjust the volume directly from your connected Bluetooth headphones, so you can stay immersed in your content without reaching for the remote.[1]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Depending on the TV app used, or the Bluetooth audio device connected, some app operations performed from the Bluetooth audio device may not work. In such cases, use the TV remote control to operate the app.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_18.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[6][7]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_19.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim look. Everyday fun\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBeautifully designed for fun-filled entertainment. This TV with a Flush Surface design fits harmoniously in your living space and blends with a variety of contemporary décor.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_20.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFlush Surface. Enthralling viewing.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tForm and function, beautifully combined. Sony unique Flush Surface design gives the TV a clean, contemporary look. This is beauty that doesn’t get in the way of your viewing.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_21.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim T Shape Blade Stand\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tHarmonises with your room and décor. Bravia Slim T Shape Blade Stand perfectly matches the TV and your living space.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_22.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLove the planet, smart for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is designed to harmonise with people’s needs while respecting natural resources. Sony accelerating sony accessibility initiatives, enabling people who are blind or deaf to use Sony’s devices, and expanding sony environmental initiatives by incorporating recycled plastic into sony products. Entertainment becomes more inclusive and enjoyable for all.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEnvironment\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_23.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBalancing environment and entertainment\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tLess environmental impact, more immersive pictures and sound. BRAVIA helps you optimise energy consumption with the Eco Dashboard 2 while reducing CO2 emissions by 12%, cutting packaging size by maximum 15% and total weight by maximum 23%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_24.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAiming to achieve a smaller footprint\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia Road to Zero initiative aims to reduce environmental impact at every stage of sony business. By 2050, sony striving for zero environmental footprint—driven by innovation and sustainability.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_25.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCheck your eco settings. See your power usage\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEasily change eco settings, individually or in one go. Eco Dashboard 2 puts everything conveniently in one place and can even monitor your power consumption for optimum efficiency.[3]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. Power consumption is approximate and may differ from the actual value.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_26.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLess packaging. Less CO2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia packaging is maximum 15% smaller and maximum 23% lighter which optimises transport efficiency and reduces CO2 emissions by as much as 12%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_27.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility for all, whatever your needs\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTechnology that adapts to you. No matter your age, ability, or environment, sony make it easier for everyone to see, hear, and enjoy the best of entertainment.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_28.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eInitiatives at Sony\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSony leverages creativity and technology to enhance the accessibility of bravia products, services, and experiences. Through bravia commitment to an inclusive future, sony aim to create a world where everyone belongs.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_29.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTalkback and text magnification functions\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTalkback allows you to check the TV programme guides on screen or to change TV settings without looking at the screen, while the Text Magnification will display an enlarged version of the focused text at the bottom or top of the screen.[9][10][11]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. \"Talkback\" and \"Text Magnification\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. \"Text Magnification\" function is available only for some applications.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. \"Talkback\" and \"Text Magnification\" functions are available only for focus points.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_30.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessible for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTo help people who are blind or have low vision set up the soundbar, tactile dots indicate a QR code for the BRAVIA Connect app, which offers screen reader support. Tactile dots on the back panel indicate the eARC HDMI terminal for connecting to a TV.[12]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. QR Code is a registered trademark of DENSO WAVE INCORPORATED in Japan and in other countries\/regions.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_31.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eColour inversion\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tInvert the brightness of colours so that bright areas become dark, and dark areas become bright. This feature can be turned on or off as needed. If the text is easier to read with a dark or bright background colour, you can use Colour Inversion to change the background colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_32.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility shortcut\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tAccessibility shortcut allows you to quickly and easily turn your accessibility features on or off by long-pressing the mute button on your remote control. You can assign an accessibility feature you use the most to this shortcut.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_33.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMenu timeout function\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tMenu timeout can be used to extend the display time of a notification.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_34.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSubtitle\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClosed captions provide on-screen transcriptions of spoken words and sound effects in your favourite shows and movies. Use the subtitle settings to capture every detail and make content accessible.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_35.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVolume preset. No more loud surprises\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe Power-on Volume feature ensures your TV always starts at a pre-set, comfortable level, even after it’s been turned up. Enjoy consistent audio every time you power on.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDesigned with the environment in mind\u003c\/h5\u003e\n\u003ch5\u003eLearn More About Sony and The Environment\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tSony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards sony goal of a zero environmental footprint throughout sony business activities.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEnvironmental Features In This Product\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eDynamic Backlight Control, or pixel-level lighting control, help improve energy efficiency by adjusting display brightness as picture content changes\u003c\/li\u003e\t\t\t\n\u003cli\u003ePower Saving Mode helps save energy by adjusting the display brightness\u003c\/li\u003e\t\t\t\n\u003cli\u003eDisplay Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\n\u003cli\u003eAC Power cord\u003c\/li\u003e\t\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\t\n\u003cli\u003eTable top stand\u003c\/li\u003e\t\t\n\u003cli\u003eVoice remote control\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\n\u003cli\u003eSmart\u003c\/li\u003e\t\t\n\u003cli\u003ePicture\u003c\/li\u003e\t\t\n\u003cli\u003eSound\u003c\/li\u003e\t\t\n\u003cli\u003eDesign\u003c\/li\u003e\t\t\n\u003cli\u003eGame\u003c\/li\u003e\t\t\n\u003cli\u003eEnvironment \u0026amp; accessibility\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926152470896,"sku":"K55S25M2PB.UKA","price":819.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/K55S25M2PB.UKA_2.jpg?v=1781849993"},{"product_id":"sony-50-bravia-2-4k-ultra-hd-hdr-google-tv-2026-k50s25m2pb-uka","title":"Sony 50\" BRAVIA 2 4K Ultra HD HDR Google TV (2026) | K50S25M2PB.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003ch5\u003eLife, upscaled. In 4K.\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tYour first step into a world of crystal clear wonder. Every moment, now more vibrant and alive. Everything essential, now even more exceptional.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_1.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMovies come alive at home\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is made for movies. With cinematic sound and stunning visuals, your home transforms into a personal theatre.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_2.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEntertainment you love. With help from Google.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tGoogle TV brings together movies, shows, and more from across your apps and subscriptions and organises them just for you.[1][2][3][4]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1.TV image is simulated. The actual look of the TV may differ, depending on model, size and region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4.Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEverything you stream. All on one screen.\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 400,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.123\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e2. User must connect to a Google Account to use certain advertised features.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_3.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eOver 10,000 apps and games, straight to your TV\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTurn on and tune in, all at once. With dedicated buttons for your go-to apps, you can skip the TV warm-up and dive right into the action.[4][5][6][7][8][9][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4. Netflix and the Netflix logo are registered trademarks of Netflix Inc.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Amazon, Prime Video and all related logos are trademarks of Amazon.com, Inc. or its affiliates. The service availability changes in regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. \u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Disney+ subscription required. Disney+ and all marks and logos are trademarks of Disney Enterprises, Inc., used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e8. CRUNCHYROLL and the Crunchyroll logo are trademarks of Crunchyroll, LLC and are used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_4.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBring the cinematic experience home, enjoy movies included with BRAVIA\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tA huge number of movies are waiting for you. With Bravia technology, Pure Stream and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.[11][12][14][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. Time period that streaming is available for depends on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. Number of credits differs depending on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_5.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSony | BRAVIA Connect App\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl Bravia and Bravia Theatre from your smartphone. With the Bravia Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen menu.[15][16][17]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e15. Feature will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e16. Updating the mobile app to the latest version is required.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e17. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_6.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[18][19]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e18. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e19. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_7.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCompatible with Apple AirPlay 2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.20\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e20. Apple, the Apple logo, Apple TV, AirPlay and HomeKit are trademarks of Apple Inc., registered in the U.S. and other countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_8.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDo more on your TV with your voice with Google Assistant\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tYour TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Press the Google Assistant button on the remote to get started.[21][22][23][24][25]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e21. Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e22. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e23. Google Assistant is not available in certain countries and languages. Availability of services varies by country and language.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e24. Feature, searching by genre, will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e25. Remote design and specification differ depending on country.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eRemote\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_9.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEasy to clean and use. Made with recycled plastic\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControls everything. Bravia compact remote uses approximately 80% recycled plastic. Yet it’s easy to clean with a flush surface and polyurethane coating, and controls your connected devices. [26][27][28][29][30]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e26. Made with recycled materials\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e27. Based on Sony calculation\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e28. Remote design and specification differ depending on country\/region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e29. Clean exterior surfaces gently with a dry, clean cloth or household disinfectant wipe (such as Clorox Disinfecting Wipes). Do not spray disinfectant directly on the remote.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e30. Controllable device and feature depend on region, country and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_10.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eThe true beauty of 4K, every time\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe beauty of 4K is in the details. With 4K X-Reality PRO, even your favourite HD content is upscaled closer to 4K quality, revealing sharper textures and lifelike clarity, all in real time.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_11.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAll your favourites, upgraded to clear 4K pictures\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWatch old favourites in close to 4K quality. bravia 4K X-Reality PRO analyses, cleans and refines images using sony unique 4K database so you can indulge in stunning pictures from virtually any content.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_12.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery image, alive with vivid colours\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSee natural shades and hues. Live Colour expands the colours of images to the reproducible colours of the TV so everything you see looks vivid and real.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_13.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFast-moving action. Clearer and smoother\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEnhanced clearness and smoothness when watching fast-moving action. Motionflow XR increases the number of images seen every second for smoother motion while controlling LED backlighting and reducing image blur for clearer pictures.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_14.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eRoom-filling, Dolby Atmos and DTS:X sound\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSound from above, the sides, everywhere. Hear sound moving overhead across the screen with more depth and clarity. Dolby Atmos and DTS:X draws you in deeper for truly atmospheric entertainment.[5]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Dolby Atmos content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_15.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eElevated with Dolby Atmos and DTS:X\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Atmos and DTS:X turn sound into an experience. Hear every whisper, every explosion, as if you’re inside the scene.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_16.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery sound. Clear and precise\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClear and expansive audio quality. Bravia unique Clear Phase adjusts the time alignment of sounds at certain heights and evens out their volume for acoustic harmony.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_17.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTouch and control from your headphones\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl your BRAVIA with a tap. Play, pause, skip, or adjust the volume directly from your connected Bluetooth headphones, so you can stay immersed in your content without reaching for the remote.[1]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Depending on the TV app used, or the Bluetooth audio device connected, some app operations performed from the Bluetooth audio device may not work. In such cases, use the TV remote control to operate the app.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_18.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[6][7]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_19.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim look. Everyday fun\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBeautifully designed for fun-filled entertainment. This TV with a Flush Surface design fits harmoniously in your living space and blends with a variety of contemporary décor.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_20.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFlush Surface. Enthralling viewing.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tForm and function, beautifully combined. Sony unique Flush Surface design gives the TV a clean, contemporary look. This is beauty that doesn’t get in the way of your viewing.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_21.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim T Shape Blade Stand\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tHarmonises with your room and décor. Bravia Slim T Shape Blade Stand perfectly matches the TV and your living space.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_22.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLove the planet, smart for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is designed to harmonise with people’s needs while respecting natural resources. Sony accelerating sony accessibility initiatives, enabling people who are blind or deaf to use Sony’s devices, and expanding sony environmental initiatives by incorporating recycled plastic into sony products. Entertainment becomes more inclusive and enjoyable for all.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEnvironment\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_23.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBalancing environment and entertainment\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tLess environmental impact, more immersive pictures and sound. BRAVIA helps you optimise energy consumption with the Eco Dashboard 2 while reducing CO2 emissions by 12%, cutting packaging size by maximum 15% and total weight by maximum 23%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_24.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAiming to achieve a smaller footprint\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia Road to Zero initiative aims to reduce environmental impact at every stage of sony business. By 2050, sony striving for zero environmental footprint—driven by innovation and sustainability.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_25.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCheck your eco settings. See your power usage\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEasily change eco settings, individually or in one go. Eco Dashboard 2 puts everything conveniently in one place and can even monitor your power consumption for optimum efficiency.[3]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. Power consumption is approximate and may differ from the actual value.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_26.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLess packaging. Less CO2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia packaging is maximum 15% smaller and maximum 23% lighter which optimises transport efficiency and reduces CO2 emissions by as much as 12%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_27.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility for all, whatever your needs\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTechnology that adapts to you. No matter your age, ability, or environment, sony make it easier for everyone to see, hear, and enjoy the best of entertainment.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_28.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eInitiatives at Sony\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSony leverages creativity and technology to enhance the accessibility of bravia products, services, and experiences. Through bravia commitment to an inclusive future, sony aim to create a world where everyone belongs.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_29.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTalkback and text magnification functions\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTalkback allows you to check the TV programme guides on screen or to change TV settings without looking at the screen, while the Text Magnification will display an enlarged version of the focused text at the bottom or top of the screen.[9][10][11]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. \"Talkback\" and \"Text Magnification\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. \"Text Magnification\" function is available only for some applications.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. \"Talkback\" and \"Text Magnification\" functions are available only for focus points.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_30.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessible for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTo help people who are blind or have low vision set up the soundbar, tactile dots indicate a QR code for the BRAVIA Connect app, which offers screen reader support. Tactile dots on the back panel indicate the eARC HDMI terminal for connecting to a TV.[12]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. QR Code is a registered trademark of DENSO WAVE INCORPORATED in Japan and in other countries\/regions.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_31.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eColour inversion\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tInvert the brightness of colours so that bright areas become dark, and dark areas become bright. This feature can be turned on or off as needed. If the text is easier to read with a dark or bright background colour, you can use Colour Inversion to change the background colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_32.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility shortcut\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tAccessibility shortcut allows you to quickly and easily turn your accessibility features on or off by long-pressing the mute button on your remote control. You can assign an accessibility feature you use the most to this shortcut.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_33.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMenu timeout function\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tMenu timeout can be used to extend the display time of a notification.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_34.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSubtitle\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClosed captions provide on-screen transcriptions of spoken words and sound effects in your favourite shows and movies. Use the subtitle settings to capture every detail and make content accessible.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_35.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVolume preset. No more loud surprises\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe Power-on Volume feature ensures your TV always starts at a pre-set, comfortable level, even after it’s been turned up. Enjoy consistent audio every time you power on.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDesigned with the environment in mind\u003c\/h5\u003e\n\u003ch5\u003eLearn More About Sony and The Environment\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tSony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards sony goal of a zero environmental footprint throughout sony business activities.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEnvironmental Features In This Product\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eDynamic Backlight Control, or pixel-level lighting control, help improve energy efficiency by adjusting display brightness as picture content changes\u003c\/li\u003e\t\t\t\n\u003cli\u003ePower Saving Mode helps save energy by adjusting the display brightness\u003c\/li\u003e\t\t\t\n\u003cli\u003eDisplay Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\n\u003cli\u003eAC Power cord\u003c\/li\u003e\t\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\t\n\u003cli\u003eTable top stand\u003c\/li\u003e\t\t\n\u003cli\u003eVoice remote control\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\n\u003cli\u003eSmart\u003c\/li\u003e\t\t\n\u003cli\u003ePicture\u003c\/li\u003e\t\t\n\u003cli\u003eSound\u003c\/li\u003e\t\t\n\u003cli\u003eDesign\u003c\/li\u003e\t\t\n\u003cli\u003eGame\u003c\/li\u003e\t\t\n\u003cli\u003eEnvironment \u0026amp; accessibility\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926152601968,"sku":"K50S25M2PB.UKA","price":729.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/K50S25M2PB.UKA_2.jpg?v=1781849994"},{"product_id":"sony-75-bravia-2-4k-ultra-hd-hdr-google-tv-2026-k75s25m2pb-uka","title":"Sony 75\" BRAVIA 2 4K Ultra HD HDR Google TV (2026) | K75S25M2PB.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003ch5\u003eLife, upscaled. In 4K.\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tYour first step into a world of crystal clear wonder. Every moment, now more vibrant and alive. Everything essential, now even more exceptional.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_1.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMovies come alive at home\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is made for movies. With cinematic sound and stunning visuals, your home transforms into a personal theatre.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_2.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEntertainment you love. With help from Google.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tGoogle TV brings together movies, shows, and more from across your apps and subscriptions and organises them just for you.[1][2][3][4]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1.TV image is simulated. The actual look of the TV may differ, depending on model, size and region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4.Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEverything you stream. All on one screen.\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 400,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.123\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e2. User must connect to a Google Account to use certain advertised features.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_3.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eOver 10,000 apps and games, straight to your TV\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTurn on and tune in, all at once. With dedicated buttons for your go-to apps, you can skip the TV warm-up and dive right into the action.[4][5][6][7][8][9][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4. Netflix and the Netflix logo are registered trademarks of Netflix Inc.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Amazon, Prime Video and all related logos are trademarks of Amazon.com, Inc. or its affiliates. The service availability changes in regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. \u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Disney+ subscription required. Disney+ and all marks and logos are trademarks of Disney Enterprises, Inc., used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e8. CRUNCHYROLL and the Crunchyroll logo are trademarks of Crunchyroll, LLC and are used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_4.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBring the cinematic experience home, enjoy movies included with BRAVIA\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tA huge number of movies are waiting for you. With Bravia technology, Pure Stream and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.[11][12][14][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. Time period that streaming is available for depends on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. Number of credits differs depending on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_5.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSony | BRAVIA Connect App\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl Bravia and Bravia Theatre from your smartphone. With the Bravia Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen menu.[15][16][17]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e15. Feature will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e16. Updating the mobile app to the latest version is required.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e17. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_6.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[18][19]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e18. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e19. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_7.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCompatible with Apple AirPlay 2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.20\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e20. Apple, the Apple logo, Apple TV, AirPlay and HomeKit are trademarks of Apple Inc., registered in the U.S. and other countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_8.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDo more on your TV with your voice with Google Assistant\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tYour TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Press the Google Assistant button on the remote to get started.[21][22][23][24][25]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e21. Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e22. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e23. Google Assistant is not available in certain countries and languages. Availability of services varies by country and language.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e24. Feature, searching by genre, will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e25. Remote design and specification differ depending on country.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eRemote\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_9.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEasy to clean and use. Made with recycled plastic\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControls everything. Bravia compact remote uses approximately 80% recycled plastic. Yet it’s easy to clean with a flush surface and polyurethane coating, and controls your connected devices. [26][27][28][29][30]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e26. Made with recycled materials\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e27. Based on Sony calculation\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e28. Remote design and specification differ depending on country\/region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e29. Clean exterior surfaces gently with a dry, clean cloth or household disinfectant wipe (such as Clorox Disinfecting Wipes). Do not spray disinfectant directly on the remote.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e30. Controllable device and feature depend on region, country and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_10.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eThe true beauty of 4K, every time\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe beauty of 4K is in the details. With 4K X-Reality PRO, even your favourite HD content is upscaled closer to 4K quality, revealing sharper textures and lifelike clarity, all in real time.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_11.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAll your favourites, upgraded to clear 4K pictures\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWatch old favourites in close to 4K quality. bravia 4K X-Reality PRO analyses, cleans and refines images using sony unique 4K database so you can indulge in stunning pictures from virtually any content.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_12.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery image, alive with vivid colours\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSee natural shades and hues. Live Colour expands the colours of images to the reproducible colours of the TV so everything you see looks vivid and real.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_13.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFast-moving action. Clearer and smoother\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEnhanced clearness and smoothness when watching fast-moving action. Motionflow XR increases the number of images seen every second for smoother motion while controlling LED backlighting and reducing image blur for clearer pictures.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_14.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eRoom-filling, Dolby Atmos and DTS:X sound\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSound from above, the sides, everywhere. Hear sound moving overhead across the screen with more depth and clarity. Dolby Atmos and DTS:X draws you in deeper for truly atmospheric entertainment.[5]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Dolby Atmos content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_15.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eElevated with Dolby Atmos and DTS:X\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Atmos and DTS:X turn sound into an experience. Hear every whisper, every explosion, as if you’re inside the scene.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_16.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery sound. Clear and precise\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClear and expansive audio quality. Bravia unique Clear Phase adjusts the time alignment of sounds at certain heights and evens out their volume for acoustic harmony.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_17.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTouch and control from your headphones\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl your BRAVIA with a tap. Play, pause, skip, or adjust the volume directly from your connected Bluetooth headphones, so you can stay immersed in your content without reaching for the remote.[1]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Depending on the TV app used, or the Bluetooth audio device connected, some app operations performed from the Bluetooth audio device may not work. In such cases, use the TV remote control to operate the app.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_18.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[6][7]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_19.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim look. Everyday fun\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBeautifully designed for fun-filled entertainment. This TV with a Flush Surface design fits harmoniously in your living space and blends with a variety of contemporary décor.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_20.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFlush Surface. Enthralling viewing.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tForm and function, beautifully combined. Sony unique Flush Surface design gives the TV a clean, contemporary look. This is beauty that doesn’t get in the way of your viewing.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_21.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim T Shape Blade Stand\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tHarmonises with your room and décor. Bravia Slim T Shape Blade Stand perfectly matches the TV and your living space.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_22.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLove the planet, smart for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is designed to harmonise with people’s needs while respecting natural resources. Sony accelerating sony accessibility initiatives, enabling people who are blind or deaf to use Sony’s devices, and expanding sony environmental initiatives by incorporating recycled plastic into sony products. Entertainment becomes more inclusive and enjoyable for all.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEnvironment\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_23.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBalancing environment and entertainment\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tLess environmental impact, more immersive pictures and sound. BRAVIA helps you optimise energy consumption with the Eco Dashboard 2 while reducing CO2 emissions by 12%, cutting packaging size by maximum 15% and total weight by maximum 23%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_24.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAiming to achieve a smaller footprint\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia Road to Zero initiative aims to reduce environmental impact at every stage of sony business. By 2050, sony striving for zero environmental footprint—driven by innovation and sustainability.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_25.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCheck your eco settings. See your power usage\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEasily change eco settings, individually or in one go. Eco Dashboard 2 puts everything conveniently in one place and can even monitor your power consumption for optimum efficiency.[3]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. Power consumption is approximate and may differ from the actual value.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_26.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLess packaging. Less CO2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia packaging is maximum 15% smaller and maximum 23% lighter which optimises transport efficiency and reduces CO2 emissions by as much as 12%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_27.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility for all, whatever your needs\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTechnology that adapts to you. No matter your age, ability, or environment, sony make it easier for everyone to see, hear, and enjoy the best of entertainment.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_28.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eInitiatives at Sony\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSony leverages creativity and technology to enhance the accessibility of bravia products, services, and experiences. Through bravia commitment to an inclusive future, sony aim to create a world where everyone belongs.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_29.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTalkback and text magnification functions\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTalkback allows you to check the TV programme guides on screen or to change TV settings without looking at the screen, while the Text Magnification will display an enlarged version of the focused text at the bottom or top of the screen.[9][10][11]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. \"Talkback\" and \"Text Magnification\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. \"Text Magnification\" function is available only for some applications.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. \"Talkback\" and \"Text Magnification\" functions are available only for focus points.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_30.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessible for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTo help people who are blind or have low vision set up the soundbar, tactile dots indicate a QR code for the BRAVIA Connect app, which offers screen reader support. Tactile dots on the back panel indicate the eARC HDMI terminal for connecting to a TV.[12]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. QR Code is a registered trademark of DENSO WAVE INCORPORATED in Japan and in other countries\/regions.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_31.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eColour inversion\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tInvert the brightness of colours so that bright areas become dark, and dark areas become bright. This feature can be turned on or off as needed. If the text is easier to read with a dark or bright background colour, you can use Colour Inversion to change the background colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_32.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility shortcut\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tAccessibility shortcut allows you to quickly and easily turn your accessibility features on or off by long-pressing the mute button on your remote control. You can assign an accessibility feature you use the most to this shortcut.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_33.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMenu timeout function\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tMenu timeout can be used to extend the display time of a notification.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_34.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSubtitle\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClosed captions provide on-screen transcriptions of spoken words and sound effects in your favourite shows and movies. Use the subtitle settings to capture every detail and make content accessible.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_35.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVolume preset. No more loud surprises\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe Power-on Volume feature ensures your TV always starts at a pre-set, comfortable level, even after it’s been turned up. Enjoy consistent audio every time you power on.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDesigned with the environment in mind\u003c\/h5\u003e\n\u003ch5\u003eLearn More About Sony and The Environment\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tSony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards sony goal of a zero environmental footprint throughout sony business activities.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEnvironmental Features In This Product\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\u003cli\u003eDynamic Backlight Control, or pixel-level lighting control, help improve energy efficiency by adjusting display brightness as picture content changes\u003c\/li\u003e\t\t\t\u003cli\u003ePower Saving Mode helps save energy by adjusting the display brightness\u003c\/li\u003e\t\t\t\u003cli\u003eDisplay Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\u003cli\u003eAC Power cord\u003c\/li\u003e\t\t\u003cli\u003eBatteries\u003c\/li\u003e\t\t\u003cli\u003eRemote control\u003c\/li\u003e\t\t\u003cli\u003eTable top stand\u003c\/li\u003e\t\t\u003cli\u003eVoice remote control\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\u003cli\u003eSmart\u003c\/li\u003e\t\t\u003cli\u003ePicture\u003c\/li\u003e\t\t\u003cli\u003eSound\u003c\/li\u003e\t\t\u003cli\u003eDesign\u003c\/li\u003e\t\t\u003cli\u003eGame\u003c\/li\u003e\t\t\u003cli\u003eEnvironment \u0026amp; accessibility\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926152634736,"sku":"K75S25M2PB.UKA","price":1399.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/K75S25M2PB.UKA_2.jpg?v=1781849995"},{"product_id":"sony-65-bravia-2-4k-ultra-hd-hdr-google-tv-2026-k65s25m2pb-uka","title":"Sony 65\" BRAVIA 2 4K Ultra HD HDR Google TV (2026) | K65S25M2PB.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003ch5\u003eLife, upscaled. In 4K.\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tYour first step into a world of crystal clear wonder. Every moment, now more vibrant and alive. Everything essential, now even more exceptional.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_1.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMovies come alive at home\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is made for movies. With cinematic sound and stunning visuals, your home transforms into a personal theatre.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_2.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEntertainment you love. With help from Google.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tGoogle TV brings together movies, shows, and more from across your apps and subscriptions and organises them just for you.[1][2][3][4]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1.TV image is simulated. The actual look of the TV may differ, depending on model, size and region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4.Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEverything you stream. All on one screen.\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 400,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.123\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e2. User must connect to a Google Account to use certain advertised features.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_3.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eOver 10,000 apps and games, straight to your TV\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTurn on and tune in, all at once. With dedicated buttons for your go-to apps, you can skip the TV warm-up and dive right into the action.[4][5][6][7][8][9][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e4. Netflix and the Netflix logo are registered trademarks of Netflix Inc.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Amazon, Prime Video and all related logos are trademarks of Amazon.com, Inc. or its affiliates. The service availability changes in regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Apple, the Apple logo, and Apple TV are trademarks of Apple Inc., registered in the U.S. and other countries. \u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Disney+ subscription required. Disney+ and all marks and logos are trademarks of Disney Enterprises, Inc., used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e8. CRUNCHYROLL and the Crunchyroll logo are trademarks of Crunchyroll, LLC and are used with permission.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_4.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBring the cinematic experience home, enjoy movies included with BRAVIA\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tA huge number of movies are waiting for you. With Bravia technology, Pure Stream and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.[11][12][14][10]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. Feature availability depends on regions and countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. Time period that streaming is available for depends on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. Number of credits differs depending on model.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_5.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSony | BRAVIA Connect App\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl Bravia and Bravia Theatre from your smartphone. With the Bravia Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen menu.[15][16][17]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e15. Feature will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e16. Updating the mobile app to the latest version is required.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e17. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_6.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[18][19]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e18. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e19. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_7.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCompatible with Apple AirPlay 2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.20\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e20. Apple, the Apple logo, Apple TV, AirPlay and HomeKit are trademarks of Apple Inc., registered in the U.S. and other countries.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_8.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eDo more on your TV with your voice with Google Assistant\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tYour TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Press the Google Assistant button on the remote to get started.[21][22][23][24][25]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e21. Google TV is the name of this device's software experience and a trademark of Google LLC. Google, YouTube and YouTube Music are trademarks of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e22. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e23. Google Assistant is not available in certain countries and languages. Availability of services varies by country and language.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e24. Feature, searching by genre, will be available via a future firmware update.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e25. Remote design and specification differ depending on country.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eRemote\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_9.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEasy to clean and use. Made with recycled plastic\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControls everything. Bravia compact remote uses approximately 80% recycled plastic. Yet it’s easy to clean with a flush surface and polyurethane coating, and controls your connected devices. [26][27][28][29][30]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e26. Made with recycled materials\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e27. Based on Sony calculation\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e28. Remote design and specification differ depending on country\/region.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e29. Clean exterior surfaces gently with a dry, clean cloth or household disinfectant wipe (such as Clorox Disinfecting Wipes). Do not spray disinfectant directly on the remote.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e30. Controllable device and feature depend on region, country and device.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_10.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eThe true beauty of 4K, every time\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe beauty of 4K is in the details. With 4K X-Reality PRO, even your favourite HD content is upscaled closer to 4K quality, revealing sharper textures and lifelike clarity, all in real time.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_11.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAll your favourites, upgraded to clear 4K pictures\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWatch old favourites in close to 4K quality. bravia 4K X-Reality PRO analyses, cleans and refines images using sony unique 4K database so you can indulge in stunning pictures from virtually any content.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_12.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery image, alive with vivid colours\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSee natural shades and hues. Live Colour expands the colours of images to the reproducible colours of the TV so everything you see looks vivid and real.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_13.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFast-moving action. Clearer and smoother\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEnhanced clearness and smoothness when watching fast-moving action. Motionflow XR increases the number of images seen every second for smoother motion while controlling LED backlighting and reducing image blur for clearer pictures.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_14.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eRoom-filling, Dolby Atmos and DTS:X sound\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSound from above, the sides, everywhere. Hear sound moving overhead across the screen with more depth and clarity. Dolby Atmos and DTS:X draws you in deeper for truly atmospheric entertainment.[5]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e5. Dolby Atmos content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_15.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eElevated with Dolby Atmos and DTS:X\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Atmos and DTS:X turn sound into an experience. Hear every whisper, every explosion, as if you’re inside the scene.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_16.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eEvery sound. Clear and precise\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClear and expansive audio quality. Bravia unique Clear Phase adjusts the time alignment of sounds at certain heights and evens out their volume for acoustic harmony.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_17.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTouch and control from your headphones\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tControl your BRAVIA with a tap. Play, pause, skip, or adjust the volume directly from your connected Bluetooth headphones, so you can stay immersed in your content without reaching for the remote.[1]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Depending on the TV app used, or the Bluetooth audio device connected, some app operations performed from the Bluetooth audio device may not work. In such cases, use the TV remote control to operate the app.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_18.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eGoogle Cast\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tStream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.[6][7]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e6. Casting compatible with select apps and devices.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e7. Google Cast is a trademark of Google LLC.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_19.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim look. Everyday fun\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBeautifully designed for fun-filled entertainment. This TV with a Flush Surface design fits harmoniously in your living space and blends with a variety of contemporary décor.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_20.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eFlush Surface. Enthralling viewing.\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tForm and function, beautifully combined. Sony unique Flush Surface design gives the TV a clean, contemporary look. This is beauty that doesn’t get in the way of your viewing.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_21.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSlim T Shape Blade Stand\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tHarmonises with your room and décor. Bravia Slim T Shape Blade Stand perfectly matches the TV and your living space.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_22.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLove the planet, smart for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBRAVIA is designed to harmonise with people’s needs while respecting natural resources. Sony accelerating sony accessibility initiatives, enabling people who are blind or deaf to use Sony’s devices, and expanding sony environmental initiatives by incorporating recycled plastic into sony products. Entertainment becomes more inclusive and enjoyable for all.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eEnvironment\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_23.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBalancing environment and entertainment\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tLess environmental impact, more immersive pictures and sound. BRAVIA helps you optimise energy consumption with the Eco Dashboard 2 while reducing CO2 emissions by 12%, cutting packaging size by maximum 15% and total weight by maximum 23%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_24.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAiming to achieve a smaller footprint\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia Road to Zero initiative aims to reduce environmental impact at every stage of sony business. By 2050, sony striving for zero environmental footprint—driven by innovation and sustainability.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_25.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCheck your eco settings. See your power usage\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEasily change eco settings, individually or in one go. Eco Dashboard 2 puts everything conveniently in one place and can even monitor your power consumption for optimum efficiency.[3]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e3. Power consumption is approximate and may differ from the actual value.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_26.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLess packaging. Less CO2\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBravia packaging is maximum 15% smaller and maximum 23% lighter which optimises transport efficiency and reduces CO2 emissions by as much as 12%.[1][2]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e1. Compared to FY18 model (55X9000F) and BRAVIA 2 II 55”. BRAVIA 2 II reduces packaging size by 15%, total weight by 23%, and CO2 emissions by 12%.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e2. The ratio may vary by model and size.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_27.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility for all, whatever your needs\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTechnology that adapts to you. No matter your age, ability, or environment, sony make it easier for everyone to see, hear, and enjoy the best of entertainment.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_28.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eInitiatives at Sony\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSony leverages creativity and technology to enhance the accessibility of bravia products, services, and experiences. Through bravia commitment to an inclusive future, sony aim to create a world where everyone belongs.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_29.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eTalkback and text magnification functions\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTalkback allows you to check the TV programme guides on screen or to change TV settings without looking at the screen, while the Text Magnification will display an enlarged version of the focused text at the bottom or top of the screen.[9][10][11]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e9. \"Talkback\" and \"Text Magnification\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e10. \"Text Magnification\" function is available only for some applications.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e11. \"Talkback\" and \"Text Magnification\" functions are available only for focus points.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_30.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessible for all\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tTo help people who are blind or have low vision set up the soundbar, tactile dots indicate a QR code for the BRAVIA Connect app, which offers screen reader support. Tactile dots on the back panel indicate the eARC HDMI terminal for connecting to a TV.[12]\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e12. QR Code is a registered trademark of DENSO WAVE INCORPORATED in Japan and in other countries\/regions.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_31.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eColour inversion\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tInvert the brightness of colours so that bright areas become dark, and dark areas become bright. This feature can be turned on or off as needed. If the text is easier to read with a dark or bright background colour, you can use Colour Inversion to change the background colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_32.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAccessibility shortcut\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tAccessibility shortcut allows you to quickly and easily turn your accessibility features on or off by long-pressing the mute button on your remote control. You can assign an accessibility feature you use the most to this shortcut.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_33.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMenu timeout function\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tMenu timeout can be used to extend the display time of a notification.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_34.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSubtitle\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tClosed captions provide on-screen transcriptions of spoken words and sound effects in your favourite shows and movies. Use the subtitle settings to capture every detail and make content accessible.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K43S25M2PB.UKA\/K43S25M2PB.UKA_35.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eVolume preset. No more loud surprises\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe Power-on Volume feature ensures your TV always starts at a pre-set, comfortable level, even after it’s been turned up. Enjoy consistent audio every time you power on.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDesigned with the environment in mind\u003c\/h5\u003e\n\u003ch5\u003eLearn More About Sony and The Environment\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tSony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards sony goal of a zero environmental footprint throughout sony business activities.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEnvironmental Features In This Product\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\u003cli\u003eDynamic Backlight Control, or pixel-level lighting control, help improve energy efficiency by adjusting display brightness as picture content changes\u003c\/li\u003e\t\t\t\u003cli\u003ePower Saving Mode helps save energy by adjusting the display brightness\u003c\/li\u003e\t\t\t\u003cli\u003eDisplay Off Mode helps save energy by turning the picture display off without needing to put the TV into full stand-by mode, so audio can still be enjoyed\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\u003cli\u003eAC Power cord\u003c\/li\u003e\t\t\u003cli\u003eBatteries\u003c\/li\u003e\t\t\u003cli\u003eRemote control\u003c\/li\u003e\t\t\u003cli\u003eTable top stand\u003c\/li\u003e\t\t\u003cli\u003eVoice remote control\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\u003cli\u003eSmart\u003c\/li\u003e\t\t\u003cli\u003ePicture\u003c\/li\u003e\t\t\u003cli\u003eSound\u003c\/li\u003e\t\t\u003cli\u003eDesign\u003c\/li\u003e\t\t\u003cli\u003eGame\u003c\/li\u003e\t\t\u003cli\u003eEnvironment \u0026amp; accessibility\u003c\/li\u003e\t\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926152765808,"sku":"K65S25M2PB.UKA","price":1049.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/K65S25M2PB.UKA_2.jpg?v=1781849998"},{"product_id":"lg-sound-suite-h7-all-in-one-soundbar-with-dolby-atmos","title":"LG Sound Suite H7 All-in-One Soundbar with Dolby Atmos","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eLG Sound Suite H7\u003c\/h5\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eThe AI-tuned Core of the Lineup —LG Sound Suite H7\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tH7 is a premium bar-type speaker at the core of the LG Sound Suite lineup. As the world’s first soundbar audio system powered by Dolby Atmos FlexConnect, it supports spatial optimization along with flexible installation and expansion. Powered by the neural engine-based Alpha 11 processor, H7 precisely analyzes sound components and channels, while Peerless full-range drivers, woofers, and passive radiators deliver rich clarity and deep, immersive bass.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*M5 requires connection of two or more units to implement the DAFC feature.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*W7 can be assigned to a DAFC group, but does not operate in DAFC mode.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Images are for illustration purposes only. Power cables may not be shown. Actual product appearance may vary.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1189985275\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDolby Atmos FlexConnect: Place it Anywhere, Experience Dolby Everywhere\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tDAFC (Dolby Atmos FlexConnect) technology intelligently detects each speaker’s position — whether placed freely or newly added — and optimises audio signals in real time to deliver rich, immersive sound across your entire space.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*M5 requires connection of two or more units to implement the DAFC feature.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*W7 can be assigned to a DAFC group, but does not operate in DAFC mode.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*Images are for illustration purposes only. Power cables may not be shown. Actual product appearance may vary.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The W7 is scheduled to launch after March 2026.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1189985284\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eSound Follow:  AI-powered Sound Follow Optimises Sound Wherever you Move\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tNo need to reposition your speaker every time you move. The H7’s Sound Follow technology analyzes not just the space itself, but also your position within it — ensuring optimal sound wherever you are.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*Supported on smartphones with UWB.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The W7 is scheduled to launch after March 2026.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*Sound Follow is supported on H7 and functions only under an active DAFC connection. DAFC requires a minimum of two M5 speakers or one M7 speaker to be connected.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEvery Detail of Sound, Refined By the H7’s AI Technology\u003c\/h5\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAlpha 11 AI Processor Gen 3\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tPowered by the innovation behind LG’s flagship OLED TVs, this advanced neural engine analyzes every genre and sound in real time, separating audio into Voice, Music, and Effects through advanced object-based processing. Each element is then remastered with deep-learning optimization, revealing voices with remarkable clarity and music with stunning depth. Immerse yourself in audio that feels alive.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_4.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAI Sound Pro+: AI Object-separation tech Remasters Voices for Clear Vocals and Sound\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tPowered by the Alpha 11 neural engine, AI Upmix with Clear Voice Pro+ applies deep-learning audio processing to separate and remaster voice, music, and effects with precision. By combining object separation and genre recognition, it enhances vocal clarity and expands spatial depth — delivering sound that feels vivid, balanced, and intelligently immersive.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Upmixing into 9.1.6-channel is only available for Dolby Atmos content. \u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_5.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eRoom Calibration Pro for Sound Tailored to Your Sace\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tBy measuring the acoustic characteristics of your room, sound output is adjusted to match the space. This delivers clear, well-balanced audio that feels natural throughout the room.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_6.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eExperience Dolby Atmos in Full Scale\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThe H7 delivers full Dolby Atmos sound on its own, no additional speakers required. Experience clear, multidimensional that fills your space, all from a single device.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Upmixing into 9.1.6-channel is only available for Dolby Atmos content. \u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_7.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003ePeerless Units: Powerful Bass Inspired by Peerless Heritage\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSound Suite H7 is equipped with eight full-range speaker units from Peerless. Strategically positioned on the front, sides, and top, they fill every corner of your space with rich, immersive sound. Four built-in woofers and eight passive radiators work together to deliver powerful bass and dynamic sound layers.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_8.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eExpand Beyond Immersion —up to 13.1.7\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tExperience cinematic, all-around sound with Dolby Atmos FlexConnect at its fullest — by pairing the H7 with the M7, M5 and W7. While the H7 alone delivers 9.1.6 spatial audio, the expanded setup takes it even further, unlocking a breathtaking 13.1.7-channel soundscape.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*9.1.6 spatial audio is activated only when the Dolby Atmos content is playing.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_9.png\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eConvenient Control Via LG ThinQ App\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDownload the LG ThinQ app to control various Sound Suite features such as volume and connectivity. You can also set up and manage DAFC across Sound Suite products — all in one place, right from the app.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_10.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eMy Button: One Press to Instant, Lossless Spotify Music\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tSave your favorite Spotify or LG Radio+ channel in the LG ThinQ app. With Wi-Fi streaming, My Button plays high-quality audio up to 24-bit\/96 kHz instantly—no app needed, just one press.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Spotify Connect requires initial playback via the Spotify app on H7. My Button recalls and plays the most recently played playlist.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_11.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eSmart OLED Display for Intuitive, Effortless Control\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tA 1.3-inch front OLED display presents device status, modes, and content details with crisp clarity. It dims or turns off automatically to keep your viewing uninterrupted, or stays on for instant access when needed. Designed for effortless interaction, it complements H7’s refined, minimalist form with subtle intelligence.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_12.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003ePremium Design with Crafted Aluminum Details\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tH7’s minimalist form features precision-crafted aluminum details that harmonize with deep black fabric accents. Subtle lighting and a balanced speaker layout elevate both sound and design, seamlessly blending technology and sophistication into any space.\n\t\t\t\u003c\/p\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\t\u003cem\u003e*Images are simulated for illustrative purposes.\u003c\/em\u003e\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1189985456\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eDesign Your Ideal Combination\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tChoose from H7, M7, M5, and W7 to create a configuration that suits yours style and preferences. However you arrange them, Sound Suite automatically optimises the sound for you.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The scenes are simulated for illustrative purposes. Actual experience may vary depending on the usage environment.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\u003cem\u003e*The W7 is scheduled to launch after March 2026.\u003c\/em\u003e\n\t\t\u003c\/p\u003e\n\u003ch5\u003eExplore the Sound Suite Lineup\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLearn how Sound Suite speakers seamlessly pair to reshape the sound of home.\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/LG\/H7.AGBRLLK\/H7.AGBRLLK_13.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eH7 Soundbar\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tPowered by the advanced α11 Processor, the H7 Soundbar delivers a truly immersive experience with 12 speaker drivers and 8 passive radiators. Enjoy exceptional vocal clarity, deep bass, and cinematic depth in every scene. Create the perfect Sound Suite system around the H7 as the centerpiece of your sound system, adding the M7, M5, and W7 units piece by piece at your own pace.\n\t\t\t\u003c\/p\u003e\n\u003ch5\u003eConnectivity:\u003c\/h5\u003e\n\u003cul\u003e\n\t\u003cli\u003eHDMI out\u003c\/li\u003e\n\t\u003cli\u003eBluetooth version: 5.4\u003c\/li\u003e\n\t\u003cli\u003eWi-Fi\u003c\/li\u003e\n\t\u003cli\u003eSpotify connect\u003c\/li\u003e\n\t\u003cli\u003eTidal connect\u003c\/li\u003e\n\t\u003cli\u003eAirPlay 2\u003c\/li\u003e\n\t\u003cli\u003eWorks with google home\u003c\/li\u003e\n\t\u003cli\u003eUSB-A\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\u003cli\u003eHDMI cable\u003c\/li\u003e\n\t\u003cli\u003eWall mount bracket\u003c\/li\u003e\n\t\u003cli\u003eRemote control\u003c\/li\u003e\n\t\u003cli\u003ePower cord\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\u003cli\u003eRemote app - iOS\/android OS\u003c\/li\u003e\n\t\u003cli\u003eSoundbar mode control\u003c\/li\u003e\n\t\u003cli\u003eWOW orchestra\u003c\/li\u003e\n\t\u003cli\u003eNumber of speakers: 12 EA\u003c\/li\u003e\n\t\u003cli\u003ePower off consumption (Main): 0.5 W ↓\u003c\/li\u003e\n\t\u003cli\u003ePower consumption (Main): 80 W\u003c\/li\u003e\n\t\u003cli\u003eSampling: 24bit\/96kHz\u003c\/li\u003e\n\t\u003cli\u003eUpbit \/ Upsampling: 24bit\/96kHz\u003c\/li\u003e\n\t\u003cli\u003eDolby digital\u003c\/li\u003e\n\t\u003cli\u003eAudio return channel (ARC)\u003c\/li\u003e\n\t\u003cli\u003eAudio return channel (e-ARC)\u003c\/li\u003e\n\t\u003cli\u003eCEC (Simplink)\u003c\/li\u003e\n\t\u003cli\u003eHDMI version: 2.1\u003c\/li\u003e\n\u003c\/ul\u003e\n\t\t\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926153027952,"sku":"H7.AGBRLLK","price":1079.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/H7.AGBRLLK_1.jpg?v=1781850010"},{"product_id":"sony-98-bravia-7-ii-4k-lcd-smart-tv-2026-k98xr75m2pb-uka","title":"Sony 98\" BRAVIA 7 II 4K LCD Smart TV (2026) | K98XR75M2PB.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBRAVIA True RGB\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, it is virtually infinite in colour, brightness, and depth. RGB Backlight Master Drive Pro ensures precise control over each red, green, and blue LED, achieving a larger, purer colour volume.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAI XR Processor for Enhanced Clarity\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThis unmatched realism is powered by Sony latest XR Processor, which features an Al scene recognition system that detects and analyses what the creators put on your screen with greater accuracy, optimising each element for a true-to-life viewing experience that will make your jaw drop.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCinema package with Dolby Vision \u0026amp; Atmos\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Vision is a technology you'd usually find at the cinema, available at home on the BRAVIA 7 II. It unlocks the full potential in everything you watch, delivering richer detail through precise pixel control, with sharper contrast, and eye-popping colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eSmart TV\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 100,000+ movies and TV episodes from across your favourite streaming services on this Google TV. With Google Assistant, you can control the BRAVIA 7 II using your voice. Just say \"Hey Google\" to find movies, play music, get answers to your questions. With Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGreat For Gaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts everything needed to win in one place. 4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1, ensuring smooth, clear, responsive game play every time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEco Features\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTo monitor your energy consumption and optimise your efficiency, use the brilliant Eco Dashboard 2. Here, all your energy settings are in one easy-to-use place. You can feel better knowing that you are making smarter decisions for the planet too. The BRAVIA 7 II not only uses recycled materials in its build, but the packaging is smaller and lighter, making for more efficient transportation.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSee more of the Story in Bright, True RGB Colour\u003c\/h5\u003e\n\u003ch5\u003eIntroducing the BRAVIA 7 II: See more of the story in bright, True RGB Colour\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe future of colour is here. Experience Sony brand-new True RGB display, which is virtually infinite in colour, brightness, and depth to draw you deeper into every story.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYour home, your cinema — honouring the filmmaker's vision, this Sony TV unleashes cinematic detail, borrowing technology from Sony flagship BRAVIA 9 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony Acoustic Multi Audio+ technology delivers cinematic surround sound to match the action on-screen, just like a cinema screen[1]. If you want to experience 360 Spatial Sound Mapping, and more, just add a BRAVIA Theatre soundbar to your set-up[2][3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II offers an immersive experience regardless of screen size, delivering the thrills you'd expect to find at a movie theatre, right in your living room. This includes cinema grade technologies Dolby Vision, Dolby Atmos, IMAX Enhanced, and DTS:X[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSkip the endless scrolling on your next movie night with Google TV, as AI is used to learn your tastes and curate film suggestions you’ll love[5][6][7]. With \"\"My Cinema\"\" presets, you can easily select from predefined and optimised audio-visual settings crafted for times of day, moods, or personal preferences.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tA world of movies are waiting for you to explore on Sony Pictures Core, with 10 titles and 24 months of unlimited streaming ready to redeem straightaway.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSophisticated from any angle, Sony One Slate design unites the screen and bezel of the BRAVIA 7 II, whilst the translucent centre stand and hidden cables create a clean, floating look[8].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. This feature works with compatible models. \n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003ch5\u003ePicture Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBorrowing technology from Sony flagship BRAVIA 9 II TV, experience a taste of True RGB on the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, True RGB is the future of colour. Virtually infinite in colour, brightness, and depth, it works using Sony RGB Backlight Master Drive Pro to ensure precise control over each red, green, and blue LED. Each one is individually controlled to push the picture quality to its highest expression, allowing Sony to achieve a larger and purer colour volume.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tFrom the brightest peak to the darkest shade, Sony Smooth Colour Gradation technology further captures every nuance in a scene to faithfully reproduce subtle tones, sharpen contrast, and bring the full depth of a story to life in front of your eyes.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThis realism is driven by Sony latest XR Processor. Powered by AI for precision, Sony scene recognition system detects and analyses what the movie creators put on the screen, and optimises each element for a lifelike viewing experience that will make your jaw drop every time.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you love older movies, rediscover classic detail as XR Clear Image uses AI to intelligently upscale everything to near 4K quality[1]. Processing is adjusted based on the original content, allowing natural textures to shine through, while using dynamic frame analysis and zone division to minimise unwanted noise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf action is your thing, XR Motion Clarity's AI analyses movement across several frames and precisely synchronises the backlight with the on-screen motion so you see clear, bright images, even at lightning speed.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tStep even closer to the filmmaker’s original vision with Sony Studio Calibrated modes[2][3]. From the movie studio to your television screen, pictures retain the authentic details that the creator wanted you to see on all your favourite streaming platforms, including Sony Pictures Core, Netflix, and Prime Video.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIn fact, the BRAVIA 7 II is built to meet cinema standards too. Dolby Vision is a technology straight out of the movie theatre that unlocks the full potential of HDR, with mind-popping colour and picture-perfect contrast, now available in your own living room. IMAX Enhanced titles can be enjoyed from the comfort of your own home in premium 4K HDR quality, with cinematic sound, and the iconic expanded aspect ratio[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tX-Wide Angle Pro ensures the colour and contrast stay vivid from the side as well as the front, giving everyone the best seat in the house.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAnd the best bit is, there's no need to adjust a thing. Using AI, Ambient Optimisation senses the light around you and fine-tunes the picture automatically, ensuring a perfect view every time. Each BRAVIA TV is calibrated one by one to remove any variations and ensure consistent, high-quality performance you can rely on.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Upscaled, simulated and enhanced 4K images will vary based on source content.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Network services, content, and the software of this Product may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Manufactured under license from IMAX Corporation. IMAX is a registered trademark of IMAX Corporation in the United States and\/or other countries. Manufactured under license from DTS, Inc. and\/or its affiliates. DTS, the DTS logo, DTS:X, the DTS:X logo, Virtual:X, and the DTS Virtual:X logo are trademarks or registered trademarks of DTS, Inc. and\/or its affiliates in the U.S. and\/or other countries. DTS, Inc. and\/or its affiliates. All rights reserved.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSound Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tFeel like you're in the movie theatre, as Acoustic Multi Audio+ delivers edge-of-your-seat sound, perfectly aligned with the action[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAcoustic Multi Audio+ uses powerful speakers to deliver sound that the picture deserves. This innovative technology ensures everything you hear matches the action on-screen — just like at the cinema. Whether it’s dialogue straight from a character’s mouth, or a plane overhead, each element appears to originate from where it’s happening within a scene, with pictures and sound perfectly synchronised for an endlessly immersive experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tEven stereo sound is given an upgrade. Sony AI evolved 3D Surround Upscaling and proprietary virtualiser expands standard stereo sound into wider, more precise 3D audio — crisper, clearer, and more immersive.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Dolby Atmos and DTS:X support, you can explore unforgettable spatial sound too[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDialogue is always crystal-clear on this Sony TV, as Voice Zoom 3 uses AI to recognise human voices and adjust the vocal volume and clarity for clearer speech. This clarity is achieved even amongst the busiest drama, so you’ll never miss a plot twist again. Most importantly, you can dial dialogue up or down to suit your preference, without affecting other sounds. Hear the sports commentary more clearly or immerse yourself in the crowd’s energy — the choice is yours.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith the BRAVIA 7 II, your room becomes part of the sound design. Ambient Optimisation uses AI to measure your space and ceiling height, then calibrates the audio automatically. The result is a perfectly balanced, cinema-style sound experience without the set-up stress.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSimultaneous sound output is also included, allowing you to listen to a movie on your headphones while your friends and family listen to the same movie through the TV speakers  — ideal if you want to listen at different volumes[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. There may be interference between TV audio and speaker sound depending on usage conditions.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eTV + Theatre\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTake your entertainment to the next level by adding a BRAVIA Theatre system or soundbar. This fills every corner of your room with powerful sound, bringing the excitement of the movie theatre home, for an even better audio-visual experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tBorn in the studio, and built for your home, Sony analysis of professional mixing stages lets BRAVIA recreate the scale of cinema with fewer speakers. 360 Spatial Sound Mapping on Sony latest soundbars creates phantom speakers all around you in a cinema-like layout that expands, immerses, and holds true to the filmmaker’s design[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo add even more depth and power, connect a subwoofer and rear speakers for stronger bass, higher impact, and a wider surround field[2]. BRAVIA Theatre transforms everything you watch into a bigger, more cinematic experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can even attach a subwoofer or rear speakers directly to the TV, without using a soundbar[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Voice Zoom and simultaneous audio output to Bluetooth devices are disabled when Direct Connect to BRAVIA Theatre Sub\/Rear is active.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Feature will be available via future firmware update.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eDesign\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tHarmonic presence defines the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony One Slate design unites the screen and bezel into a single, sophisticated slate. Subtle by design, the bezel carries a fine wave texture that blends naturally into living spaces.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Mirage Stand combines slim inward-bending steel with a translucent panel, creating the illusion that the TV is floating from every angle[1]. Cable management is built in, letting the TV stand disappear into its setting with quiet poise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you prefer, the BRAVIA 7 II can be mounted flush to your wall, creating a seamless display that complements any layout and lets the picture take centre stage.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe remote features bigger buttons with varied textures and clear spacing to make navigation easy, as well as a new wave-textured back for better grip and comfort. It's made from 80% recycled plastic[2]. With the Find Remote feature, you'll never lose it either — the helpful beeping sound will have you reunited in seconds[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. See below to learn how to use the Find Remote function.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eUX\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThis Google TV offers a smarter search, tailored picks, and the entertainment you love — all in one place[1][2][3]. Browse 400,000+ movies and TV episodes from across your favourite streaming services, organised into topics and genres based on what interests you, along with 10,000+ apps and games. There are even dedicated buttons for your go-to apps, so you can dive straight into the actiont[4][5].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can control the BRAVIA 7 II using your voice — and it’s more helpful than ever. Just say “Hey Google” to find movies, play music, and get answers to your questions. You can also connect with your other smart home devices to adjust the room temperature, turn on the lights, or check your front door.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen[6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tUse the remote or switch to the BRAVIA Connect app to control your TV your way. In the mobile app, you can adjust the volume, fine-tune settings, or check your set-up without navigating on-screen TV menus[8][9].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. Casting compatible with select apps and devices.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google Cast is a trademark of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. Updating the mobile app to the latest version is required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t9. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tExplore invincible gaming on the BRAVIA 7 II. You’ll be immersed in awe-inspiring graphics and exhilarating soundscapes, and if you want more, pair with a PlayStation 5 to unlock extra gaming features[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPerfect for PlayStation 5 users, Auto HDR Tone Mapping instantly optimises the HDR settings during initial PS5 set-up, so in the darkest shadows and brightest highlights, fine detail and true colour is revealed; Auto Genre Picture Mode automatically switches the TV into Game Mode to minimise lag and maximise responsiveness[2]; and with the PS Remote Play app, you can play your favourite PS5 and PS4 games over your internet connection without the hassle of moving the console and wires to the desired location[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts all your gaming essentials in one place where you can quickly check your status, fine-tune settings, access assist functions, and more. Try Gaming Multi-View to play a game on one side of your screen while watching a YouTube walkthrough video on the other — it’s a real game-changer.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1., ensuring smooth, clear, responsive gameplay every time[5][6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDolby Vision for gaming is also supported, delivering a whole new level of depth and realism. This is how your game world should be, brimming with vibrant colours, lifelike contrast in the light and dark, with intense brightness.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. \"\"PlayStation Family Mark\"\", \"\"PlayStation\"\", \"\"PS5 logo\"\" and \"\"PS5\"\" are registered trademarks or trademarks of Sony Interactive Entertainment Inc.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This function works when Auto Picture Mode is ON.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. A PS4 or PS5 console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband Internet with at least 5 Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15 Mbps is recommended using either Wi-Fi or mobile data connection.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Titles that require a VR headset (PlayStation VR or PlayStation VR2) or additional peripherals (other than a DUALSHOCK4, DualSense, or DualSense Edge wireless controller) are not compatible with PS Remote Play.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Game supporting 4K\/120fps required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. The latest system software update on PS5 consoles is required for VRR to be available.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Game title supporting VRR and\/or 4K\/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSony Pictures Core\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tEnjoy a world of movies included with BRAVIA, available through Sony Pictures Core.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPowered by Pure Stream technology, you can stream HDR movies at up to 80Mbps on Sony Pictures Core for significantly more detail, colour, and contrast than conventional 15-25Mbps streaming services. With a vast library of IMAX Enhanced titles, experience striking clarity and sound that pulls you into the story[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II includes 10 movies and 24 months of unlimited streaming for you to redeem directly through the movie app.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSustainability \u0026amp; Accessibility\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTrue RGB technology on the BRAVIA 7 II boosts each colour directly, allowing you to enjoy a wide spectrum and peak brightness with less energy.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo further monitor your energy consumption and optimise your efficiency, use the Eco Dashboard 2, which puts all your energy settings in one easy-to-use app[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe rear cover of the TV is made from recycled plastic and the remote is made from 80% recycled plastic materials[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe packaging is smaller and lighter, reducing CO2 emissions during product transportation by approximately 31%[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAccessibility features include Talkback, text magnification, colour inversion, tactile dots on the back of the TV, and more[4][5][6].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Power consumption is approximate and may differ from the actual value.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Compared to FY18 models. The ratio may vary by model.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. \"\"Text Magnification\"\" function is available only for some applications.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are available only for focus points.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\u003cli\u003eSeparate (Assembly required)\n\t\t\t\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\u003cli\u003eVideo Processing: XR Clear Image\u003c\/li\u003e\t\t\t\u003cli\u003eObject-based super resolution\u003c\/li\u003e\t\t\t\u003cli\u003ePeak Luminance: XR contrast booster 20, luminance booster\u003c\/li\u003e\t\t\t\u003cli\u003eTRILUMINOS: RGB Triluminos max\u003c\/li\u003e\t\t\t\u003cli\u003eHDR Remaster\u003c\/li\u003e\t\t\t\u003cli\u003eSmoothing: Smooth color gradation\u003c\/li\u003e\t\t\t\u003cli\u003eFeatures for playstation5\u003c\/li\u003e\t\t\t\u003cli\u003eFace area detection\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926162170224,"sku":"K98XR75M2PB.UKA","price":8199.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/Bravia-7-II-UK-hero_98_46.jpg?v=1785839407"},{"product_id":"sony-65-bravia-7-ii-4k-lcd-smart-tv-2026-k65xr75m2b-uka","title":"Sony 65\" BRAVIA 7 II 4K True RGB LCD Smart TV (2026) | K65XR75M2B.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBRAVIA True RGB\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, it is virtually infinite in colour, brightness, and depth. RGB Backlight Master Drive Pro ensures precise control over each red, green, and blue LED, achieving a larger, purer colour volume.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAI XR Processor for Enhanced Clarity\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThis unmatched realism is powered by Sony latest XR Processor, which features an Al scene recognition system that detects and analyses what the creators put on your screen with greater accuracy, optimising each element for a true-to-life viewing experience that will make your jaw drop.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCinema package with Dolby Vision \u0026amp; Atmos\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Vision is a technology you'd usually find at the cinema, available at home on the BRAVIA 7 II. It unlocks the full potential in everything you watch, delivering richer detail through precise pixel control, with sharper contrast, and eye-popping colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eSmart TV\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 100,000+ movies and TV episodes from across your favourite streaming services on this Google TV. With Google Assistant, you can control the BRAVIA 7 II using your voice. Just say \"Hey Google\" to find movies, play music, get answers to your questions. With Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGreat For Gaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts everything needed to win in one place. 4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1, ensuring smooth, clear, responsive game play every time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEco Features\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTo monitor your energy consumption and optimise your efficiency, use the brilliant Eco Dashboard 2. Here, all your energy settings are in one easy-to-use place. You can feel better knowing that you are making smarter decisions for the planet too. The BRAVIA 7 II not only uses recycled materials in its build, but the packaging is smaller and lighter, making for more efficient transportation.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSee more of the Story in Bright, True RGB Colour\u003c\/h5\u003e\n\u003ch5\u003eIntroducing the BRAVIA 7 II: See more of the story in bright, True RGB Colour\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe future of colour is here. Experience Sony brand-new True RGB display, which is virtually infinite in colour, brightness, and depth to draw you deeper into every story.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYour home, your cinema — honouring the filmmaker's vision, this Sony TV unleashes cinematic detail, borrowing technology from Sony flagship BRAVIA 9 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony Acoustic Multi Audio+ technology delivers cinematic surround sound to match the action on-screen, just like a cinema screen[1]. If you want to experience 360 Spatial Sound Mapping, and more, just add a BRAVIA Theatre soundbar to your set-up[2][3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II offers an immersive experience regardless of screen size, delivering the thrills you'd expect to find at a movie theatre, right in your living room. This includes cinema grade technologies Dolby Vision, Dolby Atmos, IMAX Enhanced, and DTS:X[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSkip the endless scrolling on your next movie night with Google TV, as AI is used to learn your tastes and curate film suggestions you’ll love[5][6][7]. With \"\"My Cinema\"\" presets, you can easily select from predefined and optimised audio-visual settings crafted for times of day, moods, or personal preferences.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tA world of movies are waiting for you to explore on Sony Pictures Core, with 10 titles and 24 months of unlimited streaming ready to redeem straightaway.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSophisticated from any angle, Sony One Slate design unites the screen and bezel of the BRAVIA 7 II, whilst the translucent centre stand and hidden cables create a clean, floating look[8].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. This feature works with compatible models. \n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003ch5\u003ePicture Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBorrowing technology from Sony flagship BRAVIA 9 II TV, experience a taste of True RGB on the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, True RGB is the future of colour. Virtually infinite in colour, brightness, and depth, it works using Sony RGB Backlight Master Drive Pro to ensure precise control over each red, green, and blue LED. Each one is individually controlled to push the picture quality to its highest expression, allowing Sony to achieve a larger and purer colour volume.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tFrom the brightest peak to the darkest shade, Sony Smooth Colour Gradation technology further captures every nuance in a scene to faithfully reproduce subtle tones, sharpen contrast, and bring the full depth of a story to life in front of your eyes.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThis realism is driven by Sony latest XR Processor. Powered by AI for precision, Sony scene recognition system detects and analyses what the movie creators put on the screen, and optimises each element for a lifelike viewing experience that will make your jaw drop every time.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you love older movies, rediscover classic detail as XR Clear Image uses AI to intelligently upscale everything to near 4K quality[1]. Processing is adjusted based on the original content, allowing natural textures to shine through, while using dynamic frame analysis and zone division to minimise unwanted noise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf action is your thing, XR Motion Clarity's AI analyses movement across several frames and precisely synchronises the backlight with the on-screen motion so you see clear, bright images, even at lightning speed.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tStep even closer to the filmmaker’s original vision with Sony Studio Calibrated modes[2][3]. From the movie studio to your television screen, pictures retain the authentic details that the creator wanted you to see on all your favourite streaming platforms, including Sony Pictures Core, Netflix, and Prime Video.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIn fact, the BRAVIA 7 II is built to meet cinema standards too. Dolby Vision is a technology straight out of the movie theatre that unlocks the full potential of HDR, with mind-popping colour and picture-perfect contrast, now available in your own living room. IMAX Enhanced titles can be enjoyed from the comfort of your own home in premium 4K HDR quality, with cinematic sound, and the iconic expanded aspect ratio[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tX-Wide Angle Pro ensures the colour and contrast stay vivid from the side as well as the front, giving everyone the best seat in the house.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAnd the best bit is, there's no need to adjust a thing. Using AI, Ambient Optimisation senses the light around you and fine-tunes the picture automatically, ensuring a perfect view every time. Each BRAVIA TV is calibrated one by one to remove any variations and ensure consistent, high-quality performance you can rely on.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Upscaled, simulated and enhanced 4K images will vary based on source content.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Network services, content, and the software of this Product may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Manufactured under license from IMAX Corporation. IMAX is a registered trademark of IMAX Corporation in the United States and\/or other countries. Manufactured under license from DTS, Inc. and\/or its affiliates. DTS, the DTS logo, DTS:X, the DTS:X logo, Virtual:X, and the DTS Virtual:X logo are trademarks or registered trademarks of DTS, Inc. and\/or its affiliates in the U.S. and\/or other countries. DTS, Inc. and\/or its affiliates. All rights reserved.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSound Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tFeel like you're in the movie theatre, as Acoustic Multi Audio+ delivers edge-of-your-seat sound, perfectly aligned with the action[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAcoustic Multi Audio+ uses powerful speakers to deliver sound that the picture deserves. This innovative technology ensures everything you hear matches the action on-screen — just like at the cinema. Whether it’s dialogue straight from a character’s mouth, or a plane overhead, each element appears to originate from where it’s happening within a scene, with pictures and sound perfectly synchronised for an endlessly immersive experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tEven stereo sound is given an upgrade. Sony AI evolved 3D Surround Upscaling and proprietary virtualiser expands standard stereo sound into wider, more precise 3D audio — crisper, clearer, and more immersive.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Dolby Atmos and DTS:X support, you can explore unforgettable spatial sound too[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDialogue is always crystal-clear on this Sony TV, as Voice Zoom 3 uses AI to recognise human voices and adjust the vocal volume and clarity for clearer speech. This clarity is achieved even amongst the busiest drama, so you’ll never miss a plot twist again. Most importantly, you can dial dialogue up or down to suit your preference, without affecting other sounds. Hear the sports commentary more clearly or immerse yourself in the crowd’s energy — the choice is yours.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith the BRAVIA 7 II, your room becomes part of the sound design. Ambient Optimisation uses AI to measure your space and ceiling height, then calibrates the audio automatically. The result is a perfectly balanced, cinema-style sound experience without the set-up stress.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSimultaneous sound output is also included, allowing you to listen to a movie on your headphones while your friends and family listen to the same movie through the TV speakers  — ideal if you want to listen at different volumes[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. There may be interference between TV audio and speaker sound depending on usage conditions.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eTV + Theatre\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTake your entertainment to the next level by adding a BRAVIA Theatre system or soundbar. This fills every corner of your room with powerful sound, bringing the excitement of the movie theatre home, for an even better audio-visual experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tBorn in the studio, and built for your home, Sony analysis of professional mixing stages lets BRAVIA recreate the scale of cinema with fewer speakers. 360 Spatial Sound Mapping on Sony latest soundbars creates phantom speakers all around you in a cinema-like layout that expands, immerses, and holds true to the filmmaker’s design[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo add even more depth and power, connect a subwoofer and rear speakers for stronger bass, higher impact, and a wider surround field[2]. BRAVIA Theatre transforms everything you watch into a bigger, more cinematic experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can even attach a subwoofer or rear speakers directly to the TV, without using a soundbar[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Voice Zoom and simultaneous audio output to Bluetooth devices are disabled when Direct Connect to BRAVIA Theatre Sub\/Rear is active.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Feature will be available via future firmware update.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eDesign\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tHarmonic presence defines the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony One Slate design unites the screen and bezel into a single, sophisticated slate. Subtle by design, the bezel carries a fine wave texture that blends naturally into living spaces.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Mirage Stand combines slim inward-bending steel with a translucent panel, creating the illusion that the TV is floating from every angle[1]. Cable management is built in, letting the TV stand disappear into its setting with quiet poise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you prefer, the BRAVIA 7 II can be mounted flush to your wall, creating a seamless display that complements any layout and lets the picture take centre stage.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe remote features bigger buttons with varied textures and clear spacing to make navigation easy, as well as a new wave-textured back for better grip and comfort. It's made from 80% recycled plastic[2]. With the Find Remote feature, you'll never lose it either — the helpful beeping sound will have you reunited in seconds[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. See below to learn how to use the Find Remote function.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eUX\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThis Google TV offers a smarter search, tailored picks, and the entertainment you love — all in one place[1][2][3]. Browse 400,000+ movies and TV episodes from across your favourite streaming services, organised into topics and genres based on what interests you, along with 10,000+ apps and games. There are even dedicated buttons for your go-to apps, so you can dive straight into the actiont[4][5].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can control the BRAVIA 7 II using your voice — and it’s more helpful than ever. Just say “Hey Google” to find movies, play music, and get answers to your questions. You can also connect with your other smart home devices to adjust the room temperature, turn on the lights, or check your front door.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen[6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tUse the remote or switch to the BRAVIA Connect app to control your TV your way. In the mobile app, you can adjust the volume, fine-tune settings, or check your set-up without navigating on-screen TV menus[8][9].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. Casting compatible with select apps and devices.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google Cast is a trademark of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. Updating the mobile app to the latest version is required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t9. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tExplore invincible gaming on the BRAVIA 7 II. You’ll be immersed in awe-inspiring graphics and exhilarating soundscapes, and if you want more, pair with a PlayStation 5 to unlock extra gaming features[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPerfect for PlayStation 5 users, Auto HDR Tone Mapping instantly optimises the HDR settings during initial PS5 set-up, so in the darkest shadows and brightest highlights, fine detail and true colour is revealed; Auto Genre Picture Mode automatically switches the TV into Game Mode to minimise lag and maximise responsiveness[2]; and with the PS Remote Play app, you can play your favourite PS5 and PS4 games over your internet connection without the hassle of moving the console and wires to the desired location[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts all your gaming essentials in one place where you can quickly check your status, fine-tune settings, access assist functions, and more. Try Gaming Multi-View to play a game on one side of your screen while watching a YouTube walkthrough video on the other — it’s a real game-changer.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1., ensuring smooth, clear, responsive gameplay every time[5][6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDolby Vision for gaming is also supported, delivering a whole new level of depth and realism. This is how your game world should be, brimming with vibrant colours, lifelike contrast in the light and dark, with intense brightness.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. \"\"PlayStation Family Mark\"\", \"\"PlayStation\"\", \"\"PS5 logo\"\" and \"\"PS5\"\" are registered trademarks or trademarks of Sony Interactive Entertainment Inc.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This function works when Auto Picture Mode is ON.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. A PS4 or PS5 console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband Internet with at least 5 Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15 Mbps is recommended using either Wi-Fi or mobile data connection.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Titles that require a VR headset (PlayStation VR or PlayStation VR2) or additional peripherals (other than a DUALSHOCK4, DualSense, or DualSense Edge wireless controller) are not compatible with PS Remote Play.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Game supporting 4K\/120fps required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. The latest system software update on PS5 consoles is required for VRR to be available.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Game title supporting VRR and\/or 4K\/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSony Pictures Core\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tEnjoy a world of movies included with BRAVIA, available through Sony Pictures Core.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPowered by Pure Stream technology, you can stream HDR movies at up to 80Mbps on Sony Pictures Core for significantly more detail, colour, and contrast than conventional 15-25Mbps streaming services. With a vast library of IMAX Enhanced titles, experience striking clarity and sound that pulls you into the story[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II includes 10 movies and 24 months of unlimited streaming for you to redeem directly through the movie app.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSustainability \u0026amp; Accessibility\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTrue RGB technology on the BRAVIA 7 II boosts each colour directly, allowing you to enjoy a wide spectrum and peak brightness with less energy.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo further monitor your energy consumption and optimise your efficiency, use the Eco Dashboard 2, which puts all your energy settings in one easy-to-use app[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe rear cover of the TV is made from recycled plastic and the remote is made from 80% recycled plastic materials[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe packaging is smaller and lighter, reducing CO2 emissions during product transportation by approximately 31%[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAccessibility features include Talkback, text magnification, colour inversion, tactile dots on the back of the TV, and more[4][5][6].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Power consumption is approximate and may differ from the actual value.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Compared to FY18 models. The ratio may vary by model.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. \"\"Text Magnification\"\" function is available only for some applications.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are available only for focus points.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eSeparate (Assembly required)\n\t\t\t\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eVideo Processing: XR Clear Image\u003c\/li\u003e\t\t\t\n\u003cli\u003eObject-based super resolution\u003c\/li\u003e\t\t\t\n\u003cli\u003ePeak Luminance: XR contrast booster 20, luminance booster\u003c\/li\u003e\t\t\t\n\u003cli\u003eTRILUMINOS: RGB Triluminos max\u003c\/li\u003e\t\t\t\n\u003cli\u003eHDR Remaster\u003c\/li\u003e\t\t\t\n\u003cli\u003eSmoothing: Smooth color gradation\u003c\/li\u003e\t\t\t\n\u003cli\u003eFeatures for playstation5\u003c\/li\u003e\t\t\t\n\u003cli\u003eFace area detection\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926162366832,"sku":"K65XR75M2B.UKA","price":2249.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/Bravia-7-II-UK-hero__46_a9b8e318-5879-4d65-88a6-1aa2949ee6b8.jpg?v=1785839824"},{"product_id":"sony-50-bravia-7-ii-4k-lcd-smart-tv-2026-k50xr75m2pb-uka","title":"Sony 50\" BRAVIA 7 II 4K True RGB LCD Smart TV (2026) | K50XR75M2PB.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBRAVIA True RGB\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, it is virtually infinite in colour, brightness, and depth. RGB Backlight Master Drive Pro ensures precise control over each red, green, and blue LED, achieving a larger, purer colour volume.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAI XR Processor for Enhanced Clarity\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThis unmatched realism is powered by Sony latest XR Processor, which features an Al scene recognition system that detects and analyses what the creators put on your screen with greater accuracy, optimising each element for a true-to-life viewing experience that will make your jaw drop.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCinema package with Dolby Vision \u0026amp; Atmos\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Vision is a technology you'd usually find at the cinema, available at home on the BRAVIA 7 II. It unlocks the full potential in everything you watch, delivering richer detail through precise pixel control, with sharper contrast, and eye-popping colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eSmart TV\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 100,000+ movies and TV episodes from across your favourite streaming services on this Google TV. With Google Assistant, you can control the BRAVIA 7 II using your voice. Just say \"Hey Google\" to find movies, play music, get answers to your questions. With Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGreat For Gaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts everything needed to win in one place. 4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1, ensuring smooth, clear, responsive game play every time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEco Features\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTo monitor your energy consumption and optimise your efficiency, use the brilliant Eco Dashboard 2. Here, all your energy settings are in one easy-to-use place. You can feel better knowing that you are making smarter decisions for the planet too. The BRAVIA 7 II not only uses recycled materials in its build, but the packaging is smaller and lighter, making for more efficient transportation.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSee more of the Story in Bright, True RGB Colour\u003c\/h5\u003e\n\u003ch5\u003eIntroducing the BRAVIA 7 II: See more of the story in bright, True RGB Colour\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe future of colour is here. Experience Sony brand-new True RGB display, which is virtually infinite in colour, brightness, and depth to draw you deeper into every story.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYour home, your cinema — honouring the filmmaker's vision, this Sony TV unleashes cinematic detail, borrowing technology from Sony flagship BRAVIA 9 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony Acoustic Multi Audio+ technology delivers cinematic surround sound to match the action on-screen, just like a cinema screen[1]. If you want to experience 360 Spatial Sound Mapping, and more, just add a BRAVIA Theatre soundbar to your set-up[2][3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II offers an immersive experience regardless of screen size, delivering the thrills you'd expect to find at a movie theatre, right in your living room. This includes cinema grade technologies Dolby Vision, Dolby Atmos, IMAX Enhanced, and DTS:X[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSkip the endless scrolling on your next movie night with Google TV, as AI is used to learn your tastes and curate film suggestions you’ll love[5][6][7]. With \"\"My Cinema\"\" presets, you can easily select from predefined and optimised audio-visual settings crafted for times of day, moods, or personal preferences.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tA world of movies are waiting for you to explore on Sony Pictures Core, with 10 titles and 24 months of unlimited streaming ready to redeem straightaway.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSophisticated from any angle, Sony One Slate design unites the screen and bezel of the BRAVIA 7 II, whilst the translucent centre stand and hidden cables create a clean, floating look[8].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. This feature works with compatible models. \n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003ch5\u003ePicture Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBorrowing technology from Sony flagship BRAVIA 9 II TV, experience a taste of True RGB on the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, True RGB is the future of colour. Virtually infinite in colour, brightness, and depth, it works using Sony RGB Backlight Master Drive Pro to ensure precise control over each red, green, and blue LED. Each one is individually controlled to push the picture quality to its highest expression, allowing Sony to achieve a larger and purer colour volume.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tFrom the brightest peak to the darkest shade, Sony Smooth Colour Gradation technology further captures every nuance in a scene to faithfully reproduce subtle tones, sharpen contrast, and bring the full depth of a story to life in front of your eyes.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThis realism is driven by Sony latest XR Processor. Powered by AI for precision, Sony scene recognition system detects and analyses what the movie creators put on the screen, and optimises each element for a lifelike viewing experience that will make your jaw drop every time.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you love older movies, rediscover classic detail as XR Clear Image uses AI to intelligently upscale everything to near 4K quality[1]. Processing is adjusted based on the original content, allowing natural textures to shine through, while using dynamic frame analysis and zone division to minimise unwanted noise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf action is your thing, XR Motion Clarity's AI analyses movement across several frames and precisely synchronises the backlight with the on-screen motion so you see clear, bright images, even at lightning speed.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tStep even closer to the filmmaker’s original vision with Sony Studio Calibrated modes[2][3]. From the movie studio to your television screen, pictures retain the authentic details that the creator wanted you to see on all your favourite streaming platforms, including Sony Pictures Core, Netflix, and Prime Video.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIn fact, the BRAVIA 7 II is built to meet cinema standards too. Dolby Vision is a technology straight out of the movie theatre that unlocks the full potential of HDR, with mind-popping colour and picture-perfect contrast, now available in your own living room. IMAX Enhanced titles can be enjoyed from the comfort of your own home in premium 4K HDR quality, with cinematic sound, and the iconic expanded aspect ratio[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tX-Wide Angle Pro ensures the colour and contrast stay vivid from the side as well as the front, giving everyone the best seat in the house.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAnd the best bit is, there's no need to adjust a thing. Using AI, Ambient Optimisation senses the light around you and fine-tunes the picture automatically, ensuring a perfect view every time. Each BRAVIA TV is calibrated one by one to remove any variations and ensure consistent, high-quality performance you can rely on.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Upscaled, simulated and enhanced 4K images will vary based on source content.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Network services, content, and the software of this Product may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Manufactured under license from IMAX Corporation. IMAX is a registered trademark of IMAX Corporation in the United States and\/or other countries. Manufactured under license from DTS, Inc. and\/or its affiliates. DTS, the DTS logo, DTS:X, the DTS:X logo, Virtual:X, and the DTS Virtual:X logo are trademarks or registered trademarks of DTS, Inc. and\/or its affiliates in the U.S. and\/or other countries. DTS, Inc. and\/or its affiliates. All rights reserved.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSound Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tFeel like you're in the movie theatre, as Acoustic Multi Audio+ delivers edge-of-your-seat sound, perfectly aligned with the action[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAcoustic Multi Audio+ uses powerful speakers to deliver sound that the picture deserves. This innovative technology ensures everything you hear matches the action on-screen — just like at the cinema. Whether it’s dialogue straight from a character’s mouth, or a plane overhead, each element appears to originate from where it’s happening within a scene, with pictures and sound perfectly synchronised for an endlessly immersive experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tEven stereo sound is given an upgrade. Sony AI evolved 3D Surround Upscaling and proprietary virtualiser expands standard stereo sound into wider, more precise 3D audio — crisper, clearer, and more immersive.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Dolby Atmos and DTS:X support, you can explore unforgettable spatial sound too[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDialogue is always crystal-clear on this Sony TV, as Voice Zoom 3 uses AI to recognise human voices and adjust the vocal volume and clarity for clearer speech. This clarity is achieved even amongst the busiest drama, so you’ll never miss a plot twist again. Most importantly, you can dial dialogue up or down to suit your preference, without affecting other sounds. Hear the sports commentary more clearly or immerse yourself in the crowd’s energy — the choice is yours.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith the BRAVIA 7 II, your room becomes part of the sound design. Ambient Optimisation uses AI to measure your space and ceiling height, then calibrates the audio automatically. The result is a perfectly balanced, cinema-style sound experience without the set-up stress.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSimultaneous sound output is also included, allowing you to listen to a movie on your headphones while your friends and family listen to the same movie through the TV speakers  — ideal if you want to listen at different volumes[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. There may be interference between TV audio and speaker sound depending on usage conditions.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eTV + Theatre\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTake your entertainment to the next level by adding a BRAVIA Theatre system or soundbar. This fills every corner of your room with powerful sound, bringing the excitement of the movie theatre home, for an even better audio-visual experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tBorn in the studio, and built for your home, Sony analysis of professional mixing stages lets BRAVIA recreate the scale of cinema with fewer speakers. 360 Spatial Sound Mapping on Sony latest soundbars creates phantom speakers all around you in a cinema-like layout that expands, immerses, and holds true to the filmmaker’s design[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo add even more depth and power, connect a subwoofer and rear speakers for stronger bass, higher impact, and a wider surround field[2]. BRAVIA Theatre transforms everything you watch into a bigger, more cinematic experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can even attach a subwoofer or rear speakers directly to the TV, without using a soundbar[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Voice Zoom and simultaneous audio output to Bluetooth devices are disabled when Direct Connect to BRAVIA Theatre Sub\/Rear is active.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Feature will be available via future firmware update.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eDesign\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tHarmonic presence defines the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony One Slate design unites the screen and bezel into a single, sophisticated slate. Subtle by design, the bezel carries a fine wave texture that blends naturally into living spaces.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Mirage Stand combines slim inward-bending steel with a translucent panel, creating the illusion that the TV is floating from every angle[1]. Cable management is built in, letting the TV stand disappear into its setting with quiet poise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you prefer, the BRAVIA 7 II can be mounted flush to your wall, creating a seamless display that complements any layout and lets the picture take centre stage.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe remote features bigger buttons with varied textures and clear spacing to make navigation easy, as well as a new wave-textured back for better grip and comfort. It's made from 80% recycled plastic[2]. With the Find Remote feature, you'll never lose it either — the helpful beeping sound will have you reunited in seconds[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. See below to learn how to use the Find Remote function.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eUX\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThis Google TV offers a smarter search, tailored picks, and the entertainment you love — all in one place[1][2][3]. Browse 400,000+ movies and TV episodes from across your favourite streaming services, organised into topics and genres based on what interests you, along with 10,000+ apps and games. There are even dedicated buttons for your go-to apps, so you can dive straight into the actiont[4][5].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can control the BRAVIA 7 II using your voice — and it’s more helpful than ever. Just say “Hey Google” to find movies, play music, and get answers to your questions. You can also connect with your other smart home devices to adjust the room temperature, turn on the lights, or check your front door.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen[6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tUse the remote or switch to the BRAVIA Connect app to control your TV your way. In the mobile app, you can adjust the volume, fine-tune settings, or check your set-up without navigating on-screen TV menus[8][9].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. Casting compatible with select apps and devices.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google Cast is a trademark of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. Updating the mobile app to the latest version is required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t9. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tExplore invincible gaming on the BRAVIA 7 II. You’ll be immersed in awe-inspiring graphics and exhilarating soundscapes, and if you want more, pair with a PlayStation 5 to unlock extra gaming features[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPerfect for PlayStation 5 users, Auto HDR Tone Mapping instantly optimises the HDR settings during initial PS5 set-up, so in the darkest shadows and brightest highlights, fine detail and true colour is revealed; Auto Genre Picture Mode automatically switches the TV into Game Mode to minimise lag and maximise responsiveness[2]; and with the PS Remote Play app, you can play your favourite PS5 and PS4 games over your internet connection without the hassle of moving the console and wires to the desired location[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts all your gaming essentials in one place where you can quickly check your status, fine-tune settings, access assist functions, and more. Try Gaming Multi-View to play a game on one side of your screen while watching a YouTube walkthrough video on the other — it’s a real game-changer.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1., ensuring smooth, clear, responsive gameplay every time[5][6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDolby Vision for gaming is also supported, delivering a whole new level of depth and realism. This is how your game world should be, brimming with vibrant colours, lifelike contrast in the light and dark, with intense brightness.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. \"\"PlayStation Family Mark\"\", \"\"PlayStation\"\", \"\"PS5 logo\"\" and \"\"PS5\"\" are registered trademarks or trademarks of Sony Interactive Entertainment Inc.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This function works when Auto Picture Mode is ON.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. A PS4 or PS5 console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband Internet with at least 5 Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15 Mbps is recommended using either Wi-Fi or mobile data connection.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Titles that require a VR headset (PlayStation VR or PlayStation VR2) or additional peripherals (other than a DUALSHOCK4, DualSense, or DualSense Edge wireless controller) are not compatible with PS Remote Play.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Game supporting 4K\/120fps required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. The latest system software update on PS5 consoles is required for VRR to be available.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Game title supporting VRR and\/or 4K\/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSony Pictures Core\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tEnjoy a world of movies included with BRAVIA, available through Sony Pictures Core.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPowered by Pure Stream technology, you can stream HDR movies at up to 80Mbps on Sony Pictures Core for significantly more detail, colour, and contrast than conventional 15-25Mbps streaming services. With a vast library of IMAX Enhanced titles, experience striking clarity and sound that pulls you into the story[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II includes 10 movies and 24 months of unlimited streaming for you to redeem directly through the movie app.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSustainability \u0026amp; Accessibility\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTrue RGB technology on the BRAVIA 7 II boosts each colour directly, allowing you to enjoy a wide spectrum and peak brightness with less energy.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo further monitor your energy consumption and optimise your efficiency, use the Eco Dashboard 2, which puts all your energy settings in one easy-to-use app[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe rear cover of the TV is made from recycled plastic and the remote is made from 80% recycled plastic materials[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe packaging is smaller and lighter, reducing CO2 emissions during product transportation by approximately 31%[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAccessibility features include Talkback, text magnification, colour inversion, tactile dots on the back of the TV, and more[4][5][6].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Power consumption is approximate and may differ from the actual value.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Compared to FY18 models. The ratio may vary by model.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. \"\"Text Magnification\"\" function is available only for some applications.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are available only for focus points.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eSeparate (Assembly required)\n\t\t\t\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eVideo Processing: XR Clear Image\u003c\/li\u003e\t\t\t\n\u003cli\u003eObject-based super resolution\u003c\/li\u003e\t\t\t\n\u003cli\u003ePeak Luminance: XR contrast booster 20, luminance booster\u003c\/li\u003e\t\t\t\n\u003cli\u003eTRILUMINOS: RGB Triluminos max\u003c\/li\u003e\t\t\t\n\u003cli\u003eHDR Remaster\u003c\/li\u003e\t\t\t\n\u003cli\u003eSmoothing: Smooth color gradation\u003c\/li\u003e\t\t\t\n\u003cli\u003eFeatures for playstation5\u003c\/li\u003e\t\t\t\n\u003cli\u003eFace area detection\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926162399600,"sku":"K50XR75M2PB.UKA","price":1799.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/Bravia-7-II-UK-hero__46.jpg?v=1785839659"},{"product_id":"sony-55-bravia-7-ii-4k-lcd-smart-tv-2026-k55xr75m2b-uka","title":"Sony 55\" BRAVIA 7 II 4K True RGB LCD Smart TV (2026) | K55XR75M2B.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBRAVIA True RGB\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, it is virtually infinite in colour, brightness, and depth. RGB Backlight Master Drive Pro ensures precise control over each red, green, and blue LED, achieving a larger, purer colour volume.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAI XR Processor for Enhanced Clarity\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThis unmatched realism is powered by Sony latest XR Processor, which features an Al scene recognition system that detects and analyses what the creators put on your screen with greater accuracy, optimising each element for a true-to-life viewing experience that will make your jaw drop.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCinema package with Dolby Vision \u0026amp; Atmos\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Vision is a technology you'd usually find at the cinema, available at home on the BRAVIA 7 II. It unlocks the full potential in everything you watch, delivering richer detail through precise pixel control, with sharper contrast, and eye-popping colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eSmart TV\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 100,000+ movies and TV episodes from across your favourite streaming services on this Google TV. With Google Assistant, you can control the BRAVIA 7 II using your voice. Just say \"Hey Google\" to find movies, play music, get answers to your questions. With Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGreat For Gaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts everything needed to win in one place. 4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1, ensuring smooth, clear, responsive game play every time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEco Features\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTo monitor your energy consumption and optimise your efficiency, use the brilliant Eco Dashboard 2. Here, all your energy settings are in one easy-to-use place. You can feel better knowing that you are making smarter decisions for the planet too. The BRAVIA 7 II not only uses recycled materials in its build, but the packaging is smaller and lighter, making for more efficient transportation.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSee more of the Story in Bright, True RGB Colour\u003c\/h5\u003e\n\u003ch5\u003eIntroducing the BRAVIA 7 II: See more of the story in bright, True RGB Colour\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe future of colour is here. Experience Sony brand-new True RGB display, which is virtually infinite in colour, brightness, and depth to draw you deeper into every story.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYour home, your cinema — honouring the filmmaker's vision, this Sony TV unleashes cinematic detail, borrowing technology from Sony flagship BRAVIA 9 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony Acoustic Multi Audio+ technology delivers cinematic surround sound to match the action on-screen, just like a cinema screen[1]. If you want to experience 360 Spatial Sound Mapping, and more, just add a BRAVIA Theatre soundbar to your set-up[2][3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II offers an immersive experience regardless of screen size, delivering the thrills you'd expect to find at a movie theatre, right in your living room. This includes cinema grade technologies Dolby Vision, Dolby Atmos, IMAX Enhanced, and DTS:X[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSkip the endless scrolling on your next movie night with Google TV, as AI is used to learn your tastes and curate film suggestions you’ll love[5][6][7]. With \"\"My Cinema\"\" presets, you can easily select from predefined and optimised audio-visual settings crafted for times of day, moods, or personal preferences.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tA world of movies are waiting for you to explore on Sony Pictures Core, with 10 titles and 24 months of unlimited streaming ready to redeem straightaway.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSophisticated from any angle, Sony One Slate design unites the screen and bezel of the BRAVIA 7 II, whilst the translucent centre stand and hidden cables create a clean, floating look[8].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. This feature works with compatible models. \n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003ch5\u003ePicture Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBorrowing technology from Sony flagship BRAVIA 9 II TV, experience a taste of True RGB on the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, True RGB is the future of colour. Virtually infinite in colour, brightness, and depth, it works using Sony RGB Backlight Master Drive Pro to ensure precise control over each red, green, and blue LED. Each one is individually controlled to push the picture quality to its highest expression, allowing Sony to achieve a larger and purer colour volume.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tFrom the brightest peak to the darkest shade, Sony Smooth Colour Gradation technology further captures every nuance in a scene to faithfully reproduce subtle tones, sharpen contrast, and bring the full depth of a story to life in front of your eyes.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThis realism is driven by Sony latest XR Processor. Powered by AI for precision, Sony scene recognition system detects and analyses what the movie creators put on the screen, and optimises each element for a lifelike viewing experience that will make your jaw drop every time.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you love older movies, rediscover classic detail as XR Clear Image uses AI to intelligently upscale everything to near 4K quality[1]. Processing is adjusted based on the original content, allowing natural textures to shine through, while using dynamic frame analysis and zone division to minimise unwanted noise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf action is your thing, XR Motion Clarity's AI analyses movement across several frames and precisely synchronises the backlight with the on-screen motion so you see clear, bright images, even at lightning speed.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tStep even closer to the filmmaker’s original vision with Sony Studio Calibrated modes[2][3]. From the movie studio to your television screen, pictures retain the authentic details that the creator wanted you to see on all your favourite streaming platforms, including Sony Pictures Core, Netflix, and Prime Video.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIn fact, the BRAVIA 7 II is built to meet cinema standards too. Dolby Vision is a technology straight out of the movie theatre that unlocks the full potential of HDR, with mind-popping colour and picture-perfect contrast, now available in your own living room. IMAX Enhanced titles can be enjoyed from the comfort of your own home in premium 4K HDR quality, with cinematic sound, and the iconic expanded aspect ratio[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tX-Wide Angle Pro ensures the colour and contrast stay vivid from the side as well as the front, giving everyone the best seat in the house.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAnd the best bit is, there's no need to adjust a thing. Using AI, Ambient Optimisation senses the light around you and fine-tunes the picture automatically, ensuring a perfect view every time. Each BRAVIA TV is calibrated one by one to remove any variations and ensure consistent, high-quality performance you can rely on.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Upscaled, simulated and enhanced 4K images will vary based on source content.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Network services, content, and the software of this Product may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Manufactured under license from IMAX Corporation. IMAX is a registered trademark of IMAX Corporation in the United States and\/or other countries. Manufactured under license from DTS, Inc. and\/or its affiliates. DTS, the DTS logo, DTS:X, the DTS:X logo, Virtual:X, and the DTS Virtual:X logo are trademarks or registered trademarks of DTS, Inc. and\/or its affiliates in the U.S. and\/or other countries. DTS, Inc. and\/or its affiliates. All rights reserved.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSound Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tFeel like you're in the movie theatre, as Acoustic Multi Audio+ delivers edge-of-your-seat sound, perfectly aligned with the action[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAcoustic Multi Audio+ uses powerful speakers to deliver sound that the picture deserves. This innovative technology ensures everything you hear matches the action on-screen — just like at the cinema. Whether it’s dialogue straight from a character’s mouth, or a plane overhead, each element appears to originate from where it’s happening within a scene, with pictures and sound perfectly synchronised for an endlessly immersive experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tEven stereo sound is given an upgrade. Sony AI evolved 3D Surround Upscaling and proprietary virtualiser expands standard stereo sound into wider, more precise 3D audio — crisper, clearer, and more immersive.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Dolby Atmos and DTS:X support, you can explore unforgettable spatial sound too[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDialogue is always crystal-clear on this Sony TV, as Voice Zoom 3 uses AI to recognise human voices and adjust the vocal volume and clarity for clearer speech. This clarity is achieved even amongst the busiest drama, so you’ll never miss a plot twist again. Most importantly, you can dial dialogue up or down to suit your preference, without affecting other sounds. Hear the sports commentary more clearly or immerse yourself in the crowd’s energy — the choice is yours.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith the BRAVIA 7 II, your room becomes part of the sound design. Ambient Optimisation uses AI to measure your space and ceiling height, then calibrates the audio automatically. The result is a perfectly balanced, cinema-style sound experience without the set-up stress.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSimultaneous sound output is also included, allowing you to listen to a movie on your headphones while your friends and family listen to the same movie through the TV speakers  — ideal if you want to listen at different volumes[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. There may be interference between TV audio and speaker sound depending on usage conditions.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eTV + Theatre\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTake your entertainment to the next level by adding a BRAVIA Theatre system or soundbar. This fills every corner of your room with powerful sound, bringing the excitement of the movie theatre home, for an even better audio-visual experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tBorn in the studio, and built for your home, Sony analysis of professional mixing stages lets BRAVIA recreate the scale of cinema with fewer speakers. 360 Spatial Sound Mapping on Sony latest soundbars creates phantom speakers all around you in a cinema-like layout that expands, immerses, and holds true to the filmmaker’s design[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo add even more depth and power, connect a subwoofer and rear speakers for stronger bass, higher impact, and a wider surround field[2]. BRAVIA Theatre transforms everything you watch into a bigger, more cinematic experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can even attach a subwoofer or rear speakers directly to the TV, without using a soundbar[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Voice Zoom and simultaneous audio output to Bluetooth devices are disabled when Direct Connect to BRAVIA Theatre Sub\/Rear is active.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Feature will be available via future firmware update.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eDesign\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tHarmonic presence defines the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony One Slate design unites the screen and bezel into a single, sophisticated slate. Subtle by design, the bezel carries a fine wave texture that blends naturally into living spaces.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Mirage Stand combines slim inward-bending steel with a translucent panel, creating the illusion that the TV is floating from every angle[1]. Cable management is built in, letting the TV stand disappear into its setting with quiet poise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you prefer, the BRAVIA 7 II can be mounted flush to your wall, creating a seamless display that complements any layout and lets the picture take centre stage.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe remote features bigger buttons with varied textures and clear spacing to make navigation easy, as well as a new wave-textured back for better grip and comfort. It's made from 80% recycled plastic[2]. With the Find Remote feature, you'll never lose it either — the helpful beeping sound will have you reunited in seconds[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. See below to learn how to use the Find Remote function.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eUX\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThis Google TV offers a smarter search, tailored picks, and the entertainment you love — all in one place[1][2][3]. Browse 400,000+ movies and TV episodes from across your favourite streaming services, organised into topics and genres based on what interests you, along with 10,000+ apps and games. There are even dedicated buttons for your go-to apps, so you can dive straight into the actiont[4][5].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can control the BRAVIA 7 II using your voice — and it’s more helpful than ever. Just say “Hey Google” to find movies, play music, and get answers to your questions. You can also connect with your other smart home devices to adjust the room temperature, turn on the lights, or check your front door.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen[6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tUse the remote or switch to the BRAVIA Connect app to control your TV your way. In the mobile app, you can adjust the volume, fine-tune settings, or check your set-up without navigating on-screen TV menus[8][9].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. Casting compatible with select apps and devices.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google Cast is a trademark of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. Updating the mobile app to the latest version is required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t9. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tExplore invincible gaming on the BRAVIA 7 II. You’ll be immersed in awe-inspiring graphics and exhilarating soundscapes, and if you want more, pair with a PlayStation 5 to unlock extra gaming features[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPerfect for PlayStation 5 users, Auto HDR Tone Mapping instantly optimises the HDR settings during initial PS5 set-up, so in the darkest shadows and brightest highlights, fine detail and true colour is revealed; Auto Genre Picture Mode automatically switches the TV into Game Mode to minimise lag and maximise responsiveness[2]; and with the PS Remote Play app, you can play your favourite PS5 and PS4 games over your internet connection without the hassle of moving the console and wires to the desired location[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts all your gaming essentials in one place where you can quickly check your status, fine-tune settings, access assist functions, and more. Try Gaming Multi-View to play a game on one side of your screen while watching a YouTube walkthrough video on the other — it’s a real game-changer.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1., ensuring smooth, clear, responsive gameplay every time[5][6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDolby Vision for gaming is also supported, delivering a whole new level of depth and realism. This is how your game world should be, brimming with vibrant colours, lifelike contrast in the light and dark, with intense brightness.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. \"\"PlayStation Family Mark\"\", \"\"PlayStation\"\", \"\"PS5 logo\"\" and \"\"PS5\"\" are registered trademarks or trademarks of Sony Interactive Entertainment Inc.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This function works when Auto Picture Mode is ON.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. A PS4 or PS5 console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband Internet with at least 5 Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15 Mbps is recommended using either Wi-Fi or mobile data connection.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Titles that require a VR headset (PlayStation VR or PlayStation VR2) or additional peripherals (other than a DUALSHOCK4, DualSense, or DualSense Edge wireless controller) are not compatible with PS Remote Play.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Game supporting 4K\/120fps required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. The latest system software update on PS5 consoles is required for VRR to be available.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Game title supporting VRR and\/or 4K\/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSony Pictures Core\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tEnjoy a world of movies included with BRAVIA, available through Sony Pictures Core.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPowered by Pure Stream technology, you can stream HDR movies at up to 80Mbps on Sony Pictures Core for significantly more detail, colour, and contrast than conventional 15-25Mbps streaming services. With a vast library of IMAX Enhanced titles, experience striking clarity and sound that pulls you into the story[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II includes 10 movies and 24 months of unlimited streaming for you to redeem directly through the movie app.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSustainability \u0026amp; Accessibility\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTrue RGB technology on the BRAVIA 7 II boosts each colour directly, allowing you to enjoy a wide spectrum and peak brightness with less energy.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo further monitor your energy consumption and optimise your efficiency, use the Eco Dashboard 2, which puts all your energy settings in one easy-to-use app[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe rear cover of the TV is made from recycled plastic and the remote is made from 80% recycled plastic materials[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe packaging is smaller and lighter, reducing CO2 emissions during product transportation by approximately 31%[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAccessibility features include Talkback, text magnification, colour inversion, tactile dots on the back of the TV, and more[4][5][6].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Power consumption is approximate and may differ from the actual value.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Compared to FY18 models. The ratio may vary by model.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. \"\"Text Magnification\"\" function is available only for some applications.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are available only for focus points.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\u003cli\u003eSeparate (Assembly required)\n\t\t\t\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\u003cli\u003eVideo Processing: XR Clear Image\u003c\/li\u003e\t\t\t\u003cli\u003eObject-based super resolution\u003c\/li\u003e\t\t\t\u003cli\u003ePeak Luminance: XR contrast booster 20, luminance booster\u003c\/li\u003e\t\t\t\u003cli\u003eTRILUMINOS: RGB Triluminos max\u003c\/li\u003e\t\t\t\u003cli\u003eHDR Remaster\u003c\/li\u003e\t\t\t\u003cli\u003eSmoothing: Smooth color gradation\u003c\/li\u003e\t\t\t\u003cli\u003eFeatures for playstation5\u003c\/li\u003e\t\t\t\u003cli\u003eFace area detection\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926162432368,"sku":"K55XR75M2B.UKA","price":1999.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/Bravia-7-II-UK-hero__46_42858315-dab9-4701-9728-2d72c2755c87.jpg?v=1785839754"},{"product_id":"sony-85-bravia-7-ii-4k-lcd-smart-tv-2026-k85xr75m2pb-uka","title":"Sony 85\" BRAVIA 7 II 4K True RGB LCD Smart TV (2026) | K85XR75M2PB.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBRAVIA True RGB\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, it is virtually infinite in colour, brightness, and depth. RGB Backlight Master Drive Pro ensures precise control over each red, green, and blue LED, achieving a larger, purer colour volume.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAI XR Processor for Enhanced Clarity\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThis unmatched realism is powered by Sony latest XR Processor, which features an Al scene recognition system that detects and analyses what the creators put on your screen with greater accuracy, optimising each element for a true-to-life viewing experience that will make your jaw drop.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCinema package with Dolby Vision \u0026amp; Atmos\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Vision is a technology you'd usually find at the cinema, available at home on the BRAVIA 7 II. It unlocks the full potential in everything you watch, delivering richer detail through precise pixel control, with sharper contrast, and eye-popping colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eSmart TV\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 100,000+ movies and TV episodes from across your favourite streaming services on this Google TV. With Google Assistant, you can control the BRAVIA 7 II using your voice. Just say \"Hey Google\" to find movies, play music, get answers to your questions. With Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGreat For Gaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts everything needed to win in one place. 4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1, ensuring smooth, clear, responsive game play every time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEco Features\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTo monitor your energy consumption and optimise your efficiency, use the brilliant Eco Dashboard 2. Here, all your energy settings are in one easy-to-use place. You can feel better knowing that you are making smarter decisions for the planet too. The BRAVIA 7 II not only uses recycled materials in its build, but the packaging is smaller and lighter, making for more efficient transportation.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSee more of the Story in Bright, True RGB Colour\u003c\/h5\u003e\n\u003ch5\u003eIntroducing the BRAVIA 7 II: See more of the story in bright, True RGB Colour\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe future of colour is here. Experience Sony brand-new True RGB display, which is virtually infinite in colour, brightness, and depth to draw you deeper into every story.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYour home, your cinema — honouring the filmmaker's vision, this Sony TV unleashes cinematic detail, borrowing technology from Sony flagship BRAVIA 9 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony Acoustic Multi Audio+ technology delivers cinematic surround sound to match the action on-screen, just like a cinema screen[1]. If you want to experience 360 Spatial Sound Mapping, and more, just add a BRAVIA Theatre soundbar to your set-up[2][3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II offers an immersive experience regardless of screen size, delivering the thrills you'd expect to find at a movie theatre, right in your living room. This includes cinema grade technologies Dolby Vision, Dolby Atmos, IMAX Enhanced, and DTS:X[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSkip the endless scrolling on your next movie night with Google TV, as AI is used to learn your tastes and curate film suggestions you’ll love[5][6][7]. With \"\"My Cinema\"\" presets, you can easily select from predefined and optimised audio-visual settings crafted for times of day, moods, or personal preferences.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tA world of movies are waiting for you to explore on Sony Pictures Core, with 10 titles and 24 months of unlimited streaming ready to redeem straightaway.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSophisticated from any angle, Sony One Slate design unites the screen and bezel of the BRAVIA 7 II, whilst the translucent centre stand and hidden cables create a clean, floating look[8].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. This feature works with compatible models. \n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003ch5\u003ePicture Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBorrowing technology from Sony flagship BRAVIA 9 II TV, experience a taste of True RGB on the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, True RGB is the future of colour. Virtually infinite in colour, brightness, and depth, it works using Sony RGB Backlight Master Drive Pro to ensure precise control over each red, green, and blue LED. Each one is individually controlled to push the picture quality to its highest expression, allowing Sony to achieve a larger and purer colour volume.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tFrom the brightest peak to the darkest shade, Sony Smooth Colour Gradation technology further captures every nuance in a scene to faithfully reproduce subtle tones, sharpen contrast, and bring the full depth of a story to life in front of your eyes.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThis realism is driven by Sony latest XR Processor. Powered by AI for precision, Sony scene recognition system detects and analyses what the movie creators put on the screen, and optimises each element for a lifelike viewing experience that will make your jaw drop every time.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you love older movies, rediscover classic detail as XR Clear Image uses AI to intelligently upscale everything to near 4K quality[1]. Processing is adjusted based on the original content, allowing natural textures to shine through, while using dynamic frame analysis and zone division to minimise unwanted noise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf action is your thing, XR Motion Clarity's AI analyses movement across several frames and precisely synchronises the backlight with the on-screen motion so you see clear, bright images, even at lightning speed.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tStep even closer to the filmmaker’s original vision with Sony Studio Calibrated modes[2][3]. From the movie studio to your television screen, pictures retain the authentic details that the creator wanted you to see on all your favourite streaming platforms, including Sony Pictures Core, Netflix, and Prime Video.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIn fact, the BRAVIA 7 II is built to meet cinema standards too. Dolby Vision is a technology straight out of the movie theatre that unlocks the full potential of HDR, with mind-popping colour and picture-perfect contrast, now available in your own living room. IMAX Enhanced titles can be enjoyed from the comfort of your own home in premium 4K HDR quality, with cinematic sound, and the iconic expanded aspect ratio[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tX-Wide Angle Pro ensures the colour and contrast stay vivid from the side as well as the front, giving everyone the best seat in the house.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAnd the best bit is, there's no need to adjust a thing. Using AI, Ambient Optimisation senses the light around you and fine-tunes the picture automatically, ensuring a perfect view every time. Each BRAVIA TV is calibrated one by one to remove any variations and ensure consistent, high-quality performance you can rely on.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Upscaled, simulated and enhanced 4K images will vary based on source content.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Network services, content, and the software of this Product may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Manufactured under license from IMAX Corporation. IMAX is a registered trademark of IMAX Corporation in the United States and\/or other countries. Manufactured under license from DTS, Inc. and\/or its affiliates. DTS, the DTS logo, DTS:X, the DTS:X logo, Virtual:X, and the DTS Virtual:X logo are trademarks or registered trademarks of DTS, Inc. and\/or its affiliates in the U.S. and\/or other countries. DTS, Inc. and\/or its affiliates. All rights reserved.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSound Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tFeel like you're in the movie theatre, as Acoustic Multi Audio+ delivers edge-of-your-seat sound, perfectly aligned with the action[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAcoustic Multi Audio+ uses powerful speakers to deliver sound that the picture deserves. This innovative technology ensures everything you hear matches the action on-screen — just like at the cinema. Whether it’s dialogue straight from a character’s mouth, or a plane overhead, each element appears to originate from where it’s happening within a scene, with pictures and sound perfectly synchronised for an endlessly immersive experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tEven stereo sound is given an upgrade. Sony AI evolved 3D Surround Upscaling and proprietary virtualiser expands standard stereo sound into wider, more precise 3D audio — crisper, clearer, and more immersive.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Dolby Atmos and DTS:X support, you can explore unforgettable spatial sound too[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDialogue is always crystal-clear on this Sony TV, as Voice Zoom 3 uses AI to recognise human voices and adjust the vocal volume and clarity for clearer speech. This clarity is achieved even amongst the busiest drama, so you’ll never miss a plot twist again. Most importantly, you can dial dialogue up or down to suit your preference, without affecting other sounds. Hear the sports commentary more clearly or immerse yourself in the crowd’s energy — the choice is yours.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith the BRAVIA 7 II, your room becomes part of the sound design. Ambient Optimisation uses AI to measure your space and ceiling height, then calibrates the audio automatically. The result is a perfectly balanced, cinema-style sound experience without the set-up stress.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSimultaneous sound output is also included, allowing you to listen to a movie on your headphones while your friends and family listen to the same movie through the TV speakers  — ideal if you want to listen at different volumes[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. There may be interference between TV audio and speaker sound depending on usage conditions.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eTV + Theatre\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTake your entertainment to the next level by adding a BRAVIA Theatre system or soundbar. This fills every corner of your room with powerful sound, bringing the excitement of the movie theatre home, for an even better audio-visual experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tBorn in the studio, and built for your home, Sony analysis of professional mixing stages lets BRAVIA recreate the scale of cinema with fewer speakers. 360 Spatial Sound Mapping on Sony latest soundbars creates phantom speakers all around you in a cinema-like layout that expands, immerses, and holds true to the filmmaker’s design[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo add even more depth and power, connect a subwoofer and rear speakers for stronger bass, higher impact, and a wider surround field[2]. BRAVIA Theatre transforms everything you watch into a bigger, more cinematic experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can even attach a subwoofer or rear speakers directly to the TV, without using a soundbar[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Voice Zoom and simultaneous audio output to Bluetooth devices are disabled when Direct Connect to BRAVIA Theatre Sub\/Rear is active.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Feature will be available via future firmware update.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eDesign\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tHarmonic presence defines the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony One Slate design unites the screen and bezel into a single, sophisticated slate. Subtle by design, the bezel carries a fine wave texture that blends naturally into living spaces.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Mirage Stand combines slim inward-bending steel with a translucent panel, creating the illusion that the TV is floating from every angle[1]. Cable management is built in, letting the TV stand disappear into its setting with quiet poise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you prefer, the BRAVIA 7 II can be mounted flush to your wall, creating a seamless display that complements any layout and lets the picture take centre stage.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe remote features bigger buttons with varied textures and clear spacing to make navigation easy, as well as a new wave-textured back for better grip and comfort. It's made from 80% recycled plastic[2]. With the Find Remote feature, you'll never lose it either — the helpful beeping sound will have you reunited in seconds[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. See below to learn how to use the Find Remote function.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eUX\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThis Google TV offers a smarter search, tailored picks, and the entertainment you love — all in one place[1][2][3]. Browse 400,000+ movies and TV episodes from across your favourite streaming services, organised into topics and genres based on what interests you, along with 10,000+ apps and games. There are even dedicated buttons for your go-to apps, so you can dive straight into the actiont[4][5].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can control the BRAVIA 7 II using your voice — and it’s more helpful than ever. Just say “Hey Google” to find movies, play music, and get answers to your questions. You can also connect with your other smart home devices to adjust the room temperature, turn on the lights, or check your front door.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen[6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tUse the remote or switch to the BRAVIA Connect app to control your TV your way. In the mobile app, you can adjust the volume, fine-tune settings, or check your set-up without navigating on-screen TV menus[8][9].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. Casting compatible with select apps and devices.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google Cast is a trademark of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. Updating the mobile app to the latest version is required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t9. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tExplore invincible gaming on the BRAVIA 7 II. You’ll be immersed in awe-inspiring graphics and exhilarating soundscapes, and if you want more, pair with a PlayStation 5 to unlock extra gaming features[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPerfect for PlayStation 5 users, Auto HDR Tone Mapping instantly optimises the HDR settings during initial PS5 set-up, so in the darkest shadows and brightest highlights, fine detail and true colour is revealed; Auto Genre Picture Mode automatically switches the TV into Game Mode to minimise lag and maximise responsiveness[2]; and with the PS Remote Play app, you can play your favourite PS5 and PS4 games over your internet connection without the hassle of moving the console and wires to the desired location[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts all your gaming essentials in one place where you can quickly check your status, fine-tune settings, access assist functions, and more. Try Gaming Multi-View to play a game on one side of your screen while watching a YouTube walkthrough video on the other — it’s a real game-changer.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1., ensuring smooth, clear, responsive gameplay every time[5][6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDolby Vision for gaming is also supported, delivering a whole new level of depth and realism. This is how your game world should be, brimming with vibrant colours, lifelike contrast in the light and dark, with intense brightness.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. \"\"PlayStation Family Mark\"\", \"\"PlayStation\"\", \"\"PS5 logo\"\" and \"\"PS5\"\" are registered trademarks or trademarks of Sony Interactive Entertainment Inc.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This function works when Auto Picture Mode is ON.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. A PS4 or PS5 console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband Internet with at least 5 Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15 Mbps is recommended using either Wi-Fi or mobile data connection.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Titles that require a VR headset (PlayStation VR or PlayStation VR2) or additional peripherals (other than a DUALSHOCK4, DualSense, or DualSense Edge wireless controller) are not compatible with PS Remote Play.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Game supporting 4K\/120fps required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. The latest system software update on PS5 consoles is required for VRR to be available.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Game title supporting VRR and\/or 4K\/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSony Pictures Core\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tEnjoy a world of movies included with BRAVIA, available through Sony Pictures Core.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPowered by Pure Stream technology, you can stream HDR movies at up to 80Mbps on Sony Pictures Core for significantly more detail, colour, and contrast than conventional 15-25Mbps streaming services. With a vast library of IMAX Enhanced titles, experience striking clarity and sound that pulls you into the story[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II includes 10 movies and 24 months of unlimited streaming for you to redeem directly through the movie app.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSustainability \u0026amp; Accessibility\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTrue RGB technology on the BRAVIA 7 II boosts each colour directly, allowing you to enjoy a wide spectrum and peak brightness with less energy.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo further monitor your energy consumption and optimise your efficiency, use the Eco Dashboard 2, which puts all your energy settings in one easy-to-use app[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe rear cover of the TV is made from recycled plastic and the remote is made from 80% recycled plastic materials[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe packaging is smaller and lighter, reducing CO2 emissions during product transportation by approximately 31%[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAccessibility features include Talkback, text magnification, colour inversion, tactile dots on the back of the TV, and more[4][5][6].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Power consumption is approximate and may differ from the actual value.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Compared to FY18 models. The ratio may vary by model.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. \"\"Text Magnification\"\" function is available only for some applications.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are available only for focus points.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eSeparate (Assembly required)\n\t\t\t\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eVideo Processing: XR Clear Image\u003c\/li\u003e\t\t\t\n\u003cli\u003eObject-based super resolution\u003c\/li\u003e\t\t\t\n\u003cli\u003ePeak Luminance: XR contrast booster 20, luminance booster\u003c\/li\u003e\t\t\t\n\u003cli\u003eTRILUMINOS: RGB Triluminos max\u003c\/li\u003e\t\t\t\n\u003cli\u003eHDR Remaster\u003c\/li\u003e\t\t\t\n\u003cli\u003eSmoothing: Smooth color gradation\u003c\/li\u003e\t\t\t\n\u003cli\u003eFeatures for playstation5\u003c\/li\u003e\t\t\t\n\u003cli\u003eFace area detection\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926162465136,"sku":"K85XR75M2PB.UKA","price":4099.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/Bravia-7-II-UK-hero__46_d6dfe84e-fea0-4b84-93f0-d41f1266b924.jpg?v=1785839779"},{"product_id":"sony-75-bravia-7-ii-4k-lcd-smart-tv-2026-k75xr75m2pb-uka","title":"Sony 75\" BRAVIA 7 II 4K True RGB LCD Smart TV (2026) | K75XR75M2PB.UKA","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_1.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eBRAVIA True RGB\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, it is virtually infinite in colour, brightness, and depth. RGB Backlight Master Drive Pro ensures precise control over each red, green, and blue LED, achieving a larger, purer colour volume.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_2.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eAI XR Processor for Enhanced Clarity\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tThis unmatched realism is powered by Sony latest XR Processor, which features an Al scene recognition system that detects and analyses what the creators put on your screen with greater accuracy, optimising each element for a true-to-life viewing experience that will make your jaw drop.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3.eu-west-1.amazonaws.com\/products\/SONY\/K98XR75M2PB.UKA\/K98XR75M2PB.UKA_3.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eCinema package with Dolby Vision \u0026amp; Atmos\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tDolby Vision is a technology you'd usually find at the cinema, available at home on the BRAVIA 7 II. It unlocks the full potential in everything you watch, delivering richer detail through precise pixel control, with sharper contrast, and eye-popping colour.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eSmart TV\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrowse 100,000+ movies and TV episodes from across your favourite streaming services on this Google TV. With Google Assistant, you can control the BRAVIA 7 II using your voice. Just say \"Hey Google\" to find movies, play music, get answers to your questions. With Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGreat For Gaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts everything needed to win in one place. 4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1, ensuring smooth, clear, responsive game play every time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eEco Features\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTo monitor your energy consumption and optimise your efficiency, use the brilliant Eco Dashboard 2. Here, all your energy settings are in one easy-to-use place. You can feel better knowing that you are making smarter decisions for the planet too. The BRAVIA 7 II not only uses recycled materials in its build, but the packaging is smaller and lighter, making for more efficient transportation.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSee more of the Story in Bright, True RGB Colour\u003c\/h5\u003e\n\u003ch5\u003eIntroducing the BRAVIA 7 II: See more of the story in bright, True RGB Colour\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThe future of colour is here. Experience Sony brand-new True RGB display, which is virtually infinite in colour, brightness, and depth to draw you deeper into every story.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYour home, your cinema — honouring the filmmaker's vision, this Sony TV unleashes cinematic detail, borrowing technology from Sony flagship BRAVIA 9 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony Acoustic Multi Audio+ technology delivers cinematic surround sound to match the action on-screen, just like a cinema screen[1]. If you want to experience 360 Spatial Sound Mapping, and more, just add a BRAVIA Theatre soundbar to your set-up[2][3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II offers an immersive experience regardless of screen size, delivering the thrills you'd expect to find at a movie theatre, right in your living room. This includes cinema grade technologies Dolby Vision, Dolby Atmos, IMAX Enhanced, and DTS:X[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSkip the endless scrolling on your next movie night with Google TV, as AI is used to learn your tastes and curate film suggestions you’ll love[5][6][7]. With \"\"My Cinema\"\" presets, you can easily select from predefined and optimised audio-visual settings crafted for times of day, moods, or personal preferences.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tA world of movies are waiting for you to explore on Sony Pictures Core, with 10 titles and 24 months of unlimited streaming ready to redeem straightaway.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSophisticated from any angle, Sony One Slate design unites the screen and bezel of the BRAVIA 7 II, whilst the translucent centre stand and hidden cables create a clean, floating look[8].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. This feature works with compatible models. \n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003ch5\u003ePicture Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBorrowing technology from Sony flagship BRAVIA 9 II TV, experience a taste of True RGB on the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith exceptionally high colour volume and rivalling Mini LED brightness, True RGB is the future of colour. Virtually infinite in colour, brightness, and depth, it works using Sony RGB Backlight Master Drive Pro to ensure precise control over each red, green, and blue LED. Each one is individually controlled to push the picture quality to its highest expression, allowing Sony to achieve a larger and purer colour volume.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tFrom the brightest peak to the darkest shade, Sony Smooth Colour Gradation technology further captures every nuance in a scene to faithfully reproduce subtle tones, sharpen contrast, and bring the full depth of a story to life in front of your eyes.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThis realism is driven by Sony latest XR Processor. Powered by AI for precision, Sony scene recognition system detects and analyses what the movie creators put on the screen, and optimises each element for a lifelike viewing experience that will make your jaw drop every time.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you love older movies, rediscover classic detail as XR Clear Image uses AI to intelligently upscale everything to near 4K quality[1]. Processing is adjusted based on the original content, allowing natural textures to shine through, while using dynamic frame analysis and zone division to minimise unwanted noise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf action is your thing, XR Motion Clarity's AI analyses movement across several frames and precisely synchronises the backlight with the on-screen motion so you see clear, bright images, even at lightning speed.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tStep even closer to the filmmaker’s original vision with Sony Studio Calibrated modes[2][3]. From the movie studio to your television screen, pictures retain the authentic details that the creator wanted you to see on all your favourite streaming platforms, including Sony Pictures Core, Netflix, and Prime Video.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIn fact, the BRAVIA 7 II is built to meet cinema standards too. Dolby Vision is a technology straight out of the movie theatre that unlocks the full potential of HDR, with mind-popping colour and picture-perfect contrast, now available in your own living room. IMAX Enhanced titles can be enjoyed from the comfort of your own home in premium 4K HDR quality, with cinematic sound, and the iconic expanded aspect ratio[4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tX-Wide Angle Pro ensures the colour and contrast stay vivid from the side as well as the front, giving everyone the best seat in the house.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAnd the best bit is, there's no need to adjust a thing. Using AI, Ambient Optimisation senses the light around you and fine-tunes the picture automatically, ensuring a perfect view every time. Each BRAVIA TV is calibrated one by one to remove any variations and ensure consistent, high-quality performance you can rely on.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Upscaled, simulated and enhanced 4K images will vary based on source content.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Network services, content, and the software of this Product may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Manufactured under license from IMAX Corporation. IMAX is a registered trademark of IMAX Corporation in the United States and\/or other countries. Manufactured under license from DTS, Inc. and\/or its affiliates. DTS, the DTS logo, DTS:X, the DTS:X logo, Virtual:X, and the DTS Virtual:X logo are trademarks or registered trademarks of DTS, Inc. and\/or its affiliates in the U.S. and\/or other countries. DTS, Inc. and\/or its affiliates. All rights reserved.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSound Quality\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tFeel like you're in the movie theatre, as Acoustic Multi Audio+ delivers edge-of-your-seat sound, perfectly aligned with the action[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAcoustic Multi Audio+ uses powerful speakers to deliver sound that the picture deserves. This innovative technology ensures everything you hear matches the action on-screen — just like at the cinema. Whether it’s dialogue straight from a character’s mouth, or a plane overhead, each element appears to originate from where it’s happening within a scene, with pictures and sound perfectly synchronised for an endlessly immersive experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tEven stereo sound is given an upgrade. Sony AI evolved 3D Surround Upscaling and proprietary virtualiser expands standard stereo sound into wider, more precise 3D audio — crisper, clearer, and more immersive.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Dolby Atmos and DTS:X support, you can explore unforgettable spatial sound too[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDialogue is always crystal-clear on this Sony TV, as Voice Zoom 3 uses AI to recognise human voices and adjust the vocal volume and clarity for clearer speech. This clarity is achieved even amongst the busiest drama, so you’ll never miss a plot twist again. Most importantly, you can dial dialogue up or down to suit your preference, without affecting other sounds. Hear the sports commentary more clearly or immerse yourself in the crowd’s energy — the choice is yours.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith the BRAVIA 7 II, your room becomes part of the sound design. Ambient Optimisation uses AI to measure your space and ceiling height, then calibrates the audio automatically. The result is a perfectly balanced, cinema-style sound experience without the set-up stress.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSimultaneous sound output is also included, allowing you to listen to a movie on your headphones while your friends and family listen to the same movie through the TV speakers  — ideal if you want to listen at different volumes[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Excluding 50\"\" and 55\"\" models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Dolby Atmos or DTS:X content compatible with streaming services or compatible content device connected via HDMI input (sold separately).\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. There may be interference between TV audio and speaker sound depending on usage conditions.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eTV + Theatre\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTake your entertainment to the next level by adding a BRAVIA Theatre system or soundbar. This fills every corner of your room with powerful sound, bringing the excitement of the movie theatre home, for an even better audio-visual experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tBorn in the studio, and built for your home, Sony analysis of professional mixing stages lets BRAVIA recreate the scale of cinema with fewer speakers. 360 Spatial Sound Mapping on Sony latest soundbars creates phantom speakers all around you in a cinema-like layout that expands, immerses, and holds true to the filmmaker’s design[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo add even more depth and power, connect a subwoofer and rear speakers for stronger bass, higher impact, and a wider surround field[2]. BRAVIA Theatre transforms everything you watch into a bigger, more cinematic experience.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can even attach a subwoofer or rear speakers directly to the TV, without using a soundbar[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. This feature works with compatible models (BRAVIA Theatre Trio \/ BRAVIA Theatre Quad \/ BRAVIA Theatre Bar 9 \/ BRAVIA Theatre Bar 8 \/ BRAVIA Theatre Bar 7 \/ HT-A9 \/ HT-A7000 \/ HT-A5000 \/ HT-A3000). Product availability depends on regions and countries. HT-A7000 \/ HT-A5000 \/ HT-A3000 need optional rear speakers to use this feature. Optional rear speakers may not be available in all countries and regions.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This feature works with compatible models.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Voice Zoom and simultaneous audio output to Bluetooth devices are disabled when Direct Connect to BRAVIA Theatre Sub\/Rear is active.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Feature will be available via future firmware update.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eDesign\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tHarmonic presence defines the BRAVIA 7 II.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tSony One Slate design unites the screen and bezel into a single, sophisticated slate. Subtle by design, the bezel carries a fine wave texture that blends naturally into living spaces.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Mirage Stand combines slim inward-bending steel with a translucent panel, creating the illusion that the TV is floating from every angle[1]. Cable management is built in, letting the TV stand disappear into its setting with quiet poise.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tIf you prefer, the BRAVIA 7 II can be mounted flush to your wall, creating a seamless display that complements any layout and lets the picture take centre stage.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe remote features bigger buttons with varied textures and clear spacing to make navigation easy, as well as a new wave-textured back for better grip and comfort. It's made from 80% recycled plastic[2]. With the Find Remote feature, you'll never lose it either — the helpful beeping sound will have you reunited in seconds[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. The stand design varies depending on the inch size.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. See below to learn how to use the Find Remote function.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eUX\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tThis Google TV offers a smarter search, tailored picks, and the entertainment you love — all in one place[1][2][3]. Browse 400,000+ movies and TV episodes from across your favourite streaming services, organised into topics and genres based on what interests you, along with 10,000+ apps and games. There are even dedicated buttons for your go-to apps, so you can dive straight into the actiont[4][5].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tYou can control the BRAVIA 7 II using your voice — and it’s more helpful than ever. Just say “Hey Google” to find movies, play music, and get answers to your questions. You can also connect with your other smart home devices to adjust the room temperature, turn on the lights, or check your front door.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tWith Google Cast built-in and Apple AirPlay 2, you can easily share content from your smartphone, tablet, laptop, or computer straight on to the big screen[6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tUse the remote or switch to the BRAVIA Connect app to control your TV your way. In the mobile app, you can adjust the volume, fine-tune settings, or check your set-up without navigating on-screen TV menus[8][9].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Some apps, contents and\/or features may not be available in all countries. Subject to availability.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. User must accept Google Terms of Service, Play Terms of Service and Privacy Policy to use TV. User must connect to a Google Account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google Account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended). Network services, content, operating system and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time, and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Google TV is the name of this device's software experience and a trademark of Google LLC. YouTube and YouTube Music are trademarks of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. All third party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. Casting compatible with select apps and devices.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Google Cast is a trademark of Google LLC.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t8. Updating the mobile app to the latest version is required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t9. Feature availability of the integrated remote with TVs and home theatre products may vary depending on home theatre product.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eGaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tExplore invincible gaming on the BRAVIA 7 II. You’ll be immersed in awe-inspiring graphics and exhilarating soundscapes, and if you want more, pair with a PlayStation 5 to unlock extra gaming features[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPerfect for PlayStation 5 users, Auto HDR Tone Mapping instantly optimises the HDR settings during initial PS5 set-up, so in the darkest shadows and brightest highlights, fine detail and true colour is revealed; Auto Genre Picture Mode automatically switches the TV into Game Mode to minimise lag and maximise responsiveness[2]; and with the PS Remote Play app, you can play your favourite PS5 and PS4 games over your internet connection without the hassle of moving the console and wires to the desired location[3][4].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe Game Menu 2 puts all your gaming essentials in one place where you can quickly check your status, fine-tune settings, access assist functions, and more. Try Gaming Multi-View to play a game on one side of your screen while watching a YouTube walkthrough video on the other — it’s a real game-changer.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4K\/120fps, a Variable Refresh Rate (VRR), and Auto Low Latency Mode (ALLM) are all available as features of HDMI 2.1., ensuring smooth, clear, responsive gameplay every time[5][6][7].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tDolby Vision for gaming is also supported, delivering a whole new level of depth and realism. This is how your game world should be, brimming with vibrant colours, lifelike contrast in the light and dark, with intense brightness.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. \"\"PlayStation Family Mark\"\", \"\"PlayStation\"\", \"\"PS5 logo\"\" and \"\"PS5\"\" are registered trademarks or trademarks of Sony Interactive Entertainment Inc.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. This function works when Auto Picture Mode is ON.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. A PS4 or PS5 console is required to stream your games to other devices. PS Remote Play can be used with a mobile data connection or Wi-Fi. Broadband Internet with at least 5 Mbps is required. For a better PS Remote Play experience, a high-speed connection of at least 15 Mbps is recommended using either Wi-Fi or mobile data connection.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. Titles that require a VR headset (PlayStation VR or PlayStation VR2) or additional peripherals (other than a DUALSHOCK4, DualSense, or DualSense Edge wireless controller) are not compatible with PS Remote Play.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. Game supporting 4K\/120fps required.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. The latest system software update on PS5 consoles is required for VRR to be available.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t7. Game title supporting VRR and\/or 4K\/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSony Pictures Core\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tEnjoy a world of movies included with BRAVIA, available through Sony Pictures Core.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tPowered by Pure Stream technology, you can stream HDR movies at up to 80Mbps on Sony Pictures Core for significantly more detail, colour, and contrast than conventional 15-25Mbps streaming services. With a vast library of IMAX Enhanced titles, experience striking clarity and sound that pulls you into the story[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe BRAVIA 7 II includes 10 movies and 24 months of unlimited streaming for you to redeem directly through the movie app.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Feature availability depends on regions and countries.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eSustainability \u0026amp; Accessibility\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tTrue RGB technology on the BRAVIA 7 II boosts each colour directly, allowing you to enjoy a wide spectrum and peak brightness with less energy.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tTo further monitor your energy consumption and optimise your efficiency, use the Eco Dashboard 2, which puts all your energy settings in one easy-to-use app[1].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe rear cover of the TV is made from recycled plastic and the remote is made from 80% recycled plastic materials[2].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tThe packaging is smaller and lighter, reducing CO2 emissions during product transportation by approximately 31%[3].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\tAccessibility features include Talkback, text magnification, colour inversion, tactile dots on the back of the TV, and more[4][5][6].\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t1. Power consumption is approximate and may differ from the actual value.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t2. Depending on model, approximately 79% to 84% recycled materials are used.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t3. Compared to FY18 models. The ratio may vary by model.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t4. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are in compliance with U.S. Code of Federal Regulations. Screen Reader function is available only for some areas and languages.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t5. \"\"Text Magnification\"\" function is available only for some applications.\n\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t6. \"\"Talkback\"\" and \"\"Text Magnification\"\" functions are available only for focus points.\n\t\t\u003c\/p\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eSeparate (Assembly required)\n\t\t\t\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\n\u003cli\u003eVideo Processing: XR Clear Image\u003c\/li\u003e\t\t\t\n\u003cli\u003eObject-based super resolution\u003c\/li\u003e\t\t\t\n\u003cli\u003ePeak Luminance: XR contrast booster 20, luminance booster\u003c\/li\u003e\t\t\t\n\u003cli\u003eTRILUMINOS: RGB Triluminos max\u003c\/li\u003e\t\t\t\n\u003cli\u003eHDR Remaster\u003c\/li\u003e\t\t\t\n\u003cli\u003eSmoothing: Smooth color gradation\u003c\/li\u003e\t\t\t\n\u003cli\u003eFeatures for playstation5\u003c\/li\u003e\t\t\t\n\u003cli\u003eFace area detection\u003c\/li\u003e\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sony","offers":[{"title":"Default Title","offer_id":53926162760048,"sku":"K75XR75M2PB.UKA","price":2999.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/Bravia-7-II-UK-hero__46_1e19a4ec-27b2-4354-87ef-2b78a9caf3b5.jpg?v=1785839674"},{"product_id":"lg-g6-55-oled-evo-ai-4k-smart-tv-2026-oled55g64lw-aei","title":"LG G6 55\" OLED Evo AI 4K Smart TV (2026) | OLED55G64LW.AEI","description":"\u003ch5\u003eSuper Bright and Enhanced Images\u003c\/h5\u003e\n\u003cp\u003e\n\tLG continues to push the boundaries of picture quality, with dazzling brightness thanks to new Brightness Booster Ultra technology, plus LG’s most advanced processing to date with the new α11 AI Processor 4K Gen3. The G6 can reach brightness levels up to 3.9 times brighter than conventional OLED TVs – meaning images look spectacular. Plus every piece of content will look and sound it’s best thanks to processing which is exclusive to, and tailored for OLED technology, delivering an unmatched experience.\n\u003c\/p\u003e\n\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\n\u003cp\u003e\n\tThe LG G6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\n\u003c\/p\u003e\n\u003ch5\u003eReflection Free Premium\u003c\/h5\u003e\n\u003cp\u003e\n\tAdvanced anti-reflection technology helps to eliminate distracting reflections which watching in a bright room, whilst still maintaining the inky blacks and remarkable contrast which LG OLED is renowned for. Regardless of bright or dark room, you will always enjoy the most stunning images – to fully enjoy your favourite movies, video games and TV shows.\n\u003c\/p\u003e\n\u003ch5\u003eOne Wall Design - Flush Fit and Ultra Slim\u003c\/h5\u003e\n\u003cp\u003e\n\tLG OLED G6’s One Wall design offers a slim profile and built-in flush fit wall mount providing understated elegance to any space, merging seamlessly into your environment while making a bold statement and powerful focal point. (Wall-mount included.).\n\u003c\/p\u003e\n\u003ch5\u003eExtraordinary Cinema Experience\u003c\/h5\u003e\n\u003cp\u003e\n\tLG OLED G6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\n\u003c\/p\u003e\n\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\n\u003cp\u003e\n\tLG OLED G6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\n\u003c\/p\u003e\n\u003cp\u003e\n\tWhat’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\n\u003c\/p\u003e\n\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\n\u003cp\u003e\n\tLG OLED G6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED G6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\n\u003c\/p\u003e\n\u003ch5\u003eHyper-real Sport Experience\u003c\/h5\u003e\n\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\n\u003c\/p\u003e\n\u003ch5\u003eOLED Care +\u003c\/h5\u003e\n\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the 5 year extended panel warranty and advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come.\n\u003c\/p\u003e\n\u003ch5\u003eExquisite Artwork with Gallery+\u003c\/h5\u003e\n\u003cp\u003e\n\tLG Gallery+ lets you access countless artworks and content from partners like The National Gallery, MOMA, Magnum, and more. Elevate and personalise your space with art that reflects your style.\n\u003c\/p\u003e\n\u003ch5\u003eLG Sound Suite Compatibility\u003c\/h5\u003e\n\u003cp\u003e\n\tPair the G6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. 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This processor has been honed through years of development, and is completely unique – being designed for, and exclusive to LG TVs\u003c\/p\u003e\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\u003cp\u003e\n\tThe LG C6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\u003c\/p\u003e\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cp\u003e\nWhat’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED C6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003ch5\u003eExtraordinary Cinema Experience \n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eCutting-edge Design \n\u003c\/h5\u003e\u003cp\u003e\n\tExceptional technology and incredible viewing experiences expertly housed in an extremely thin and light design. The LG C6 TV merges seamlessly and elegantly into any space in your home.\u003c\/p\u003e\u003ch5\u003e\nHyper-real Sport Experience\n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003ch5\u003eOLED Care\n\u003c\/h5\u003e\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\n\u003c\/h5\u003e\u003cp\u003e\n\tPair the C6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\u003c\/p\u003e\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\n\u003cli\u003eStand\u003c\/li\u003e\t\n\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch5\u003e\nProduct Features:\n\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eCertified perfect black and colour – in bright and dark rooms\u003c\/li\u003e\t\n\u003cli\u003eDisplay type: OLED\u003c\/li\u003e\t\n\u003cli\u003ePicture processor: α11 AI Processor 4K Gen3\u003c\/li\u003e\t\n\u003cli\u003eNumber of CPUs: Quad\u003c\/li\u003e\t\n\u003cli\u003eSimultaneous audio output\u003c\/li\u003e\t\n\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\t\n\u003cli\u003eAI picture pro\u003c\/li\u003e\t\n\u003cli\u003eWoofer \/ per channel output: 10W per Channel\n\t\u003c\/li\u003e\t\n\u003cli\u003eSpeaker system: 2.0 channel\n\t\u003c\/li\u003e\t\n\u003cli\u003eAuto brightness control\u003c\/li\u003e\t\n\u003cli\u003eFilmmaker mode\u003c\/li\u003e\t\n\u003cli\u003eALLM (Auto low latency mode)\u003c\/li\u003e\t\n\u003cli\u003eGoogle home \/ hub\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(SDR): 52 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(HDR): 95 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eStandby mode\npower: 0.5 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOperating system version: webOS 26\u003c\/li\u003e\t\n\u003cli\u003eScreen mirroring: Android \/ iOS\u003c\/li\u003e\t\n\u003cli\u003eUSB camera compatible\u003c\/li\u003e\t\n\u003cli\u003eAudio output: 20W\u003c\/li\u003e\t\n\u003cli\u003eProduct colour: Dark titan silver\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926166200688,"sku":"OLED42C64LA.AEI","price":1299.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED42C65LA_01.png?v=1787078775"},{"product_id":"lg-c6-48-oled-evo-ai-4k-ultra-hd-smart-tv-2026-oled48c64la-aei","title":"LG C6 48\" OLED Evo AI 4K Ultra HD Smart TV (2026) | OLED48C64LA.AEI","description":"\u003ch5\u003eα11 AI Processor\u003c\/h5\u003e\n\u003cp\u003e\n\tLG C6 uses the supremely advanced α11 AI Processor 4K Gen3 – which can upscale and enhance images and sound so you get a super immersive and impressive experience no matter what you watch. This processor has been honed through years of development, and is completely unique – being designed for, and exclusive to LG TVs\n\u003c\/p\u003e\n\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\n\u003cp\u003e\n\tThe LG C6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\n\u003c\/p\u003e\n\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\n\u003cp\u003e\n\tLG OLED C6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\nWhat’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\n\u003c\/p\u003e\n\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\n\u003cp\u003e\n\tLG OLED C6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED C6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\n\u003c\/p\u003e\n\u003ch5\u003eExtraordinary Cinema Experience \n\u003c\/h5\u003e\n\u003cp\u003e\n\tLG OLED C6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\n\u003c\/p\u003e\n\u003ch5\u003eCutting-edge Design \n\u003c\/h5\u003e\n\u003cp\u003e\n\tExceptional technology and incredible viewing experiences expertly housed in an extremely thin and light design. The LG C6 TV merges seamlessly and elegantly into any space in your home.\n\u003c\/p\u003e\n\u003ch5\u003e\nHyper-real Sport Experience\n\u003c\/h5\u003e\n\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\n\u003c\/p\u003e\n\u003ch5\u003eOLED Care\n\u003c\/h5\u003e\n\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come\n\u003c\/p\u003e\n\u003ch5\u003eLG Sound Suite Compatibility\n\u003c\/h5\u003e\n\u003cp\u003e\n\tPair the C6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\n\u003c\/p\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\u003cli\u003eRemote control\u003c\/li\u003e\n\t\u003cli\u003eBatteries\u003c\/li\u003e\n\t\u003cli\u003eStand\u003c\/li\u003e\n\t\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\nProduct Features:\n\u003c\/h5\u003e\n\u003cul\u003e\n\t\u003cli\u003eCertified Perfect Black and Colour – in bright and dark rooms\u003c\/li\u003e\n\t\u003cli\u003eDisplay type: OLED\u003c\/li\u003e\n\t\u003cli\u003ePicture processor: α11 AI Processor 4K Gen3\u003c\/li\u003e\n\t\u003cli\u003eNumber of CPUs: Quad\u003c\/li\u003e\n\t\u003cli\u003eSimultaneous audio output\u003c\/li\u003e\n\t\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\n\t\u003cli\u003eAI picture pro\u003c\/li\u003e\n\t\u003cli\u003eWoofer \/ per channel output: WF : 20W, 10W per Channel\u003c\/li\u003e\n\t\u003cli\u003eSpeaker system: 2.2 Channel\u003c\/li\u003e\n\t\u003cli\u003eAuto brightness control\u003c\/li\u003e\n\t\u003cli\u003eFilmmaker mode\u003c\/li\u003e\n\t\u003cli\u003eALLM (Auto low latency mode)\u003c\/li\u003e\n\t\u003cli\u003eGoogle home \/ hub\u003c\/li\u003e\n\t\u003cli\u003eOn mode power\n(SDR): 51W\n\t\u003c\/li\u003e\n\t\u003cli\u003eOn mode power\n(HDR): 78W\n\t\u003c\/li\u003e\n\t\u003cli\u003eStandby power consumption: Under 0.5W\u003c\/li\u003e\n\t\n\t\u003cli\u003eOperating system version: webOS 26\u003c\/li\u003e\n\t\u003cli\u003eScreen mirroring: Android \/ iOS\u003c\/li\u003e\n\t\u003cli\u003eUSB camera compatible\u003c\/li\u003e\n\t\u003cli\u003eAudio output: 40W\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926166462832,"sku":"OLED48C64LA.AEI","price":1399.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED48C64LA_1_resized.jpg?v=1786009673"},{"product_id":"lg-g6-77-oled-evo-ai-4k-smart-tv-2026-oled77g64lw-aei","title":"LG G6 77\" OLED Evo AI 4K Smart TV (2026) | OLED77G64LW.AEI","description":"\u003ch5\u003eSuper Bright and Enhanced Images\u003c\/h5\u003e\u003cp\u003e\n\tLG continues to push the boundaries of picture quality, with dazzling brightness thanks to new Brightness Booster Ultra technology, plus LG’s most advanced processing to date with the new α11 AI Processor 4K Gen3. The G6 can reach brightness levels up to 3.9 times brighter than conventional OLED TVs – meaning images look spectacular. Plus every piece of content will look and sound it’s best thanks to processing which is exclusive to, and tailored for OLED technology, delivering an unmatched experience.\u003c\/p\u003e\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\u003cp\u003e\n\tThe LG G6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\u003c\/p\u003e\u003ch5\u003eReflection Free Premium\u003c\/h5\u003e\u003cp\u003e\n\tAdvanced anti-reflection technology helps to eliminate distracting reflections which watching in a bright room, whilst still maintaining the inky blacks and remarkable contrast which LG OLED is renowned for. Regardless of bright or dark room, you will always enjoy the most stunning images – to fully enjoy your favourite movies, video games and TV shows.\u003c\/p\u003e\u003ch5\u003eOne Wall Design - Flush Fit and Ultra Slim\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6’s One Wall design offers a slim profile and built-in flush fit wall mount providing understated elegance to any space, merging seamlessly into your environment while making a bold statement and powerful focal point. (Wall-mount included.).\u003c\/p\u003e\u003ch5\u003eExtraordinary Cinema Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more. \u003c\/p\u003e\u003cp\u003eWhat’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED G6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003ch5\u003eHyper-real Sport Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003ch5\u003eOLED Care +\u003c\/h5\u003e\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the 5 year extended panel warranty and advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come.\u003c\/p\u003e\u003ch5\u003eExquisite Artwork with Gallery+\u003c\/h5\u003e\u003cp\u003e\n\tLG Gallery+ lets you access countless artworks and content from partners like The National Gallery, MOMA, Magnum, and more. Elevate and personalise your space with art that reflects your style.\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\u003c\/h5\u003e\u003cp\u003e\n\tPair the G6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\u003c\/p\u003e\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\u003cul\u003e\n\t\u003cli\u003eRemote control \u003c\/li\u003e\t\u003cli\u003eBatteries\u003c\/li\u003e\t\u003cli\u003eWall mount bracket \u003c\/li\u003e\t\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch5\u003eProduct Features:\u003c\/h5\u003e\u003cul\u003e\n\t\u003cli\u003eBrightness booster ultra \u0026amp; α11 AI processor\u003c\/li\u003e\t\u003cli\u003eCertified perfect black and colour – in bright and dark rooms\u003c\/li\u003e\t\u003cli\u003eReflection free premium – perfect picture in any light \u003c\/li\u003e\t\u003cli\u003eOne wall design - ultra slim with built-in flush fit wall mount and narrow bezels\u003c\/li\u003e\t\u003cli\u003eDolby vision and filmmaker mode for the ultimate cinematic experience \u003c\/li\u003e\t\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\t\u003cli\u003eSpeaker system: 4.2 Channel\u003c\/li\u003e\t\u003cli\u003eWoofer \/ per channel output: WF : 20W, 10W per channel\u003c\/li\u003e\t\u003cli\u003eUSB camera compatible\u003c\/li\u003e\t\u003cli\u003eOn mode power\n(SDR): 92.7 W\n\t\u003c\/li\u003e\t\u003cli\u003eOn mode power\n(HDR): 334 W\n\t\u003c\/li\u003e\t\u003cli\u003eStandby mode\npower: 0.5 W\n\t\u003c\/li\u003e\t\u003cli\u003eOperating system version: webOS 26\u003c\/li\u003e\t\t\u003cli\u003eAudio output: 60W\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926166626672,"sku":"OLED77G64LW.AEI","price":4499.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED77G64LW_01.png?v=1787079829"},{"product_id":"lg-mrgb88-55-mini-rgb-evo-ai-4k-ultra-hd-smart-tv-2026-55mrgb88b6b-aei","title":"LG MRGB88 55\" Mini RGB Evo AI 4K Ultra HD Smart TV (2026) | 55MRGB88B6B.AEI","description":"\u003ch5\u003eExceptional Colour Coverage\u003c\/h5\u003e\u003cp\u003e\n\tLG’s new Mini RGB evo technology uses super small LEDs which are capable of outputting precise colour, for a vastly expanded range of colours. Enjoy dazzling and authentic images thanks to technology which can show 100% of the colours used by Hollywood.\u003c\/p\u003e\u003ch5\u003eAdvanced Processor for Optimised Pictures and Sound\u003c\/h5\u003e\u003cp\u003e\n\tLG MRGB88 features the latest α8 AI Processor: the brain of the TV. This advanced processor intuitively ensures premium picture and sound quality and delivers image enhancement through AI Super Upscaling. It will also upscale audio for a more cinematic experience.\u003c\/p\u003e\u003ch5\u003eAdvanced Dimming and Contrast\u003c\/h5\u003e\u003cp\u003e\n\tLG MRGB88 features Precision Dimming technology – which employs multiple dimming zones, powered by advanced processing, for an enhanced contrast between the brightest and darkest elements of the picture.\u003c\/p\u003e\u003ch5\u003eSmart WebOS Platform \u003c\/h5\u003e\u003cp\u003e\n\tLG OLED MRGB88 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. 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Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eExceptional Sport Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG MRGB88 delivers you the realism and intensity of the sports stadium experience at home, exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (Motion Pro) so no matter how intense the action is, every detail of the game is kept in sharp focus.\u003c\/p\u003e\u003ch5\u003eResponsive Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG MRGB88 is designed to help you win, with Motion Booster 288, enabling super-fast refresh rates up to 288Hz. Boost your competitive edge with pro-tools, such as VRR 144Hz, ALLM and eARC as specified in HDMI 2.1, plus FreeSync, Game Optimiser and HGiG which are all integrated and ready out-of-the-box. Plus easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e*Disclaimer : Motion Booster 288 delivers up to 288Hz refresh rate at optimized Full HD resolution for ultra-smooth gameplay\u003c\/em\u003e\u003c\/p\u003e\u003ch5\u003eSophisticated and Slim Design\u003c\/h5\u003e\u003cp\u003e\n\tThe premium finish and stylish stand will look great in any living space, and the slim profile will ensure an unobtrusive look should you choose to wall mount the TV.\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e*Wall mounting requires a wall-mount bracket – not included.\u003c\/em\u003e\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\u003c\/h5\u003e\u003cp\u003e\n\tPair the MRGB88 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\u003c\/p\u003e\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\n\u003cli\u003eStand\u003c\/li\u003e\t\n\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch5\u003e\nProduct Features:\n\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eDisplay type: Mini RGB\u003c\/li\u003e\t\n\u003cli\u003ePicture processor: α8 AI Processor 4K Gen3\u003c\/li\u003e\t\n\u003cli\u003eNumber of CPUs: Quad\u003c\/li\u003e\t\n\u003cli\u003eAI picture pro\u003c\/li\u003e\t\n\u003cli\u003eAuto brightness control\u003c\/li\u003e\t\n\u003cli\u003eFilmmaker mode\u003c\/li\u003e\t\n\u003cli\u003eALLM (auto low latency mode)\u003c\/li\u003e\t\n\u003cli\u003eGoogle home \/ hub\u003c\/li\u003e\t\n\u003cli\u003eScreen mirroring: Android \/ iOS\u003c\/li\u003e\t\n\u003cli\u003eUSB camera compatible\u003c\/li\u003e\t\n\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\t\n\u003cli\u003eSpeaker system: 2.0 Channel\u003c\/li\u003e\t\n\u003cli\u003eWoofer \/ per channel output: 10W per Channel\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(SDR): 64 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(HDR): 120 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eStandby mode\npower: 0.5 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOperating system version: webOS 26\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926166692208,"sku":"55MRGB88B6B.AEI","price":1099.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/55MRGB88B6B_01_resized.jpg?v=1786002170"},{"product_id":"lg-mrgb88-75-mini-rgb-evo-ai-4k-ultra-hd-smart-tv-2026-75mrgb88b6b-aei","title":"LG MRGB88 75\" Mini RGB Evo AI 4K Ultra HD Smart TV (2026) | 75MRGB88B6B.AEI","description":"\u003ch5\u003eExceptional Colour Coverage\u003c\/h5\u003e\u003cp\u003e\n\tLG’s new Mini RGB evo technology uses super small LEDs which are capable of outputting precise colour, for a vastly expanded range of colours. 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The G6 can reach brightness levels up to 3.9 times brighter than conventional OLED TVs – meaning images look spectacular. Plus every piece of content will look and sound it’s best thanks to processing which is exclusive to, and tailored for OLED technology, delivering an unmatched experience.\u003c\/p\u003e\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\u003cp\u003e\n\tThe LG G6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\u003c\/p\u003e\u003ch5\u003eReflection Free Premium\u003c\/h5\u003e\u003cp\u003e\n\tAdvanced anti-reflection technology helps to eliminate distracting reflections which watching in a bright room, whilst still maintaining the inky blacks and remarkable contrast which LG OLED is renowned for. Regardless of bright or dark room, you will always enjoy the most stunning images – to fully enjoy your favourite movies, video games and TV shows.\u003c\/p\u003e\u003ch5\u003eOne Wall Design - Flush Fit and Ultra Slim\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6’s One Wall design offers a slim profile and built-in flush fit wall mount providing understated elegance to any space, merging seamlessly into your environment while making a bold statement and powerful focal point. (Wall-mount included.).\u003c\/p\u003e\u003ch5\u003eExtraordinary Cinema Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cp\u003e What’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED G6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003ch5\u003eHyper-real Sport Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003ch5\u003eOLED Care +\u003c\/h5\u003e\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the 5 year extended panel warranty and advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come.\u003c\/p\u003e\u003ch5\u003eExquisite Artwork with Gallery+\u003c\/h5\u003e\u003cp\u003e\n\tLG Gallery+ lets you access countless artworks and content from partners like The National Gallery, MOMA, Magnum, and more. Elevate and personalise your space with art that reflects your style.\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\u003c\/h5\u003e\u003cp\u003e\n\tPair the G6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. 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The G6 can reach brightness levels up to 3.9 times brighter than conventional OLED TVs – meaning images look spectacular. Plus every piece of content will look and sound it’s best thanks to processing which is exclusive to, and tailored for OLED technology, delivering an unmatched experience.\u003c\/p\u003e\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\u003cp\u003e\n\tThe LG G6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\u003c\/p\u003e\u003ch5\u003eReflection Free Premium\u003c\/h5\u003e\u003cp\u003e\n\tAdvanced anti-reflection technology helps to eliminate distracting reflections which watching in a bright room, whilst still maintaining the inky blacks and remarkable contrast which LG OLED is renowned for. Regardless of bright or dark room, you will always enjoy the most stunning images – to fully enjoy your favourite movies, video games and TV shows.\u003c\/p\u003e\u003ch5\u003eOne Wall Design - Flush Fit and Ultra Slim\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6’s One Wall design offers a slim profile and built-in flush fit wall mount providing understated elegance to any space, merging seamlessly into your environment while making a bold statement and powerful focal point. (Wall-mount included.).\u003c\/p\u003e\u003ch5\u003eExtraordinary Cinema Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cp\u003e\n\t What’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED G6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003ch5\u003eHyper-real Sport Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003ch5\u003eOLED Care +\u003c\/h5\u003e\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the 5 year extended panel warranty and advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come.\u003c\/p\u003e\u003ch5\u003eExquisite Artwork with Gallery+\u003c\/h5\u003e\u003cp\u003e\n\tLG Gallery+ lets you access countless artworks and content from partners like The National Gallery, MOMA, Magnum, and more. Elevate and personalise your space with art that reflects your style.\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\u003c\/h5\u003e\u003cp\u003e\n\tPair the G6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. 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Enjoy dazzling and authentic images thanks to technology which can show 100% of the colours used by Hollywood.\u003c\/p\u003e\u003ch5\u003eAdvanced Processor for Optimised Pictures and Sound\u003c\/h5\u003e\u003cp\u003e\n\tLG MRGB88 features the latest α8 AI Processor: the brain of the TV. This advanced processor intuitively ensures premium picture and sound quality and delivers image enhancement through AI Super Upscaling. It will also upscale audio for a more cinematic experience.\u003c\/p\u003e\u003ch5\u003eAdvanced Dimming and Contrast\u003c\/h5\u003e\u003cp\u003e\n\tLG MRGB88 features Precision Dimming technology – which employs multiple dimming zones, powered by advanced processing, for an enhanced contrast between the brightest and darkest elements of the picture.\u003c\/p\u003e\u003ch5\u003eSmart WebOS Platform \u003c\/h5\u003e\u003cp\u003e\n\tLG OLED MRGB88 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cp\u003e\n\tWhat’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eIntense Cinema Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG MRGB88 delivers an incredible at-home cinema experience. Dolby Vision and Filmmaker Mode now work together, providing film experiences with incredible colour and contrast – and looking exactly how the director intended. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eExceptional Sport Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG MRGB88 delivers you the realism and intensity of the sports stadium experience at home, exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (Motion Pro) so no matter how intense the action is, every detail of the game is kept in sharp focus.\u003c\/p\u003e\u003ch5\u003eResponsive Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG MRGB88 is designed to help you win, with Motion Booster 288, enabling super-fast refresh rates up to 288Hz. Boost your competitive edge with pro-tools, such as VRR 144Hz, ALLM and eARC as specified in HDMI 2.1, plus FreeSync, Game Optimiser and HGiG which are all integrated and ready out-of-the-box. Plus easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e*Disclaimer : Motion Booster 288 delivers up to 288Hz refresh rate at optimized Full HD resolution for ultra-smooth gameplay\u003c\/em\u003e\u003c\/p\u003e\u003ch5\u003eSophisticated and Slim Design\u003c\/h5\u003e\u003cp\u003e\n\tThe premium finish and stylish stand will look great in any living space, and the slim profile will ensure an unobtrusive look should you choose to wall mount the TV.\u003c\/p\u003e\u003cp\u003e\n\t\u003cem\u003e*Wall mounting requires a wall-mount bracket – not included.\u003c\/em\u003e\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\u003c\/h5\u003e\u003cp\u003e\n\tPair the MRGB88 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\u003c\/p\u003e\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\n\u003cli\u003eStand\u003c\/li\u003e\t\n\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch5\u003e\nProduct Features:\n\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eDisplay type: Mini RGB\u003c\/li\u003e\t\n\u003cli\u003ePicture processor: α8 AI Processor 4K Gen3\u003c\/li\u003e\t\n\u003cli\u003eNumber of CPUs: Quad\u003c\/li\u003e\t\n\u003cli\u003eAI picture pro\u003c\/li\u003e\t\n\u003cli\u003eAuto brightness control\u003c\/li\u003e\t\n\u003cli\u003eFilmmaker mode\u003c\/li\u003e\t\n\u003cli\u003eALLM (auto low latency mode)\u003c\/li\u003e\t\n\u003cli\u003eGoogle home \/ hub\u003c\/li\u003e\t\n\u003cli\u003eScreen mirroring: Android \/ iOS\u003c\/li\u003e\t\n\u003cli\u003eUSB camera compatible\u003c\/li\u003e\t\n\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\t\n\u003cli\u003eSpeaker system: 2.0 Channel\u003c\/li\u003e\t\n\u003cli\u003eWoofer \/ per channel output: 10W per Channel\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(SDR): 103 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(HDR): 262 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eStandby mode\npower: 0.5 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOperating system version: webOS 26\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926166954352,"sku":"86MRGB88B6B.AEI","price":3299.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/86MRGB88B6B_01_resized.jpg?v=1786002683"},{"product_id":"lg-c6-55-oled-evo-ai-4k-ultra-hd-smart-tv-2026-oled55c64la-aei","title":"LG C6 55\" OLED Evo AI 4K Ultra HD Smart TV (2026) | OLED55C64LA.AEI","description":"\u003ch5\u003eα11 AI Processor\u003c\/h5\u003e\u003cp\u003e\n\tLG C6 uses the supremely advanced α11 AI Processor 4K Gen3 – which can upscale and enhance images and sound so you get a super immersive and impressive experience no matter what you watch. This processor has been honed through years of development, and is completely unique – being designed for, and exclusive to LG TVs\u003c\/p\u003e\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\u003cp\u003e\n\tThe LG C6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\u003c\/p\u003e\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cp\u003eWhat’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED C6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003ch5\u003eExtraordinary Cinema Experience \n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eCutting-edge Design \n\u003c\/h5\u003e\u003cp\u003e\n\tExceptional technology and incredible viewing experiences expertly housed in an extremely thin and light design. The LG C6 TV merges seamlessly and elegantly into any space in your home.\u003c\/p\u003e\u003ch5\u003e\nHyper-real Sport Experience\n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003ch5\u003eOLED Care\n\u003c\/h5\u003e\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\n\u003c\/h5\u003e\u003cp\u003e\n\tPair the C6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\u003c\/p\u003e\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\n\u003cli\u003eStand\u003c\/li\u003e\t\n\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch5\u003e\nProduct Features:\n\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eCertified perfect black and colour – in bright and dark rooms\u003c\/li\u003e\t\n\u003cli\u003eDisplay type: OLED\u003c\/li\u003e\t\n\u003cli\u003ePicture processor: α11 AI Processor 4K Gen3\u003c\/li\u003e\t\n\u003cli\u003eNumber of CPUs: Quad\u003c\/li\u003e\t\n\u003cli\u003eSimultaneous audio output\u003c\/li\u003e\t\n\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\t\n\u003cli\u003eAI picture pro\u003c\/li\u003e\t\n\u003cli\u003eWoofer \/ per channel output: WF : 20W, 10W per channel\u003c\/li\u003e\t\n\u003cli\u003eSpeaker system: 2.2 channel\u003c\/li\u003e\t\n\u003cli\u003eAuto brightness control\u003c\/li\u003e\t\n\u003cli\u003eFilmmaker mode\u003c\/li\u003e\t\n\u003cli\u003eALLM (Auto low latency mode)\u003c\/li\u003e\t\n\u003cli\u003eGoogle home \/ hub\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(SDR): 77.4W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(HDR): 190W\n\t\u003c\/li\u003e\t\n\u003cli\u003eStandby power consumption: Under 0.5W\u003c\/li\u003e\t\t\n\u003cli\u003eOperating system version: webOS 26\u003c\/li\u003e\t\n\u003cli\u003eScreen mirroring: Android \/ iOS\u003c\/li\u003e\t\n\u003cli\u003eUSB camera compatible\u003c\/li\u003e\t\n\u003cli\u003eAudio output: 40W\u003c\/li\u003e\t\n\u003cli\u003eProduct colour: Dark titan silver\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926166987120,"sku":"OLED55C64LA.AEI","price":1699.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED55C64LA_1.png?v=1787078906"},{"product_id":"lg-c6-65-oled-evo-ai-4k-ultra-hd-smart-tv-2026-oled65c64la-aei","title":"LG C6 65\" OLED Evo AI 4K Ultra HD Smart TV (2026) | OLED65C64LA.AEI","description":"\u003ch5\u003eα11 AI Processor\u003c\/h5\u003e\u003cp\u003e\n\tLG C6 uses the supremely advanced α11 AI Processor 4K Gen3 – which can upscale and enhance images and sound so you get a super immersive and impressive experience no matter what you watch. This processor has been honed through years of development, and is completely unique – being designed for, and exclusive to LG TVs\u003c\/p\u003e\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\u003cp\u003e\n\tThe LG C6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\u003c\/p\u003e\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cp\u003eWhat’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED C6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003ch5\u003eExtraordinary Cinema Experience \n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eCutting-edge Design \n\u003c\/h5\u003e\u003cp\u003e\n\tExceptional technology and incredible viewing experiences expertly housed in an extremely thin and light design. The LG C6 TV merges seamlessly and elegantly into any space in your home.\u003c\/p\u003e\u003ch5\u003e\nHyper-real Sport Experience\n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003ch5\u003eOLED Care\n\u003c\/h5\u003e\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\n\u003c\/h5\u003e\u003cp\u003e\n\tPair the C6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\u003c\/p\u003e\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\n\u003cli\u003eStand\u003c\/li\u003e\t\n\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch5\u003e\nProduct Features:\n\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eCertified perfect black and colour – in bright and dark rooms\u003c\/li\u003e\t\n\u003cli\u003eDisplay type: OLED\u003c\/li\u003e\t\n\u003cli\u003ePicture processor: α11 AI Processor 4K Gen3\u003c\/li\u003e\t\n\u003cli\u003eNumber of CPUs: Quad\u003c\/li\u003e\t\n\u003cli\u003eSimultaneous audio output\u003c\/li\u003e\t\n\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\t\n\u003cli\u003eAI picture pro\u003c\/li\u003e\t\n\u003cli\u003eWoofer \/ per channel output: WF : 20W, 10W per channel\n\t\u003c\/li\u003e\t\n\u003cli\u003eSpeaker system: 2.2 channel\u003c\/li\u003e\t\n\u003cli\u003eAuto brightness control\u003c\/li\u003e\t\n\u003cli\u003eFilmmaker mode\u003c\/li\u003e\t\n\u003cli\u003eALLM (Auto low latency mode)\u003c\/li\u003e\t\n\u003cli\u003eGoogle home \/ hub\u003c\/li\u003e\t\n\u003cli\u003eOn mode Power\n(SDR): 84.6 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(HDR): 232 W\n\t\u003c\/li\u003e\t\n\t\n\u003cli\u003eOperating system version: webOS 26\u003c\/li\u003e\t\n\u003cli\u003eScreen mirroring: Android \/ iOS\u003c\/li\u003e\t\n\u003cli\u003eUSB camera compatible\u003c\/li\u003e\t\n\u003cli\u003eAudio output: 40W\u003c\/li\u003e\t\n\u003cli\u003eProduct colour: Dark titan silver\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926167019888,"sku":"OLED65C64LA.AEI","price":2399.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED65C64LA_1.png?v=1787079005"},{"product_id":"lg-g6-97-oled-evo-ai-4k-smart-tv-2026-oled97g64lw-aek","title":"LG G6 97\" OLED Evo AI 4K Smart TV (2026) | OLED97G64LW.AEK","description":"\u003ch5\u003eSuper Bright and Enhanced Images\u003c\/h5\u003e\u003cp\u003e\n\tLG continues to push the boundaries of picture quality, with dazzling brightness thanks to new Brightness Booster technology, plus LG’s most advanced processing to date with the new α11 AI Processor 4K Gen3. The G6 97\" can reach enhanced brightness levels - much more than conventional OLED TVs – meaning images look spectacular. Plus every piece of content will look and sound it’s best thanks to processing which is exclusive to, and tailored for OLED technology, delivering an unmatched experience.\u003c\/p\u003e\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\u003cp\u003e\n\tThe LG G6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\u003c\/p\u003e\u003ch5\u003eOne Wall Design - Flush Fit and Ultra Slim\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6’s One Wall design offers a slim profile and built-in flush fit wall mount providing understated elegance to any space, merging seamlessly into your environment while making a bold statement and powerful focal point.(Wall-mount included.)\u003c\/p\u003e\u003ch5\u003eExtraordinary Cinema Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cp\u003e What’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED G6 97\" unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@120Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED G6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003ch5\u003eHyper-real Sport Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003ch5\u003eOLED Care +\u003c\/h5\u003e\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the 5 year extended panel warranty and advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come.\u003c\/p\u003e\u003ch5\u003eExquisite Artwork with Gallery+\u003c\/h5\u003e\u003cp\u003e\n\tLG Gallery+ lets you access countless artworks and content from partners like The National Gallery, MOMA, Magnum, and more. Elevate and personalise your space with art that reflects your style.\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\u003c\/h5\u003e\u003cp\u003e\n\tPair the G6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\u003c\/p\u003e\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\u003cul\u003e\n\t\u003cli\u003eRemote control \u003c\/li\u003e\t\u003cli\u003eBatteries\u003c\/li\u003e\t\u003cli\u003eWall mount bracket \u003c\/li\u003e\t\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch5\u003eProduct Features:\u003c\/h5\u003e\u003cul\u003e\n\t\u003cli\u003eBrightness booster \u0026amp; α11 AI processor\u003c\/li\u003e\t\u003cli\u003eCertified perfect black and colour – in bright and dark rooms\u003c\/li\u003e\t\u003cli\u003eOne wall design - ultra slim with built-in flush fit wall mount and narrow bezels\u003c\/li\u003e\t\u003cli\u003eDolby vision and filmmaker mode for the ultimate cinematic experience \u003c\/li\u003e\t\u003cli\u003eSmart webOS platform with advanced AI functionality plus intuitive AI Magic Remote\u003c\/li\u003e\t\u003cli\u003eSimultaneous audio output\u003c\/li\u003e\t\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\t\u003cli\u003eSpeaker system: 4.2 Channel\u003c\/li\u003e\t\u003cli\u003eWoofer \/ per channel output: WF : 20W, 10W per channel\u003c\/li\u003e\t\u003cli\u003eUSB camera compatible\u003c\/li\u003e\t\u003cli\u003eOn mode power\n(SDR): 184 W\n\t\u003c\/li\u003e\t\u003cli\u003eOn mode power\n(HDR): 350 W\n\t\u003c\/li\u003e\t\u003cli\u003eStandby mode\npower: 0.5 W\n\t\u003c\/li\u003e\t\n\t\u003cli\u003eAudio output: 60W\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926167052656,"sku":"OLED97G64LW.AEK","price":18699.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED97G64LW_01.png?v=1787079954"},{"product_id":"lg-c6-77-oled-evo-ai-4k-ultra-hd-smart-tv-2026-oled77c64la-aei","title":"LG C6 77\" OLED Evo AI 4K Ultra HD Smart TV (2026) | OLED77C64LA.AEI","description":"\u003ch5\u003eα11 AI Processor\u003c\/h5\u003e\u003cp\u003e\n\tLG C6 uses the supremely advanced α11 AI Processor 4K Gen3 – which can upscale and enhance images and sound so you get a super immersive and impressive experience no matter what you watch. This processor has been honed through years of development, and is completely unique – being designed for, and exclusive to LG TVs\u003c\/p\u003e\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\u003cp\u003e\n\tThe LG C6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\u003c\/p\u003e\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cp\u003eWhat’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED C6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003ch5\u003eExtraordinary Cinema Experience \n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eCutting-edge Design \n\u003c\/h5\u003e\u003cp\u003e\n\tExceptional technology and incredible viewing experiences expertly housed in an extremely thin and light design. The LG C6 TV merges seamlessly and elegantly into any space in your home.\u003c\/p\u003e\u003ch5\u003e\nHyper-real Sport Experience\n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003ch5\u003eOLED Care\n\u003c\/h5\u003e\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\n\u003c\/h5\u003e\u003cp\u003e\n\tPair the C6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\u003c\/p\u003e\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\n\u003cli\u003eStand\u003c\/li\u003e\t\n\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch5\u003e\nProduct Features:\n\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eCertified perfect black and colour – in bright and dark rooms\u003c\/li\u003e\t\n\u003cli\u003eDisplay type: OLED\u003c\/li\u003e\t\n\u003cli\u003ePicture processor: α11 AI Processor 4K Gen3\u003c\/li\u003e\t\n\u003cli\u003eNumber of CPUs: Quad\u003c\/li\u003e\t\n\u003cli\u003eSimultaneous audio output\u003c\/li\u003e\t\n\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\t\n\u003cli\u003eAI picture pro\u003c\/li\u003e\t\n\u003cli\u003eWoofer \/ per channel output: WF : 20W, 10W per channel\n\t\u003c\/li\u003e\t\n\u003cli\u003eSpeaker system: 2.2 channel\u003c\/li\u003e\t\n\u003cli\u003eAuto brightness control\u003c\/li\u003e\t\n\u003cli\u003eFilmmaker mode\u003c\/li\u003e\t\n\u003cli\u003eALLM (Auto low latency mode)\u003c\/li\u003e\t\n\u003cli\u003eGoogle home \/ hub\u003c\/li\u003e\t\n\u003cli\u003eOn mode Power\n(SDR): 87.3 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(HDR): 260 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eStandby mode\npower: 0.5 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOperating system version: webOS 26\u003c\/li\u003e\t\n\u003cli\u003eScreen mirroring: Android \/ iOS\u003c\/li\u003e\t\n\u003cli\u003eUSB camera compatible\u003c\/li\u003e\t\n\u003cli\u003eAudio output: 40W\u003c\/li\u003e\t\n\u003cli\u003eProduct colour: Dark titan silver\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926167085424,"sku":"OLED77C64LA.AEI","price":3299.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED77C64LA_1.png?v=1787079085"},{"product_id":"lg-c6-83-oled-evo-ai-4k-ultra-hd-smart-tv-2026-oled83c64la-aei","title":"LG C6 83\" OLED Evo AI 4K Ultra HD Smart TV (2026) | OLED83C64LA.AEI","description":"\u003ch5\u003eα11 AI Processor\u003c\/h5\u003e\u003cp\u003e\n\tLG C6 uses the supremely advanced α11 AI Processor 4K Gen3 – which can upscale and enhance images and sound so you get a super immersive and impressive experience no matter what you watch. This processor has been honed through years of development, and is completely unique – being designed for, and exclusive to LG TVs\u003c\/p\u003e\u003ch5\u003eCertified Perfect Black \u0026amp; Perfect Colour\u003c\/h5\u003e\u003cp\u003e\n\tThe LG C6 features self-lit OLED pixels - the pinnacle of TV technology. All of the screen's pixels are self-lit allowing for perfect contrast, 100% colour accuracy and volume, and the sharpest pixel-perfect details, creating the ultimate viewing experience. Certified Perfect Black and Certified Perfect Colour mean every detail is rendered perfectly – regardless of whether you’re viewing at night, or during the day. Additionally, LG OLED enables uncompromised picture quality at any viewing angle so everyone in the room can enjoy the same stunning images regardless of where they sit. OLED technology also provides a safer and more comfortable viewing experience thanks to its flicker-free technology and certified low blue light levels. This means less fatigue to your eyes during boxset marathons, nail-biting championship games and intense gaming sessions.\u003c\/p\u003e\u003ch5\u003eSmart webOS Platform\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 features webOS, LG's smart platform which hosts a huge variety of the best streaming services, while making browsing and searching for what to watch completely hassle-free. The smart platform is controlled with the LG AI Magic Remote, and opens up a world of information and assistance through a variety of AI-driven services. These include the AI Chatbot - which can help you to change the image or sound to your liking simply by asking, Voice ID – which can recognise different users and provide personalised recommendations, and much more.\u003c\/p\u003e\u003cp\u003eWhat’s more, with LG’s webOS Re:new program, you’ll enjoy upgrades to the latest version for five years.\u003c\/p\u003e\u003ch5\u003eUltimate Gaming Experience\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 unleashes the full potential of advanced gaming consoles and heightens your skill. Boost your competitive edge with features such as 4K@165Hz, VRR, ALLM and eARC as specified in HDMI 2.1, and an incredible 0.1ms response time plus low input lag. LG OLED C6 comes loaded with G-Sync, FreeSync, HGiG and Game Optimiser features as well as easy access to cutting-edge cloud gaming through the Gaming Portal.\u003c\/p\u003e\u003ch5\u003eExtraordinary Cinema Experience \n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED C6 delivers the ultimate at-home cinema experience. Laser sharp pictures, crystal-clear sound and perfect black levels. Dolby Vision and Ambient Filmmaker Mode provide mesmerising film experiences with incredible colour and contrast – looking exactly how the director intended for the perfect emotional impact. Dolby Atmos injects awe-inspiring drama to every genre - with 3D surround sound delivering the ultimate in full audio immersion.\u003c\/p\u003e\u003ch5\u003eCutting-edge Design \n\u003c\/h5\u003e\u003cp\u003e\n\tExceptional technology and incredible viewing experiences expertly housed in an extremely thin and light design. The LG C6 TV merges seamlessly and elegantly into any space in your home.\u003c\/p\u003e\u003ch5\u003e\nHyper-real Sport Experience\n\u003c\/h5\u003e\u003cp\u003e\n\tLG OLED delivers you the realism and intensity of the sports stadium experience at home, with uncompromised picture quality at any viewing angle regardless of where you are sitting. Exceptional picture quality with immersive sound (AI sound Pro) is enhanced by the smoothest motion (TruMotion) so no matter how intense the action is, OLED keeps every detail of the game in diamond sharp focus.\u003c\/p\u003e\u003ch5\u003eOLED Care\n\u003c\/h5\u003e\u003cp\u003e\n\tLG has spent over 13 years perfecting the art of OLED TV, and this is exemplified with the advanced OLED Care Technology which ensures you will enjoy optimal performance for years to come\u003c\/p\u003e\u003ch5\u003eLG Sound Suite Compatibility\n\u003c\/h5\u003e\u003cp\u003e\n\tPair the C6 with LG’s Sound Suite range of audio products (sold separately) for an elevated audio experience. Wireless connectivity helps you maintain your elegant, clutter-free look. Advanced Dolby Atmos FlexConnect technology unshackles you from traditional speaker positioning, enabling you to place your speakers where you want whilst optimising the sound for the best effect.\u003c\/p\u003e\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eRemote control\u003c\/li\u003e\t\n\u003cli\u003eBatteries\u003c\/li\u003e\t\n\u003cli\u003eStand\u003c\/li\u003e\t\n\u003cli\u003eScrews\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch5\u003e\nProduct Features:\n\u003c\/h5\u003e\u003cul\u003e\n\t\n\u003cli\u003eCertified perfect black and colour – in bright and dark rooms\u003c\/li\u003e\t\n\u003cli\u003eDisplay type: OLED\u003c\/li\u003e\t\n\u003cli\u003ePicture processor: α11 AI Processor 4K Gen3\u003c\/li\u003e\t\n\u003cli\u003eNumber of CPUs: Quad\u003c\/li\u003e\t\n\u003cli\u003eSimultaneous audio output\u003c\/li\u003e\t\n\u003cli\u003eSpeaker direction: Down firing\u003c\/li\u003e\t\n\u003cli\u003eAI picture pro\u003c\/li\u003e\t\n\u003cli\u003eWoofer \/ per channel output: WF : 20W, 10W per channel\n\t\u003c\/li\u003e\t\n\u003cli\u003eSpeaker system: 2.2 channel\u003c\/li\u003e\t\n\u003cli\u003eAuto brightness control\u003c\/li\u003e\t\n\u003cli\u003eFilmmaker mode\u003c\/li\u003e\t\n\u003cli\u003eALLM (Auto low latency mode)\u003c\/li\u003e\t\n\u003cli\u003eGoogle home \/ hub\u003c\/li\u003e\t\n\u003cli\u003eOn mode Power\n(SDR): 89 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOn mode power\n(HDR): 292 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eStandby mode\npower: 0.5 W\n\t\u003c\/li\u003e\t\n\u003cli\u003eOperating system version: webOS 26\u003c\/li\u003e\t\n\u003cli\u003eScreen mirroring: Android \/ iOS\u003c\/li\u003e\t\n\u003cli\u003eUSB camera compatible\u003c\/li\u003e\t\n\u003cli\u003eAudio output: 40W\u003c\/li\u003e\t\n\u003cli\u003eProduct colour: Dark titan silver\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926167150960,"sku":"OLED83C64LA.AEI","price":4699.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED83C64LA_01.png?v=1787079204"},{"product_id":"lg-55-evo-ai-g6-4k-smart-tv-2026-oled55g66ls-aei","title":"LG 55\" Evo AI G6 4K Smart TV (2026) | OLED55G66LS.AEI","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_31.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eWhat is Hyper Radiant Colour Tech all About?\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\tHyper Radiant Colour Tech is LG next-generational OLED technology that enhances every aspect of picture quality to an entirely new level. It delivers incomparable brightness, Perfect Black, and Perfect Colour in any light, while preserving stunning 4K visuals with LG best alpha 11 AI Processor Gen3. OLED G6 is even certified for Reflection-Free Premium, delivering flawless picture quality without reflection in any light—bright or dark. Experience OLED like never before—see the difference, feel the brilliance, and discover a new standard in viewing.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197564039\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eBrightness Booster Ultra: X3.9 Brighter, Achieving The Pinnacle of Brightness\n\t\t\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAlpha 11 AI Processor Gen3’s new Light Boosting Algorithm and Light Control Architecture deliver up to X3.9 higher peak brightness, revealing more vivid highlights and clearer detail.[1]\n\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197270642\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003ePerfect Black and Perfect Colour in any Light\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG OLED TV features UL-verified Perfect Black and Perfect Colour, delivering deeper contrast, enhanced brightness, and vivid, accurate Colour. See every star clearly, even in a bright room.[2]\n\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197565438\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eReflection Free Premium: Reflection Free Premium-certified for Perfect Black That Goes Beyond Anti-glare Matte Display\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG’s Reflection Free Premium-certified OLED display minimises reflectance while preserving transmittance for uncompromised black and Colour, while Anti-Glare Matte displays absorb and scatter light, shifting black to gray and distorting Colours, especially in bright environments.[3]\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_28.png\" alt=\"\"\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEyesafe-verified to reduce blue light, every frame stays easy on your eyes[4]\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\t\t\u003cdiv class=\"description-outer\"\u003e\n\t\t\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_1.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAlpha 11 AI Processor 4K Gen3 with Dual AI Engine: New AI Processor, Now with New Dual AI Engine\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\talpha 11 AI Processor Gen3 takes OLED performance beyond limits, precisely controlling 8.3 million self-lit pixels - now even more powerful with Dual AI Engine. Going beyond a single AI engine, this advanced processing refines sharpness and texture simultaneously, delivering 4K picture quality that is sharper and more natural.[5]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_2.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eOled Care+: 5 Years Of Reliable, Worry-free Oled Panel Coverage\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tYour LG OLED panel is protected for five years with reliable and worry-free coverage.[6]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eWhy LG AI Tv?\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG AI TV optimises picture and sound while making every day smarter with personalised AI Hub\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197276960\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Picture Pro: Upscale Every Frame to 4K with\nPixel Precision\n\t\t\t\t\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tWith the alpha 11 Al Processor, Al Super Upscaling and Dynamic Tone Mapping Ultra processes images even faster, analysing genre, faces, and more to upscale picture to 4K with optimal depth and contrast [7]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_3.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAl Object Remastering Ultra\nHear Voices Clearly in Every Scene with Al Object Remastering Ultra\n\t\t\t\t\t\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tNo need to adjust the volume to hear voices clearly. Al Sound automatically fine tunes voices, background music, and sound effects even vocals and deep bass for crystal clear audio and an immersive experience. [8]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_4.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eVirtual 11.1.2 Ch: Immersive and Room-filling Sound with Virtual 11.1.2 Ch\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tAl Sound refines sound quality to deliver multi dimensional audio that surrounds you, heightening your senses through deeper immersion. [9]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_5.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAI HDR Remastering: Upgrade Every Frame to HDR Quality\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tAI automatically optimises Colour, brightness, and contrast and elevates SDR picture quality to HDR levels for richer, more realistic visuals.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197277173\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eDiscover 3 Standout Benefits Of AI Hub\u003c\/h5\u003e\n\u003ch5\u003eMulti Al Search: Advanced Multi Al Search with Google Gemini and Microsoft Copilot\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tSimply say what you are searching for, then select the Al model that suits you the best. The system connects to multiple Al models to deliver broader, more relevant results [10]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197277777\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Concierge: Get Personalised Content Recommendations and Information\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAl Concierge suggests content and updates tailored to your interests. In This Scone provides relevant recommendations and information based on what you're watching, while Generative Al enables searching and creating images.[11]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197278221\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Voice Id with My Page: LG AI Tv Recognises Your Voice and Leads You to My Page Tailored Just For You!\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tlaken to My Page, you can see everything at a glance, from weather, calendar, and widgets to your favorite sports scores.[12]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197278810\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Chatbot: Knowing The Problem Before You\nAsk\n\t\t\t\t\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tWhen your TV shows signs of trouble, the system detects the issue and provides step by step guidance right on your screen, helping you resolve it instantly or connect to support .[13]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197279282\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Picture Wizard: Making Your Picture, Your Way\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAdvanced algorithms learn your preferences. Based on your selections, your TV creates a personalised picture just for you.\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197279679\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Sound Wizard: Making Your Sound, Your Way\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tYour TV adjusts the sound to your hearing preferences and optimises overall sound quality to createa sound profile tuned precisely to you.\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_6.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eFar Field Voice Recognition: Full Access with Just Your Voice\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\tBy using voice recognition to respond instantly to your commands, The system allows you to control, search, and enjoy your TV entirely through your voice\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_27.png\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAward-winning Webos Now Secured By LG Shield\u003c\/h5\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_7.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eLG Shield: Security You Can Trust\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tLG Shield's 7 core technologies ensure your data stays safe with secure data storage and management, secure cryptographic algorithms, ensured software integrity, user authentication and access control, secure data transmission, security event detection and response, and secure update management.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_8.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eWebos Re: New Program\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tUpgrade your TV up to 5 years for free[14]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_9.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eLG Quad Protection: Your LG Tv is Built to Last with LG Quad Protection\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tFrom hardware to software, your LG TV is protected. Built-in capacitors protect against high voltages, including lightning strikes, while semiconductors are engineered with surge protection. Silicon gel and protective coatings shield chipsets from humidity and even your data stays safe and secure with LG Shield.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_10.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAI Magic Remote: Unlock Every AI Experience with a Single AI Button\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tOne AI button is all it takes to access and control all AI-driven interactions. With a scroll wheel and instant voice command, every control feels effortless.[15]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_11.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eWhy LG OLED Evo Gaming Tv?\u003c\/h5\u003e\n\t\t\t\t\t\u003ch5\u003eUltra-smooth and Tear-free Gameplay: Play in 4K 165Hz with G-sync and AMD Freesync Compatible\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tUp to 165Hz delivers sharper, smoother action in every game. G-Sync Compatible and AMD FreeSync Premium keep motion stable and tear-free, while VRR and ultra-low input lag ensure every move stays fluid and responsive, giving you a clear edge in every match.[16]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_12.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eLow Input-lag: 0.1Ms Response Time Certified, OLED Responds Instantly with No Ghosting\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tWith its 0.1ms pixel response time and ALLM for ultra-low latency, every command is rendered with immediate precision. This heightened responsiveness keeps fast gameplay clear and controlled, offering a distinct competitive edge. [17]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_13.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eClear Motion: Immersive Gameplay with HGIG and Clearmr 10000\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tHGIG keeps HDR tone mapping true to the creator's intent while Clear MR 10000 minimises motion blur for crisp clarity in fast scenes. The result is deeper immersion with visuals that stay remarkably accurate and clear in every moment.[18]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_14.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eNVIDIA Geforce Now: World’s First 4K 120Hz HDR Cloud Gaming\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tPlay 4K 120Hz HDR games on your TV even without an extra device through NVIDIA GeForce NOW. Powered by NVIDIA Blackwell architecture, enjoy high-end cloud gaming with GeForce RTX 5080 performance.[19]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_15.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eBluetooth Ultra Low Latency: World's First Tv to Support Bluetooth Ultra Low Latency Controllers\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tExperience ultra-low latency, high-performance cloud gaming with Bluetooth Ultra Low Latency Controller support, reducing input delay to less than 2.5ms. Enjoy seamless, responsive control that feels just like a wired connection, even when playing in the cloud.[20]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197482670\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eLG Gaming Portal: Your One-stop Hub for Gaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tExplore thousands of games from Xbox, NVIDIA GeForce Now, native webOS apps, and more. Easily find games for remote or gamepad and even compete with other players via Challenge Mode.[21]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_17.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eGame Dashboard \u0026amp; Optimiser: Easily Fine-tune Game Settings to Suit Your Play Style\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tCustomise your gaming experience easily using Game Dashboard for quick, real-time control and Game Optimiser to fine-tune your preferred settings. Adjust refresh rate, latency, and visual modes to optimise every game session with ease.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_18.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eWhy is LG OLED Evo a Great Choice for Design Enthusiasts?\u003c\/h5\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_32.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eFlush-fit Gallery Design for Minimalism\n\t\t\t\t\t\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\tA slim and refined display blends naturally into your space, creating a gallery-like presence with no visible gap with the wall.[22]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197288105\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eDiscover Limitless Masterpieces with LG Gallery+\u003c\/h5\u003e\n\u003ch5\u003eLG Gallery+: Style Your Space with Over 5000+ Curated Art Content\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG Gallery+ lets you access countless artwork and content from LG partners like The National Gallery, MMCA, Magnum, and more. Elevate and personalise your space with art that reflects your style.[23]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_19.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eDiverse Art Content: Explore a Wide Selection of Premium Art Content\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tFind content that fits your style perfectly. Choose from world renowned artworks, stunning nature landscapes, modern digital and 3D art, gaming wallpapers, and more.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_20.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eBGM with Music Lounge: Set The Right Vibe with Music\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tCreate the right atmosphere with music that matches your visuals. Use music recommended according to your preferences or connect via Bluetooth to play your own tracks.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197479368\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eGallery Curation: Gallery\nDiscover Auto-curated Content Based on Your Preferences\n\t\t\t\t\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAnswering a series of short questions lets your TV know what kind of artworks you like. LG Gallery can then start serving you content recommendations personalised to your taste. [21]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197295512\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eGenerative Al Artwork: Turn Your Ideas into Art with Generative Al\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBring your ideas to life with your TV's built in generative Al. Write out a prompt to create unique artwork, and even send them to your phone via LG Link to enjoy them anywhere [22]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_21.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eMy Photos: Easily Access Google Photos and Showcase Your Memories\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tConveniently connect your Google Photos account to your TV just by using your phone. Effortlessly personalise your space by using content from your own photo library.[24]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555550\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eInformation Board: Stay Updated with an All-in-one Personalised Dashboard\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tSee important information at a glance. Get weather updates, sports alerts, view your Google Calendar, and even set up notifications for Home Hub, your viewing reservations and more.\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555799\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eGallery Mode: Switch from Tv to Artwork Seamlessly\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tWith Gallery Mode turned on, your TV can continue to save energy even while displaying your selected artworks adding a touch of style and elegance to your space.\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555876\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAuto Brightness Control: Optimal Brightness in Any Light\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrightness Control automatically adjusts the screen output based on ambient lighting, ensuring clear and comfortable viewing in any environment.[25]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555914\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eMotion Sensor: Responsive to Your Presence \u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tMotion detection lets your TV respond intelligently, switching modes depending on whether or not you're nearby.[26]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197317955\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eLG Channels: Endless Entertainment for Free\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG Channels brings together diverse content from live and on-demand platforms into a single hub, making it easier than ever to find content you love.[27]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_23.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eSmart Connectivity: Home Hub,  Your All-in-one Smart Home Platform\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tHome Hub brings all your smart devices together. Seamlessly connect, control, and interact with your home IoT devices across Google Home and more.[28]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_29.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eTrue Cinema, Preserved in Exact Detail\u003c\/h5\u003e\n\t\t\t\t\t\u003ch5\u003eDolby Vision \u0026amp; Ambient Filmmaker Mode\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tExperience cinema as the director intended with Dolby Vision and FILMMAKER MODE with Ambient Light Compensation that adapts to surroundings and keeps visuals as close as possible to its original form.[29]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_30.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eDolby Atmos\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tBy rendering sound as immersive 360° audio objects rather than static channels, the system creates a home cinema environment where detail and depth stay true to the scene.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_24.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eImmerse Yourself in Every Sports Match\u003c\/h5\u003e\n\t\t\t\t\t\u003ch5\u003eTrumotion: Motion Smoothing That Adapts to Every Genre\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\tAl Genre Selection identifies content genre and TruMotion adjusts judder levels to apply the right amount of smoothing for a natural viewing experience from movies, sports, and more.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197425970\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eSports Alert: Set Up Alerts and Never Miss a Moment\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\t\tCatch every moment of the action. Set up your alerts and get notified about your team's game schedules, scores, and more.\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_25.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eSports Forecast by Al Concierge: Receive Game Predictions with Al\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tAl analyses your team's stats and performance to provide game predictions. Cheer harder and enjoy supporting your team armed with these Al generated insights.[30]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197429801\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eLG Sound Suite Elevates Every Scene with Fuller Surround\u003c\/h5\u003e\n\u003ch5\u003eSound Suite with Dolby Atmos Flex Connect: Immersive Audio Tuned to Your Preferences\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG TV's DAFC (Dolby Atmos Flex Connect) optimises audio based on speaker placement, delivering a tailored, deeply immersive surround experience wherever your speakers are positioned.[31]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_26.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAccessibility: Assistive Features Make Viewing More Inclusive\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tLG TVs are designed with accessibility in mind with features such as Colour Adjustment Filter, a Sign Language Guide, and direct connectivity support for audio assistive devices.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eDisclaimer\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The images above in this product detail page are for illustrative purposes only.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Specifications and features vary by region, model, and size.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Service availability varies by region and country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Personalised services may vary depending on the policies of the 3rd party application.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG Account and acceptance of relevant Terms \u0026amp; Conditions is required to access network-based smart services and features, including streaming apps. Without LG Account, only external device connections (e.g. via HDMI) and terrestrial\/over-the-air TV (only for TVs with tuners) is available. There is no fee to create LG Account.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eNotes:\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e1) * Brightness may vary based on model, screen size and market region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Peak brightness is 3.9X brighter than conventional OLED @3% window by Internal measurements.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* X3.9 Brighter applies to 83\/77\/65\/55-inch OLED G6 models, while X2.1 Brighter applies to the 48-inch OLED G6 model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e2) * LG OLED display is certified by Intertek for 100% Colour Fidelity measured to CIE DE2000 with 125 Colour patterns.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Display Colour Gamut Volume (CGV) is equivalent or exceeds the CGV of the DCI-P3 Colour space as verified independently by Intertek.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG OLED display is verified by UL for Perfect Black and Perfect Colour, measured to IDMS 11.5 Ring-light Reflection standards.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* 83\/77\/65\/55-inch OLED G6 only has Reflection Free Premium certification.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Actual performance may vary depending on the ambient lighting and viewing environment.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e3) * LG OLED display is certified by Intertek for Reflection free measured to IDMS 11.2.2 sampling-sphere implementation.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* 83\/77\/65\/55-inch OLED G6 only has Reflection Free Premium certification.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e4) * OLED only has Reduced Blue Light(RPF40) certification.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e5) * Compared with previous year of OLED evo models(α9 AI Processor Gen8).\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e6) * In the first year of the warranty, panels, parts, and labor are covered. From the second through the fifth year, only panels and parts are covered, and labor charges apply. Warranty coverage is subject to applicable terms and conditions.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* OLED Care+ applies to OLED W6, G6.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e7) * AI Picture Pro will work with any copyright-protected content on OTT services.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Images are upscaled to up to 4K-like quality. Results may vary depending on the source resolution.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e8) * Must be activated through the sound Mode menu. And sound may vary according to the listening environment. \u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e9) * Sound may vary according to the listening environment.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e10) * AI Search (Copilot) is available on webOS Re:New Program-enabled OLED\/MRGB\/QNED\/NANO 4K UHD models, including models released from 2022 onwards.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* An internet connection is required, and partner AI services may be subject to change or require a subscription.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* This feature may vary by region and model and is not available in countries where LLM support is not provided.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e11)* Some of these features may not be supported in certain regions or models.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* Menus displayed may be different upon release.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* Keyword recommendations vary according to the app and time of day.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* ‘In This Scene’ card is available in countries that support EPG(Electronic Program Guide).\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* ‘On Now’ card is not available on Netflix and Other CP(Content Provider) apps, so the card will not be displayed.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* ‘Generative AI’ card is available in certain regions or models.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e12) * Reduced or limited content may be shown depending on region and network connectivity.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* Voice ID support may vary by region and country and is available on OLED, QNED, NANO 4K UHD TVs released from 2024 onwards, as well as on MRGB and FHD TVs released from 2026.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* It works only with apps that support the Voice ID account.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* The lock can be unlocked by someone with a similar voice, and if the voice changes due to health reasons or other factors, recognition may not work effectively.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* The widgets provided may vary by country and are subject to change or discontinuance without prior notice.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e* My Page applies to 2026 OLED, MRGB, QNED, NANO 4K UHD TVs.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e13) * Internet connection required.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* It is possible to link the AI Chatbot to customer service.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* In countries where NLP is not supported, voice-based app access and usage may not be available.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e14) * webOS Re:New is a software upgrade program and is available on select models only. The number of upgrades and Re:New support duration may vary by product, model, or region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Upgrade schedule, as well as features, applications, and services may vary by model and region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Available features, contents and services are subject to change without notice and may vary by product, model or region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e15) * Provides quick access to the TV's AI features but has no built-in AI processing.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* AI Magic Remote's design, availability and functions may vary by region and supported language, even for the same model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Some features may require an internet connection.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* AI Voice Recognition is only provided in countries that support NLP in their native language.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e15) * It only works with games or PC inputs that support 165Hz.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* 165Hz is applied to 83\/77\/65\/55\/48-inch of OLED G6, while 120Hz is applied to 97-inch of OLED G6.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* NVIDIA G-Sync compatible with RTX 20, RTX 30, RTX 40 and GTX 16 graphics cards. Older GPUs do not support G-Sync compatibility.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e16) * LG OLED displays been certified as \"0.1 response times (Gray to Gray) and Qualified Gaming Performance\" by Intertek.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e17) * Subscription required. Service offerings may vary by membership plan.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Available only on LG OLED W6, G6, C6, and MRGB95, MRGB9M.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* GeForce NOW availability may vary by country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* In ULL mode, only one controller (gamepad) can be connected. Use of other Bluetooth devices may be affected.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* For best performance, Ethernet or 5GHz Wi-Fi connection is recommended.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e18) * Bluetooth Ultra Low Latency only applies to select 2026 LG TVs. ULL controller functionality is supported only when connected to compatible devices.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* In ULL mode, only one controller (gamepad) can be connected. Use of other Bluetooth devices may be affected.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* For best performance, Ethernet or 5GHz Wi-Fi connection is recommended.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Gaming controller is sold separately.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e19) * Support for cloud gaming services may vary.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Some gaming services may require a subscription and gamepad.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Gamepad is sold separately.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e20) * Actual fit may vary depending on installation conditions. A slight gap between the TV and the wall is possible.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e21) * Available content may vary by region and is subject to change.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Service is available through a paid subscription. One-month free trial available with login and payment method registration. Subscription automatically renews to a paid plan unless canceled before the trial ends. Subscription may be cancelled at any time during the trial period.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e22) * 16 different profiles are provided, with content recommendations generated by matching data to each type of profile.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e23) * Generative AI feature is only available in certain regions or models.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* A subscription includes 20 credits per month. One credit lets you generate one image.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Depending on device performance, file size, and network speed, LG Link's file transfer speed may vary.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Some file extensions may not be supported by LG Link depending on your device specifications.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG Link can use an external storage device when used according to the device memory specifications.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e24) * The feature works when logged in to your Google Photos account and you have at least 10 photos in the app.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e25) * Brightness sensors may vary by model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e26) * Motion sensors are only available on the W6 and G6 models only.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e27) * Support for certain LG Channels varies by region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e28) * LG supports 'Matter' Wi-Fi devices. 'Matter' supported services and features may vary depending on the connected devices. Initial connection for ThinQ and Matter should be via ThinQ mobile app.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e29) * Ambient FILMMAKER MODE is a trademark of UHD Alliance, Inc.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Ambient FILMMAKER MODE with Dolby Vision is supported.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Ambient FILMMAKER MODE auto starts on AppleTV+ and Amazon Prime video app.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Ambient FILMMAKER MODE works on models equipped with a light sensor.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e30) * ‘In This Scene’ card is available in countries that support EPG.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The scope of support may vary by country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Information provided by AI Concierge is for general informational purposes only and may not be accurate. LG assumes no responsibility or liability for any actions or decisions made in reliance on such information.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e31) * Sound Suite products must be purchased separately.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The Sound Suite model matched may vary depending on country, region, and TV model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Sound Mode Control may vary by model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* When connected to a Soundbar, up to 13.1.7 channels are supported. Supported channel configurations may vary depending on the Soundbar model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Please note that the service may not be available at the time of purchase. A network connection is required for updates.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG TV remote usage is limited to certain features only.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\t\t\n\u003cli\u003eAI magic remote MR26GB (w\/ Number Key)\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003ePower cable (TV Attached)\u003c\/li\u003e\t\t\t\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\t\t\n\u003cli\u003e\n\t\t\t\t\tHyper Radiant Colour Tech, a next-gen OLED technology for a new level of picture quality\n\t\t\t\t\t\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003e\n\t\t\t\t\tX2.1 higher peak brightness with alpha 11 AI Processor Gen3, for vivid highlights and detail\n\t\t\t\t\t\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003e\n\t\t\t\t\tPerfect Black and Perfect Colour ensures deeper contrast and vivid, accurate colour in any light\n\t\t\t\t\t\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003e\n\t\t\t\t\tUp to 165Hz in 4K with G-SYNC compatibility and FreeSync Premium for tear-free and winning gameplay\n\t\t\t\t\t\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003e\n\t\t\t\t\tAward-winning webOS brings advanced AI experiences—powered by Google Gemini and Microsoft Copilot, now secured by LG Shield\n\t\t\t\t\t\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003eOperating system (OS): webOS 26\n\t\t\t\t\t\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003eAuto brightness control\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003eQMS (Quick media switching)\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003eQFT (Quick frame transport)\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003eALLM (Auto low latency mode)\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003eHGIG Mode\u003c\/li\u003e\t\t\t\t\t\n\u003cli\u003eFreeSync compatible (AMD)\u003c\/li\u003e\t\t\t\t\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003cp\u003eame below.\u003c\/p\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926167183728,"sku":"OLED55G66LS.AEI","price":2299.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/Products_24_1.png?v=1787079365"},{"product_id":"lg-48-evo-ai-g6-4k-smart-tv-2026-oled48g66ls-aei","title":"LG 48\" Evo AI G6 4K Smart TV (2026) | OLED48G66LS.AEI","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003ch5\u003eWhat is Hyper Radiant Colour Tech all About?\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tHyper Radiant Colour Tech is LG next-generational OLED technology that enhances every aspect of picture quality to an entirely new level. It delivers incomparable brightness, Perfect Black, and Perfect Colour in any light, while preserving stunning 4K visuals with LG best alpha 11 AI Processor Gen3. Experience OLED like never before—see the difference, feel the brilliance, and discover a new standard in viewing.\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197270402\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003eBrightness Booster Pro: X2.1 Brighter, Elevating Brightness to The Next Level\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAlpha 11 AI Processor Gen3’s new Light Boosting Algorithm and Light Control Architecture deliver up to X2.1 higher peak brightness, enhancing vivid highlights and clearer detail.[1]\n\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197270642\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\u003ch5\u003ePerfect Black and Perfect Colour in any Light\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG OLED TV features UL-verified Perfect Black and Perfect Colour, delivering deeper contrast, enhanced brightness, and vivid, accurate Colour. See every star clearly, even in a bright room.[2]\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_28.png\" alt=\"\"\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEyesafe-verified to reduce blue light, every frame stays easy on your eyes[3]\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_1.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAlpha 11 AI Processor 4K Gen3 with Dual AI Engine: New AI Processor, Now with New Dual AI Engine\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\talpha 11 AI Processor Gen3 takes OLED performance beyond limits, precisely controlling 8.3 million self-lit pixels - now even more powerful with Dual AI Engine. Going beyond a single AI engine, this advanced processing refines sharpness and texture simultaneously, delivering 4K picture quality that is sharper and more natural.[4]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_2.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eOled Care+: 5 Years Of Reliable, Worry-free Oled Panel Coverage\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tYour LG OLED panel is protected for five years with reliable and worry-free coverage.[5]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eWhy LG AI Tv?\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG AI TV optimises picture and sound while making every day smarter with personalised AI Hub\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197276960\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Picture Pro: Upscale Every Frame to 4K with\nPixel Precision\n\t\t\t\t\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tWith the alpha 11 Al Processor, Al Super Upscaling and Dynamic Tone Mapping Ultra processes images even faster, analysing genre, faces, and more to upscale picture to 4K with optimal depth and contrast [6]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_3.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAl Object Remastering Ultra: Hear Voices Clearly in Every Scene with Al Object Remastering Ultra\n\t\t\t\t\t\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tNo need to adjust the volume to hear voices clearly. Al Sound automatically fine tunes voices, background music, and sound effects even vocals and deep bass for crystal clear audio and an immersive experience. [7]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_4.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eVirtual 11.1.2 Ch: Immersive and Room-filling Sound with Virtual 11.1.2 Ch\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tAl Sound refines sound quality to deliver multi dimensional audio that surrounds you, heightening your senses through deeper immersion. [8]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_5.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAI HDR Remastering: Upgrade Every Frame to HDR Quality\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tAI automatically optimises Colour, brightness, and contrast and elevates SDR picture quality to HDR levels for richer, more realistic visuals.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197277173\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eDiscover 3 Standout Benefits Of AI Hub\u003c\/h5\u003e\n\u003ch5\u003eMulti Al Search: Advanced Multi Al Search with Google Gemini and Microsoft Copilot\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tSimply say what you are searching for, then select the Al model that suits you the best. The system connects to multiple Al models to deliver broader, more relevant results [9]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197277777\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Concierge: Get Personalised Content Recommendations and Information\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAl Concierge suggests content and updates tailored to your interests. In This Scone provides relevant recommendations and information based on what you're watching, while Generative Al enables searching and creating images.[10]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197278221\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Voice Id with My Page: LG AI Tv Recognises Your Voice and Leads You to My Page Tailored Just For You!\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tlaken to My Page, you can see everything at a glance, from weather, calendar, and widgets to your favorite sports scores.[11]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197278810\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Chatbot: Knowing The Problem Before You\nAsk\n\t\t\t\t\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tWhen your TV shows signs of trouble, the system detects the issue and provides step by step guidance right on your screen, helping you resolve it instantly or connect to support .[12]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197279282\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Picture Wizard: Making Your Picture, Your Way\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAdvanced algorithms learn your preferences. Based on your selections, your TV creates a personalised picture just for you.\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197279679\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAl Sound Wizard: Making Your Sound, Your Way\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tYour TV adjusts the sound to your hearing preferences and optimises overall sound quality to createa sound profile tuned precisely to you.\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_6.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eFar Field Voice Recognition: Full Access with Just Your Voice\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\tBy using voice recognition to respond instantly to your commands, The system allows you to control, search, and enjoy your TV entirely through your voice\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_27.png\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAward-winning Webos Now Secured By LG Shield\u003c\/h5\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_7.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eLG Shield: Security You Can Trust\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tLG Shield's 7 core technologies ensure your data stays safe with secure data storage and management, secure cryptographic algorithms, ensured software integrity, user authentication and access control, secure data transmission, security event detection and response, and secure update management.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_8.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eWebos Re: New Program\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tUpgrade your TV up to 5 years for free[13]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_9.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eLG Quad Protection: Your LG Tv is Built to Last with LG Quad Protection\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tFrom hardware to software, your LG TV is protected. Built-in capacitors protect against high voltages, including lightning strikes, while semiconductors are engineered with surge protection. Silicon gel and protective coatings shield chipsets from humidity and even your data stays safe and secure with LG Shield.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_10.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAI Magic Remote: Unlock Every AI Experience with a Single AI Button\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tOne AI button is all it takes to access and control all AI-driven interactions. With a scroll wheel and instant voice command, every control feels effortless.[14]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_11.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eWhy LG OLED Evo Gaming Tv?\u003c\/h5\u003e\n\t\t\t\t\t\u003ch5\u003eUltra-smooth and Tear-free Gameplay: Play in 4K 165Hz With G-Sync and AMD Freesync Compatible\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tUp to 165Hz delivers sharper, smoother action in every game. G-Sync Compatible and AMD FreeSync Premium keep motion stable and tear-free, while VRR and ultra-low input lag ensure every move stays fluid and responsive, giving you a clear edge in every match.[15]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_12.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eLow Input-lag: 0.1Ms Response Time Certified, OLED Responds Instantly with No Ghosting\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tWith its 0.1ms pixel response time and ALLM for ultra-low latency, every command is rendered with immediate precision. This heightened responsiveness keeps fast gameplay clear and controlled, offering a distinct competitive edge. [16]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_13.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eClear Motion: Immersive Gameplay with HGIG and Clearmr 10000\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tHGIG keeps HDR tone mapping true to the creator's intent while Clear MR 10000 minimises motion blur for crisp clarity in fast scenes. The result is deeper immersion with visuals that stay remarkably accurate and clear in every moment.[17]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_14.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eNVIDIA Geforce Now: World’s First 4K 120Hz HDR Cloud Gaming\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tPlay 4K 120Hz HDR games on your TV even without an extra device through NVIDIA GeForce NOW. Powered by NVIDIA Blackwell architecture, enjoy high-end cloud gaming with GeForce RTX 5080 performance.[18]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_15.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eBluetooth Ultra Low Latency: World's First Tv to Support Bluetooth Ultra Low Latency Controllers\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tExperience ultra-low latency, high-performance cloud gaming with Bluetooth Ultra Low Latency Controller support, reducing input delay to less than 2.5ms. Enjoy seamless, responsive control that feels just like a wired connection, even when playing in the cloud.[19]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197482670\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eLG Gaming Portal: Your One-stop Hub for Gaming\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tExplore thousands of games from Xbox, NVIDIA GeForce Now, native webOS apps, and more. Easily find games for remote or gamepad and even compete with other players via Challenge Mode.[20]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_17.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eGame Dashboard \u0026amp; Optimiser: Easily Fine-tune Game Settings to Suit Your Play Style\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tCustomise your gaming experience easily using Game Dashboard for quick, real-time control and Game Optimiser to fine-tune your preferred settings. Adjust refresh rate, latency, and visual modes to optimise every game session with ease.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_18.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eWhy is LG OLED Evo a Great Choice for Design Enthusiasts?\u003c\/h5\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197288105\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eDiscover Limitless Masterpieces with LG Gallery+\u003c\/h5\u003e\n\u003ch5\u003eLG Gallery+: Style Your Space with Over 5000+ Curated Art Content\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG Gallery+ lets you access countless artwork and content from LG partners like The National Gallery, MMCA, Magnum, and more. Elevate and personalise your space with art that reflects your style.[21]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_19.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eDiverse Art Content: Explore a Wide Selection of Premium Art Content\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tFind content that fits your style perfectly. Choose from world renowned artworks, stunning nature landscapes, modern digital and 3D art, gaming wallpapers, and more.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_20.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eBGM with Music Lounge: Set The Right Vibe with Music\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tCreate the right atmosphere with music that matches your visuals. Use music recommended according to your preferences or connect via Bluetooth to play your own tracks.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197479368\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eGallery Curation: Gallery\nDiscover Auto-curated Content Based on Your Preferences\n\t\t\t\t\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tAnswering a series of short questions lets your TV know what kind of artworks you like. LG Gallery can then start serving you content recommendations personalised to your taste. [22]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197295512\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eGenerative Al Artwork: Turn Your Ideas into Art with Generative Al\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBring your ideas to life with your TV's built in generative Al. Write out a prompt to create unique artwork, and even send them to your phone via LG Link to enjoy them anywhere [23]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_21.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eMy Photos: Easily Access Google Photos and Showcase Your Memories\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tConveniently connect your Google Photos account to your TV just by using your phone. Effortlessly personalise your space by using content from your own photo library.[24]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555550\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eInformation Board: Stay Updated with an All-in-one Personalised Dashboard\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tSee important information at a glance. Get weather updates, sports alerts, view your Google Calendar, and even set up notifications for Home Hub, your viewing reservations and more.\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555799\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eGallery Mode: Switch from Tv to Artwork Seamlessly\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tWith Gallery Mode turned on, your TV can continue to save energy even while displaying your selected artworks adding a touch of style and elegance to your space.\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555876\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eAuto Brightness Control: Optimal Brightness in Any Light\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tBrightness Control automatically adjusts the screen output based on ambient lighting, ensuring clear and comfortable viewing in any environment.[25]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555914\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eMotion Sensor: Responsive to Your Presence \u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tMotion detection lets your TV respond intelligently, switching modes depending on whether or not you're nearby.[26]\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197317955\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eLG Channels: Endless Entertainment for Free\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG Channels brings together diverse content from live and on-demand platforms into a single hub, making it easier than ever to find content you love.[27]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_23.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eSmart Connectivity: Home Hub,  Your All-in-one Smart Home Platform\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tHome Hub brings all your smart devices together. Seamlessly connect, control, and interact with your home IoT devices across Google Home and more.[28]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_29.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eTrue Cinema, Preserved in Exact Detail\u003c\/h5\u003e\n\t\t\t\t\t\u003ch5\u003eDolby Vision \u0026amp; Ambient Filmmaker Mode\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tExperience cinema as the director intended with Dolby Vision and FILMMAKER MODE with Ambient Light Compensation that adapts to surroundings and keeps visuals as close as possible to its original form.[29]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_30.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eDolby Atmos\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tBy rendering sound as immersive 360° audio objects rather than static channels, the system creates a home cinema environment where detail and depth stay true to the scene.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_24.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eImmerse Yourself in Every Sports Match\u003c\/h5\u003e\n\t\t\t\t\t\u003ch5\u003eTrumotion: Motion Smoothing That Adapts to Every Genre\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\tAl Genre Selection identifies content genre and TruMotion adjusts judder levels to apply the right amount of smoothing for a natural viewing experience from movies, sports, and more.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197425970\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eSports Alert: Set Up Alerts and Never Miss a Moment\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\t\tCatch every moment of the action. Set up your alerts and get notified about your team's game schedules, scores, and more.\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_25.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eSports Forecast by Al Concierge: Receive Game Predictions with Al\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tAl analyses your team's stats and performance to provide game predictions. Cheer harder and enjoy supporting your team armed with these Al generated insights.[30]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197429801\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eLG Sound Suite Elevates Every Scene with Fuller Surround\u003c\/h5\u003e\n\u003ch5\u003eSound Suite With Dolby Atmos Flex Connect: Immersive Audio Tuned to Your Preferences\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\tLG TV's DAFC (Dolby Atmos Flex Connect) optimises audio based on speaker placement, delivering a tailored, deeply immersive surround experience wherever your speakers are positioned.[31]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_26.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAccessibility: Assistive Features Make Viewing More Inclusive\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tLG TVs are designed with accessibility in mind with features such as Colour Adjustment Filter, a Sign Language Guide, and direct connectivity support for audio assistive devices.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\u003ch5\u003eDisclaimer\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The images above in this product detail page are for illustrative purposes only.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Specifications and features vary by region, model, and size.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Service availability varies by region and country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Personalised services may vary depending on the policies of the 3rd party application.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG Account and acceptance of relevant Terms \u0026amp; Conditions is required to access network-based smart services and features, including streaming apps. Without LG Account, only external device connections (e.g. via HDMI) and terrestrial\/over-the-air TV (only for TVs with tuners) is available. There is no fee to create LG Account.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003ch5\u003eNotes:\u003c\/h5\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e1) * Brightness may vary based on model, screen size and market region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Peak brightness is 2.1X brighter than conventional OLED @3% window by Internal measurements.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* X3.9 Brighter applies to 83\/77\/65\/55-inch OLED G6 models, while X2.1 Brighter applies to the 48-inch OLED G6 model.  \u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e2) * LG OLED display is certified by Intertek for 100% Colour Fidelity measured to CIE DE2000 with 125 Colour patterns.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Display Colour Gamut Volume (CGV) is equivalent or exceeds the CGV of the DCI-P3 Colour space as verified independently by Intertek.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG OLED display is verified by UL for Perfect Black and Perfect Colour, measured to IDMS 11.5 Ring-light Reflection standards.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Actual performance may vary depending on the ambient lighting and viewing environment.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e3) * OLED only has Reduced Blue Light(RPF40) certification.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e4) * Compared with previous year of OLED evo models(α9 AI Processor Gen8).\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e5) * In the first year of the warranty, panels, parts, and labor are covered. From the second through the fifth year, only panels and parts are covered, and labor charges apply. Warranty coverage is subject to applicable terms and conditions.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* OLED Care+ applies to OLED W6, G6.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e6) * AI Picture Pro will work with any copyright-protected content on OTT services.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Images are upscaled to up to 4K-like quality. Results may vary depending on the source resolution.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e7) * Must be activated through the sound Mode menu. And sound may vary according to the listening environment. \u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e8) * Sound may vary according to the listening environment.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e9) * AI Search (Copilot) is available on webOS Re:New Program-enabled OLED\/MRGB\/QNED\/NANO 4K UHD models, including models released from 2022 onwards.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* An internet connection is required, and partner AI services may be subject to change or require a subscription.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* This feature may vary by region and model and is not available in countries where LLM support is not provided.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e10) * Some of these features may not be supported in certain regions or models.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Menus displayed may be different upon release.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Keyword recommendations vary according to the app and time of day.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* ‘On Now’ card is not available on Netflix and Other CP(Content Provider) apps, so the card will not be displayed.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* ‘Generative AI’ card is available in certain regions or models.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e11) * Reduced or limited content may be shown depending on region and network connectivity.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Voice ID support may vary by region and country and is available on OLED, QNED, NANO 4K UHD TVs released from 2024 onwards, as well as on MRGB and FHD TVs released from 2026.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* It works only with apps that support the Voice ID account.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The lock can be unlocked by someone with a similar voice, and if the voice changes due to health reasons or other factors, recognition may not work effectively.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The widgets provided may vary by country and are subject to change or discontinuance without prior notice.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* My Page applies to 2026 OLED, MRGB, QNED, NANO 4K UHD TVs.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e12) * Internet connection required.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* It is possible to link the AI Chatbot to customer service.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* In countries where NLP is not supported, voice-based app access and usage may not be available.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e13) * webOS Re:New is a software upgrade program and is available on select models only. The number of upgrades and Re:New support duration may vary by product, model, or region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Upgrade schedule, as well as features, applications, and services may vary by model and region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Available features, contents and services are subject to change without notice and may vary by product, model or region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e14) * Provides quick access to the TV's AI features but has no built-in AI processing.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* AI Magic Remote's design, availability and functions may vary by region and supported language, even for the same model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Some features may require an internet connection.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* AI Voice Recognition is only provided in countries that support NLP in their native language.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e15) * It only works with games or PC inputs that support 165Hz.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* 165Hz is applied to 83\/77\/65\/55\/48-inch of OLED G6, while 120Hz is applied to 97-inch of OLED G6.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* NVIDIA G-Sync compatible with RTX 20, RTX 30, RTX 40 and GTX 16 graphics cards. Older GPUs do not support G-Sync compatibility.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e16) * LG OLED displays been certified as \"0.1 response times (Gray to Gray) and Qualified Gaming Performance\" by Intertek.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e17) * HGiG is a volunteer group of companies from the game and TV display industries that meet to specify and make available for the public guidelines to improve consumer gaming experiences in HDR.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Support for HGiG may vary by country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* 83\/77\/65\/55\/48-inch of OLED G6 only has ClearMR 10000 certification.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* ClearMR is a certification program of VESA to evaluate the motion blur performance of the display.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e18) * Subscription required. Service offerings may vary by membership plan.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Available only on LG OLED W6, G6, C6, and MRGB95, MRGB9M.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* GeForce NOW availability may vary by country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* In ULL mode, only one controller (gamepad) can be connected. Use of other Bluetooth devices may be affected.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* For best performance, Ethernet or 5GHz Wi-Fi connection is recommended.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e19) * Bluetooth Ultra Low Latency only applies to select 2026 LG TVs. ULL controller functionality is supported only when connected to compatible devices.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* In ULL mode, only one controller (gamepad) can be connected. Use of other Bluetooth devices may be affected.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* For best performance, Ethernet or 5GHz Wi-Fi connection is recommended.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Gaming controller is sold separately.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e20) * Support for cloud gaming services may vary.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Some gaming services may require a subscription and gamepad.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Gamepad is sold separately.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e21) * Available content may vary by region and is subject to change.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Service is available through a paid subscription. One-month free trial available with login and payment method registration. Subscription automatically renews to a paid plan unless canceled before the trial ends. Subscription may be cancelled at any time during the trial period.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e22) * 16 different profiles are provided, with content recommendations generated by matching data to each type of profile.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e23) * Generative AI feature is only available in certain regions or models.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* A subscription includes 20 credits per month. One credit lets you generate one image.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Depending on device performance, file size, and network speed, LG Link's file transfer speed may vary.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Some file extensions may not be supported by LG Link depending on your device specifications.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG Link can use an external storage device when used according to the device memory specifications.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e24) * The feature works when logged in to your Google Photos account and you have at least 10 photos in the app.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e25) * Brightness sensors may vary by model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e26) * Motion sensors are only available on the W6 and G6 models only.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e27) * Support for certain LG Channels varies by region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e28) * LG supports 'Matter' Wi-Fi devices. 'Matter' supported services and features may vary depending on the connected devices. Initial connection for ThinQ and Matter should be via ThinQ mobile app.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e29) * Ambient FILMMAKER MODE is a trademark of UHD Alliance, Inc.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Ambient FILMMAKER MODE with Dolby Vision is supported.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Ambient FILMMAKER MODE auto starts on AppleTV+ and Amazon Prime video app.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Ambient FILMMAKER MODE works on models equipped with a light sensor.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e30) * ‘In This Scene’ card is available in countries that support EPG.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The scope of support may vary by country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Information provided by AI Concierge is for general informational purposes only and may not be accurate. LG assumes no responsibility or liability for any actions or decisions made in reliance on such information.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e31) * Sound Suite products must be purchased separately.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The Sound Suite model matched may vary depending on country, region, and TV model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Sound Mode Control may vary by model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* When connected to a Soundbar, up to 13.1.7 channels are supported. Supported channel configurations may vary depending on the Soundbar model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Please note that the service may not be available at the time of purchase. A network connection is required for updates.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG TV remote usage is limited to certain features only.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\u003c\/div\u003e\n\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\t\u003cli\u003eAI magic remote MR26GB (w\/ Number Key)\u003c\/li\u003e\t\t\t\t\u003cli\u003ePower cable (TV Attached)\u003c\/li\u003e\t\t\t\u003c\/ul\u003e\n\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\u003cul\u003e\n\t\t\t\t\u003cli\u003e\n\t\t\t\tHyper Radiant Colour Tech, a next-gen OLED technology for a new level of picture quality\n\t\t\t\t\u003c\/li\u003e\t\t\t\t\u003cli\u003e\n\t\t\t\tX2.1 higher peak brightness with alpha 11 AI Processor Gen3, for vivid highlights and detail\n\t\t\t\t\u003c\/li\u003e\t\t\t\t\u003cli\u003e\n\t\t\t\tPerfect Black and Perfect Colour ensures deeper contrast and vivid, accurate colour in any light\n\t\t\t\t\u003c\/li\u003e\t\t\t\t\u003cli\u003e\n\t\t\t\tUp to 165Hz in 4K with G-SYNC compatibility and FreeSync Premium for tear-free and winning gameplay\n\t\t\t\t\u003c\/li\u003e\t\t\t\t\u003cli\u003e\n\t\t\t\tAward-winning webOS brings advanced AI experiences—powered by Google Gemini and Microsoft Copilot, now secured by LG Shield\n\t\t\t\t\u003c\/li\u003e\t\t\t\t\u003cli\u003eOperating system (OS): webOS 26\n\t\t\t\t\u003c\/li\u003e\t\t\t\t\u003cli\u003eAuto brightness control\u003c\/li\u003e\t\t\t\t\u003cli\u003eQMS (Quick media switching)\u003c\/li\u003e\t\t\t\t\u003cli\u003eQFT (Quick frame transport)\u003c\/li\u003e\t\t\t\t\u003cli\u003eALLM (Auto low latency mode)\u003c\/li\u003e\t\t\t\t\u003cli\u003eHGIG Mode\u003c\/li\u003e\t\t\t\t\u003cli\u003eFreeSync compatible (AMD)\u003c\/li\u003e\t\t\t\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926167249264,"sku":"OLED48G66LS.AEI","price":1799.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED48G66LS.AEI.png?v=1785311557"},{"product_id":"lg-65-evo-ai-g6-4k-smart-tv-2026-oled65g66ls-aei","title":"LG 65\" Evo AI G6 4K Smart TV (2026) | OLED65G66LS.AEI","description":"\u003cdiv class=\"description-outer\"\u003e\n\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_31.jpg\" alt=\"\"\u003e\n\t\t\t\u003ch5\u003eWhat is Hyper Radiant Colour Tech all About?\u003c\/h5\u003e\n\t\t\t\u003cp\u003e\n\t\t\tHyper Radiant Colour Tech is LG next-generational OLED technology that enhances every aspect of picture quality to an entirely new level. It delivers incomparable brightness, Perfect Black, and Perfect Colour in any light, while preserving stunning 4K visuals with LG best alpha 11 AI Processor Gen3. OLED G6 is even certified for Reflection-Free Premium, delivering flawless picture quality without reflection in any light—bright or dark. Experience OLED like never before—see the difference, feel the brilliance, and discover a new standard in viewing.\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197564039\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003ch5\u003eBrightness Booster Ultra: X3.9 Brighter, Achieving The Pinnacle of Brightness\n\t\t\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tAlpha 11 AI Processor Gen3’s new Light Boosting Algorithm and Light Control Architecture deliver up to X3.9 higher peak brightness, revealing more vivid highlights and clearer detail.[1]\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197270642\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003ch5\u003ePerfect Black and Perfect Colour in any Light\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tLG OLED TV features UL-verified Perfect Black and Perfect Colour, delivering deeper contrast, enhanced brightness, and vivid, accurate Colour. See every star clearly, even in a bright room.[2]\n\t\t\u003c\/p\u003e\n\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197565438\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\u003c\/iframe\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003ch5\u003eReflection Free Premium: Reflection Free Premium-certified for Perfect Black That Goes Beyond Anti-glare Matte Display\u003c\/h5\u003e\n\t\t\u003cp\u003e\n\t\t\tLG’s Reflection Free Premium-certified OLED display minimises reflectance while preserving transmittance for uncompromised black and Colour, while Anti-Glare Matte displays absorb and scatter light, shifting black to gray and distorting Colours, especially in bright environments.[3]\n\t\t\u003c\/p\u003e\n\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_28.png\" alt=\"\"\u003e\n\t\t\t\u003cp\u003e\n\t\t\t\tEyesafe-verified to reduce blue light, every frame stays easy on your eyes[4]\n\t\t\t\u003c\/p\u003e\n\t\t\u003c\/div\u003e\n\t\t\u003cdiv class=\"description-outer\"\u003e\n\t\t\t\u003cdiv class=\"description-inner\"\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_1.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAlpha 11 AI Processor 4K Gen3 with Dual AI Engine: New AI Processor, Now with New Dual AI Engine\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\talpha 11 AI Processor Gen3 takes OLED performance beyond limits, precisely controlling 8.3 million self-lit pixels - now even more powerful with Dual AI Engine. Going beyond a single AI engine, this advanced processing refines sharpness and texture simultaneously, delivering 4K picture quality that is sharper and more natural.[5]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_2.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eOled Care+: 5 Years Of Reliable, Worry-free Oled Panel Coverage\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tYour LG OLED panel is protected for five years with reliable and worry-free coverage.[6]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eWhy LG AI Tv?\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tLG AI TV optimises picture and sound while making every day smarter with personalised AI Hub\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197276960\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eAl Picture Pro: Upscale Every Frame to 4K with\nPixel Precision\n\t\t\t\t\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tWith the alpha 11 Al Processor, Al Super Upscaling and Dynamic Tone Mapping Ultra processes images even faster, analysing genre, faces, and more to upscale picture to 4K with optimal depth and contrast [7]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_3.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAl Object Remastering Ultra\nHear Voices Clearly in Every Scene with Al Object Remastering Ultra\n\t\t\t\t\t\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tNo need to adjust the volume to hear voices clearly. Al Sound automatically fine tunes voices, background music, and sound effects even vocals and deep bass for crystal clear audio and an immersive experience. [8]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_4.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eVirtual 11.1.2 Ch: Immersive and Room-filling Sound with Virtual 11.1.2 Ch\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tAl Sound refines sound quality to deliver multi dimensional audio that surrounds you, heightening your senses through deeper immersion. [9]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_5.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAI HDR Remastering: Upgrade Every Frame to HDR Quality\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tAI automatically optimises Colour, brightness, and contrast and elevates SDR picture quality to HDR levels for richer, more realistic visuals.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197277173\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eDiscover 3 Standout Benefits Of AI Hub\u003c\/h5\u003e\n\t\t\t\t\u003ch5\u003eMulti Al Search: Advanced Multi Al Search with Google Gemini and Microsoft Copilot\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tSimply say what you are searching for, then select the Al model that suits you the best. The system connects to multiple Al models to deliver broader, more relevant results [10]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197277777\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eAl Concierge: Get Personalised Content Recommendations and Information\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tAl Concierge suggests content and updates tailored to your interests. In This Scone provides relevant recommendations and information based on what you're watching, while Generative Al enables searching and creating images.[11]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197278221\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eAl Voice Id with My Page: LG AI Tv Recognises Your Voice and Leads You to My Page Tailored Just For You!\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tlaken to My Page, you can see everything at a glance, from weather, calendar, and widgets to your favorite sports scores.[12]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197278810\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eAl Chatbot: Knowing The Problem Before You\nAsk\n\t\t\t\t\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tWhen your TV shows signs of trouble, the system detects the issue and provides step by step guidance right on your screen, helping you resolve it instantly or connect to support .[13]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197279282\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eAl Picture Wizard: Making Your Picture, Your Way\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tAdvanced algorithms learn your preferences. Based on your selections, your TV creates a personalised picture just for you.\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197279679\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eAl Sound Wizard: Making Your Sound, Your Way\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tYour TV adjusts the sound to your hearing preferences and optimises overall sound quality to createa sound profile tuned precisely to you.\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_6.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eFar Field Voice Recognition: Full Access with Just Your Voice\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\tBy using voice recognition to respond instantly to your commands, The system allows you to control, search, and enjoy your TV entirely through your voice\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_27.png\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAward-winning Webos Now Secured By LG Shield\u003c\/h5\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_7.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eLG Shield: Security You Can Trust\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tLG Shield's 7 core technologies ensure your data stays safe with secure data storage and management, secure cryptographic algorithms, ensured software integrity, user authentication and access control, secure data transmission, security event detection and response, and secure update management.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_8.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eWebos Re: New Program\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tUpgrade your TV up to 5 years for free[14]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_9.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eLG Quad Protection: Your LG Tv is Built to Last with LG Quad Protection\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tFrom hardware to software, your LG TV is protected. Built-in capacitors protect against high voltages, including lightning strikes, while semiconductors are engineered with surge protection. Silicon gel and protective coatings shield chipsets from humidity and even your data stays safe and secure with LG Shield.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_10.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAI Magic Remote: Unlock Every AI Experience with a Single AI Button\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tOne AI button is all it takes to access and control all AI-driven interactions. With a scroll wheel and instant voice command, every control feels effortless.[15]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_11.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eWhy LG OLED Evo Gaming Tv?\u003c\/h5\u003e\n\t\t\t\t\t\u003ch5\u003eUltra-smooth and Tear-free Gameplay: Play in 4K 165Hz with G-sync and AMD Freesync Compatible\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tUp to 165Hz delivers sharper, smoother action in every game. G-Sync Compatible and AMD FreeSync Premium keep motion stable and tear-free, while VRR and ultra-low input lag ensure every move stays fluid and responsive, giving you a clear edge in every match.[16]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_12.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eLow Input-lag: 0.1Ms Response Time Certified, OLED Responds Instantly with No Ghosting\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tWith its 0.1ms pixel response time and ALLM for ultra-low latency, every command is rendered with immediate precision. This heightened responsiveness keeps fast gameplay clear and controlled, offering a distinct competitive edge. [17]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_13.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eClear Motion: Immersive Gameplay with HGIG and Clearmr 10000\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tHGIG keeps HDR tone mapping true to the creator's intent while Clear MR 10000 minimises motion blur for crisp clarity in fast scenes. The result is deeper immersion with visuals that stay remarkably accurate and clear in every moment.[18]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_14.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eNVIDIA Geforce Now: World’s First 4K 120Hz HDR Cloud Gaming\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tPlay 4K 120Hz HDR games on your TV even without an extra device through NVIDIA GeForce NOW. Powered by NVIDIA Blackwell architecture, enjoy high-end cloud gaming with GeForce RTX 5080 performance.[19]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_15.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eBluetooth Ultra Low Latency: World's First Tv to Support Bluetooth Ultra Low Latency Controllers\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tExperience ultra-low latency, high-performance cloud gaming with Bluetooth Ultra Low Latency Controller support, reducing input delay to less than 2.5ms. Enjoy seamless, responsive control that feels just like a wired connection, even when playing in the cloud.[20]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197482670\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eLG Gaming Portal: Your One-stop Hub for Gaming\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tExplore thousands of games from Xbox, NVIDIA GeForce Now, native webOS apps, and more. Easily find games for remote or gamepad and even compete with other players via Challenge Mode.[21]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_17.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eGame Dashboard \u0026amp; Optimiser: Easily Fine-tune Game Settings to Suit Your Play Style\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tCustomise your gaming experience easily using Game Dashboard for quick, real-time control and Game Optimiser to fine-tune your preferred settings. Adjust refresh rate, latency, and visual modes to optimise every game session with ease.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_18.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eWhy is LG OLED Evo a Great Choice for Design Enthusiasts?\u003c\/h5\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_32.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eFlush-fit Gallery Design for Minimalism\n\t\t\t\t\t\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\tA slim and refined display blends naturally into your space, creating a gallery-like presence with no visible gap with the wall.[22]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197288105\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eDiscover Limitless Masterpieces with LG Gallery+\u003c\/h5\u003e\n\t\t\t\t\u003ch5\u003eLG Gallery+: Style Your Space with Over 5000+ Curated Art Content\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tLG Gallery+ lets you access countless artwork and content from LG partners like The National Gallery, MMCA, Magnum, and more. Elevate and personalise your space with art that reflects your style.[23]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_19.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eDiverse Art Content: Explore a Wide Selection of Premium Art Content\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tFind content that fits your style perfectly. Choose from world renowned artworks, stunning nature landscapes, modern digital and 3D art, gaming wallpapers, and more.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_20.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eBGM with Music Lounge: Set The Right Vibe with Music\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tCreate the right atmosphere with music that matches your visuals. Use music recommended according to your preferences or connect via Bluetooth to play your own tracks.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197479368\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eGallery Curation: Gallery\nDiscover Auto-curated Content Based on Your Preferences\n\t\t\t\t\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tAnswering a series of short questions lets your TV know what kind of artworks you like. LG Gallery can then start serving you content recommendations personalised to your taste. [21]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197295512\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eGenerative Al Artwork: Turn Your Ideas into Art with Generative Al\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tBring your ideas to life with your TV's built in generative Al. Write out a prompt to create unique artwork, and even send them to your phone via LG Link to enjoy them anywhere [22]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_21.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eMy Photos: Easily Access Google Photos and Showcase Your Memories\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tConveniently connect your Google Photos account to your TV just by using your phone. Effortlessly personalise your space by using content from your own photo library.[24]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555550\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eInformation Board: Stay Updated with an All-in-one Personalised Dashboard\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tSee important information at a glance. Get weather updates, sports alerts, view your Google Calendar, and even set up notifications for Home Hub, your viewing reservations and more.\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555799\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eGallery Mode: Switch from Tv to Artwork Seamlessly\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tWith Gallery Mode turned on, your TV can continue to save energy even while displaying your selected artworks adding a touch of style and elegance to your space.\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555876\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eAuto Brightness Control: Optimal Brightness in Any Light\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tBrightness Control automatically adjusts the screen output based on ambient lighting, ensuring clear and comfortable viewing in any environment.[25]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197555914\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eMotion Sensor: Responsive to Your Presence \u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tMotion detection lets your TV respond intelligently, switching modes depending on whether or not you're nearby.[26]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197317955\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eLG Channels: Endless Entertainment for Free\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tLG Channels brings together diverse content from live and on-demand platforms into a single hub, making it easier than ever to find content you love.[27]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_23.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eSmart Connectivity: Home Hub,  Your All-in-one Smart Home Platform\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tHome Hub brings all your smart devices together. Seamlessly connect, control, and interact with your home IoT devices across Google Home and more.[28]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_29.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eTrue Cinema, Preserved in Exact Detail\u003c\/h5\u003e\n\t\t\t\t\t\u003ch5\u003eDolby Vision \u0026amp; Ambient Filmmaker Mode\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tExperience cinema as the director intended with Dolby Vision and FILMMAKER MODE with Ambient Light Compensation that adapts to surroundings and keeps visuals as close as possible to its original form.[29]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_30.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eDolby Atmos\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tBy rendering sound as immersive 360° audio objects rather than static channels, the system creates a home cinema environment where detail and depth stay true to the scene.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_24.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eImmerse Yourself in Every Sports Match\u003c\/h5\u003e\n\t\t\t\t\t\u003ch5\u003eTrumotion: Motion Smoothing That Adapts to Every Genre\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\tAl Genre Selection identifies content genre and TruMotion adjusts judder levels to apply the right amount of smoothing for a natural viewing experience from movies, sports, and more.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197425970\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eSports Alert: Set Up Alerts and Never Miss a Moment\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\tCatch every moment of the action. Set up your alerts and get notified about your team's game schedules, scores, and more.\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_25.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eSports Forecast by Al Concierge: Receive Game Predictions with Al\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tAl analyses your team's stats and performance to provide game predictions. Cheer harder and enjoy supporting your team armed with these Al generated insights.[30]\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eCheck out the video:\u003c\/h5\u003e\n\t\t\t\t\u003cdiv class=\"flex-video\"\u003e\n\t\t\t\t\t\u003ciframe src=\"https:\/\/player.vimeo.com\/video\/1197429801\" width=\"640\" height=\"480\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"\u003e\n\t\t\t\t\t\u003c\/iframe\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eLG Sound Suite Elevates Every Scene with Fuller Surround\u003c\/h5\u003e\n\t\t\t\t\u003ch5\u003eSound Suite with Dolby Atmos Flex Connect: Immersive Audio Tuned to Your Preferences\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\tLG TV's DAFC (Dolby Atmos Flex Connect) optimises audio based on speaker placement, delivering a tailored, deeply immersive surround experience wherever your speakers are positioned.[31]\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cdiv class=\"clearfix\"\u003e\n\t\t\t\t\t\u003cimg class=\"img-responsive\" src=\"https:\/\/hnie-assets.s3-eu-west-1.amazonaws.com\/products\/LG\/OLED48G66LS.AEI\/OLED48G66LS.AEI_26.jpg\" alt=\"\"\u003e\n\t\t\t\t\t\u003ch5\u003eAccessibility: Assistive Features Make Viewing More Inclusive\u003c\/h5\u003e\n\t\t\t\t\t\u003cp\u003e\n\t\t\t\tLG TVs are designed with accessibility in mind with features such as Colour Adjustment Filter, a Sign Language Guide, and direct connectivity support for audio assistive devices.\n\t\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003c\/div\u003e\n\t\t\t\t\u003ch5\u003eDisclaimer\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The images above in this product detail page are for illustrative purposes only.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Specifications and features vary by region, model, and size.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Service availability varies by region and country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Personalised services may vary depending on the policies of the 3rd party application.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG Account and acceptance of relevant Terms \u0026amp; Conditions is required to access network-based smart services and features, including streaming apps. Without LG Account, only external device connections (e.g. via HDMI) and terrestrial\/over-the-air TV (only for TVs with tuners) is available. There is no fee to create LG Account.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eNotes:\u003c\/h5\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e1) * Brightness may vary based on model, screen size and market region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Peak brightness is 3.9X brighter than conventional OLED @3% window by Internal measurements.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* X3.9 Brighter applies to 83\/77\/65\/55-inch OLED G6 models, while X2.1 Brighter applies to the 48-inch OLED G6 model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e2) * LG OLED display is certified by Intertek for 100% Colour Fidelity measured to CIE DE2000 with 125 Colour patterns.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Display Colour Gamut Volume (CGV) is equivalent or exceeds the CGV of the DCI-P3 Colour space as verified independently by Intertek.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG OLED display is verified by UL for Perfect Black and Perfect Colour, measured to IDMS 11.5 Ring-light Reflection standards.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* 83\/77\/65\/55-inch OLED G6 only has Reflection Free Premium certification.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Actual performance may vary depending on the ambient lighting and viewing environment.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e3) * LG OLED display is certified by Intertek for Reflection free measured to IDMS 11.2.2 sampling-sphere implementation.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* 83\/77\/65\/55-inch OLED G6 only has Reflection Free Premium certification.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e4) * OLED only has Reduced Blue Light(RPF40) certification.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e5) * Compared with previous year of OLED evo models(α9 AI Processor Gen8).\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e6) * In the first year of the warranty, panels, parts, and labor are covered. From the second through the fifth year, only panels and parts are covered, and labor charges apply. Warranty coverage is subject to applicable terms and conditions.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* OLED Care+ applies to OLED W6, G6.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e7) * AI Picture Pro will work with any copyright-protected content on OTT services.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Images are upscaled to up to 4K-like quality. Results may vary depending on the source resolution.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e8) * Must be activated through the sound Mode menu. And sound may vary according to the listening environment. \u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e9) * Sound may vary according to the listening environment.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e10) * AI Search (Copilot) is available on webOS Re:New Program-enabled OLED\/MRGB\/QNED\/NANO 4K UHD models, including models released from 2022 onwards.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* An internet connection is required, and partner AI services may be subject to change or require a subscription.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* This feature may vary by region and model and is not available in countries where LLM support is not provided.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\n\u003cem\u003e\u003cp\u003e11)* Some of these features may not be supported in certain regions or models.\u003c\/p\u003e\n\u003cp\u003e* Menus displayed may be different upon release.\u003c\/p\u003e\n\u003cp\u003e* Keyword recommendations vary according to the app and time of day.\u003c\/p\u003e\n\u003cp\u003e* ‘In This Scene’ card is available in countries that support EPG(Electronic Program Guide).\u003c\/p\u003e\n\u003cp\u003e* ‘On Now’ card is not available on Netflix and Other CP(Content Provider) apps, so the card will not be displayed.\u003c\/p\u003e\n\u003cp\u003e* ‘Generative AI’ card is available in certain regions or models.\u003c\/p\u003e\u003c\/em\u003e\n\n\t\t\t\t\u003cem\u003e\u003cp\u003e12) * Reduced or limited content may be shown depending on region and network connectivity.\u003c\/p\u003e\n\u003cp\u003e* Voice ID support may vary by region and country and is available on OLED, QNED, NANO 4K UHD TVs released from 2024 onwards, as well as on MRGB and FHD TVs released from 2026.\u003c\/p\u003e\n\u003cp\u003e* It works only with apps that support the Voice ID account.\u003c\/p\u003e\n\u003cp\u003e* The lock can be unlocked by someone with a similar voice, and if the voice changes due to health reasons or other factors, recognition may not work effectively.\u003c\/p\u003e\n\u003cp\u003e* The widgets provided may vary by country and are subject to change or discontinuance without prior notice.\u003c\/p\u003e\n\u003cp\u003e* My Page applies to 2026 OLED, MRGB, QNED, NANO 4K UHD TVs.\n\n\u003c\/p\u003e\u003c\/em\u003e\n\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e13) * Internet connection required.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* It is possible to link the AI Chatbot to customer service.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* In countries where NLP is not supported, voice-based app access and usage may not be available.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e14) * webOS Re:New is a software upgrade program and is available on select models only. The number of upgrades and Re:New support duration may vary by product, model, or region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Upgrade schedule, as well as features, applications, and services may vary by model and region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Available features, contents and services are subject to change without notice and may vary by product, model or region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e15) * Provides quick access to the TV's AI features but has no built-in AI processing.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* AI Magic Remote's design, availability and functions may vary by region and supported language, even for the same model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Some features may require an internet connection.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* AI Voice Recognition is only provided in countries that support NLP in their native language.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e15) * It only works with games or PC inputs that support 165Hz.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* 165Hz is applied to 83\/77\/65\/55\/48-inch of OLED G6, while 120Hz is applied to 97-inch of OLED G6.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* NVIDIA G-Sync compatible with RTX 20, RTX 30, RTX 40 and GTX 16 graphics cards. Older GPUs do not support G-Sync compatibility.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e16) * LG OLED displays been certified as \"0.1 response times (Gray to Gray) and Qualified Gaming Performance\" by Intertek.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e17) * Subscription required. Service offerings may vary by membership plan.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Available only on LG OLED W6, G6, C6, and MRGB95, MRGB9M.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* GeForce NOW availability may vary by country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* In ULL mode, only one controller (gamepad) can be connected. Use of other Bluetooth devices may be affected.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* For best performance, Ethernet or 5GHz Wi-Fi connection is recommended.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e18) * Bluetooth Ultra Low Latency only applies to select 2026 LG TVs. ULL controller functionality is supported only when connected to compatible devices.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* In ULL mode, only one controller (gamepad) can be connected. Use of other Bluetooth devices may be affected.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* For best performance, Ethernet or 5GHz Wi-Fi connection is recommended.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Gaming controller is sold separately.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e19) * Support for cloud gaming services may vary.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Some gaming services may require a subscription and gamepad.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Gamepad is sold separately.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e20) * Actual fit may vary depending on installation conditions. A slight gap between the TV and the wall is possible.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e21) * Available content may vary by region and is subject to change.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Service is available through a paid subscription. One-month free trial available with login and payment method registration. Subscription automatically renews to a paid plan unless canceled before the trial ends. Subscription may be cancelled at any time during the trial period.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e22) * 16 different profiles are provided, with content recommendations generated by matching data to each type of profile.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e23) * Generative AI feature is only available in certain regions or models.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* A subscription includes 20 credits per month. One credit lets you generate one image.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Depending on device performance, file size, and network speed, LG Link's file transfer speed may vary.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Some file extensions may not be supported by LG Link depending on your device specifications.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG Link can use an external storage device when used according to the device memory specifications.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e24) * The feature works when logged in to your Google Photos account and you have at least 10 photos in the app.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e25) * Brightness sensors may vary by model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e26) * Motion sensors are only available on the W6 and G6 models only.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e27) * Support for certain LG Channels varies by region.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e28) * LG supports 'Matter' Wi-Fi devices. 'Matter' supported services and features may vary depending on the connected devices. Initial connection for ThinQ and Matter should be via ThinQ mobile app.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e29) * Ambient FILMMAKER MODE is a trademark of UHD Alliance, Inc.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Ambient FILMMAKER MODE with Dolby Vision is supported.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Ambient FILMMAKER MODE auto starts on AppleTV+ and Amazon Prime video app.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Ambient FILMMAKER MODE works on models equipped with a light sensor.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e30) * ‘In This Scene’ card is available in countries that support EPG.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The scope of support may vary by country.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Information provided by AI Concierge is for general informational purposes only and may not be accurate. LG assumes no responsibility or liability for any actions or decisions made in reliance on such information.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e31) * Sound Suite products must be purchased separately.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* The Sound Suite model matched may vary depending on country, region, and TV model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Sound Mode Control may vary by model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* When connected to a Soundbar, up to 13.1.7 channels are supported. Supported channel configurations may vary depending on the Soundbar model.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* Please note that the service may not be available at the time of purchase. A network connection is required for updates.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003cp\u003e\n\t\t\t\t\t\u003cem\u003e* LG TV remote usage is limited to certain features only.\u003c\/em\u003e\n\t\t\t\t\u003c\/p\u003e\n\t\t\t\t\u003ch5\u003eWhat's in the Box:\u003c\/h5\u003e\n\t\t\t\t\u003cul\u003e\n\t\t\t\t\t\u003cli\u003eAI magic remote MR26GB (w\/ Number Key)\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003ePower cable (TV Attached)\u003c\/li\u003e\n\t\t\t\t\u003c\/ul\u003e\n\t\t\t\t\u003ch5\u003eProduct Features:\u003c\/h5\u003e\n\t\t\t\t\u003cul\u003e\n\t\t\t\t\t\u003cli\u003e\n\t\t\t\t\tHyper Radiant Colour Tech, a next-gen OLED technology for a new level of picture quality\n\t\t\t\t\t\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003e\n\t\t\t\t\tX2.1 higher peak brightness with alpha 11 AI Processor Gen3, for vivid highlights and detail\n\t\t\t\t\t\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003e\n\t\t\t\t\tPerfect Black and Perfect Colour ensures deeper contrast and vivid, accurate colour in any light\n\t\t\t\t\t\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003e\n\t\t\t\t\tUp to 165Hz in 4K with G-SYNC compatibility and FreeSync Premium for tear-free and winning gameplay\n\t\t\t\t\t\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003e\n\t\t\t\t\tAward-winning webOS brings advanced AI experiences—powered by Google Gemini and Microsoft Copilot, now secured by LG Shield\n\t\t\t\t\t\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003eOperating system (OS): webOS 26\n\t\t\t\t\t\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003eAuto brightness control\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003eQMS (Quick media switching)\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003eQFT (Quick frame transport)\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003eALLM (Auto low latency mode)\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003eHGIG Mode\u003c\/li\u003e\n\t\t\t\t\t\u003cli\u003eFreeSync compatible (AMD)\u003c\/li\u003e\n\t\t\t\t\u003c\/ul\u003e\n\t\t\t\u003c\/div\u003e\n\t\t\u003c\/div\u003e\n\t\u003c\/div\u003e\n\u003c\/div\u003e","brand":"LG","offers":[{"title":"Default Title","offer_id":53926167314800,"sku":"OLED65G66LS.AEI","price":3099.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0974\/2191\/8576\/files\/OLED65G66LS.AEI_1.png?v=1787297954"}],"url":"https:\/\/www.harveynorman.ie\/collections\/claim-supplier-cash-on-selected-sony-and-lg-tvs-and-soundbars.oembed","provider":"Harvey Norman Ireland","version":"1.0","type":"link"}