Sony Bravia 55" A1 OLED 4K Ultra HD HDR Smart TV | KD55A1BU

Sony Bravia 55" A1 OLED 4K Ultra HD HDR Smart TV | KD55A1BU

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Revealing new experiences

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The A1 series is the first ever line of 4K HDR OLED TVs from Sony. Breaking boundaries in design and sound technology, this TV not only has stylish looks, but also phenomenal 4K HDR picture quality - and all this is supported by the powerful Android TV platform.

Everything else pales in contrast

True reality comes to life with deep black and natural colour. Over 8 million self-illuminating pixels are precisely and individually controlled by the X1 Extreme™ processor. Sony's OLED TV creates exquisite, unprecedented contrast.

The A1 combines cutting edge Sony technologies with BRAVIA OLED to deliver a remarkable picture. Over 8 million self-illuminating pixels enrich a blur-less image with unprecedented black levels and a wide optimum viewing angle.

The powerful 4K HDR Processor X1 Extreme precisely controls the pixels and extends the capability of OLED, resulting in an exquisite 4K HDR picture with sharper detail and more dynamic contrast.

What's more, the Triluminos Display uses a wide colour gamut, meaning colours are more natural and authentic.

The A1 also supports HDR-10, HLG and Dolby Vision HDR formats, so you can enjoy 4K HDR content from a wide range of sources.

Reality as it was meant to be experienced

4K HDR Processor X1™ Extreme

X1 Extreme shows images and colours as they truly are, the way you want to see them.

Uncover the detail with 4K HDR

4K High Dynamic Range

For the ultimate in picture quality, this TV pairs the brilliance of 4K clarity with the brightness, colour and detail of High Dynamic Range (HDR). Previously hidden areas of dark shadow and sunlight are now full of clarity and detail.

Life's brilliance, revealed with extra colours


See vivid real world colours all around you. A TRILUMINOS Display maps colours from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

The greatest sound you've never seen


Unlike most TV speakers, sound comes to you from the entire screen, immersing you in exciting new entertainment experiences. It's pictures and sound in perfect harmony

Just talk to explore new worlds

Find all the entertainment you can dream of, as fast as you can talk. With advanced voice control, this 4K Android TV™ brings you movies and TV shows from apps or broadcast in an instant.

Exclusive to Sony, Acoustic Surface technology introduces a perfect marriage of sound with picture. Specially designed actuators invisibly vibrate the TV panel to create amazing sound that comes directly from the screen. This means voices and sounds are accurately projected from where they appear on-screen, for a truly immersive visual and audio experience.

There's also a hidden rear subwoofer that adds powerful bass. Enjoy full-bodied, natural sound, contained in an ultra slim design.

The iconic, minimalist styling of the A1 allows you to focus on what you're watching. With a stand-less body and no visible speakers, this design leaves nothing to distract you from the image on-screen, while the super slim aluminum bezel maximises the viewing area and draws your focus into the picture.

Experience brilliant 4K HDR pictures, crystal-clear sound and a beautiful, unique design with the A1 series, combining the latest audio and visual technology from Sony.
Product Features:
  • Android TV
  • 4K HDR Processor X1™ Extreme
  • OLED
  • Acoustic Surface™ technology
Brand Sony
Product Category
  • TV & Audio
Product Type OLED TV
Colour Black
Screen Type OLED
Screen Size 55"
Screen Resolution 3840 x 2160px
Aspect Ratio 16:9
TV Features
Key Features
  • 4K
  • HDR
  • Android TV
TV Size 55"
Image Quality Ultra HD
Digital Tuner Yes
Additional Features
  • Web Browser
  • Analog Tuner
  • Chromecast Built-In
  • Motionflow XR
  • Triluminos Display
  • USB Recording
  • Voice Activated TV
Energy Consumption - Annual 187 kwh
Frequency 50 Hz
Power 135 W
Voltage 220-240 V
Video Format
  • AVC
  • AVI
  • MPEG1
  • MPEG4
Video Definition 4K
Audio Decoding Format
  • AAC
  • MP3
  • MPEG 4
  • WAV
Audio Features
  • Acoustic Surface
  • Bluetooth
  • Clear Phase Speaker
  • Clear Voice
  • Dolby
  • Dolby Digital Plus
  • DSEE - igital Sound Enhancement Engine
  • S-Force Surround
Number of Speakers 5
Surround Mode
  • Yes
Wireless Connectivity
  • Wi-Fi
Ports & Connections
  • ARC
  • Audio out
  • CI Slot
  • Composite Input
  • Digital Audio Out
  • HDMI Input
  • IF Input
  • LAN
  • RF In
  • USB
  • Ethernet
USB Ports 3
HDMI Ports 4
Operating System Android
Operating System Version Android 6.0 Marshmallow
Annual Power Consumption 187 KWh
On-mode Power Consumption 135 W
Width 1228 mm
Depth 710 mm
Height 339 mm
Weight 28.8 kg
Dimensions (w/o stand)
Width 1228 mm
Depth 86 mm
Height 711 mm
Weight 25 kg
Energy Rating B
Parts Warranty 60 months
Labour Warranty 60 months
Sony Bravia 55" A1 OLED 4K Ultra HD HDR Smart TV | KD55A1BU is rated 4.8 out of 5 by 13.
Rated 5 out of 5 by from First Oled TV I generally change my TV's every 2 Years and last month treated myself to the 55Inch A1 OLED. My Previous model was the 4K 850 so I was familiar with the clarity of 4K. Or so I though until I had this beauty up and running. I can categorically say that this is the best TV I have ever purchased. From to the Aesthetic of its looks to the Quality of its picture and even its sound I could not ask for more. My only gripe is the Android OS. Like many before me I cannot understand Sony's insistence on maintain this clunky OS. A small gripe for and excellent product
Date published: 2017-09-05
Rated 5 out of 5 by from Wow We bought this a month ago and it still blows me away every time we watch it. Colours are crisp and beautiful, the sound is incredible - very handy that we didn't need a sound bar. After reading other reviews about OLED technology on other brands I was concerned about motion being a problem, but it's been absolutely perfect - Haven't noticed any issues, and we like our sci-fi and fast paced action so we've given it a decent challenge! As for the other features - very handy having built in Netflix and Google play. I'm giving just a 4* here as I haven't managed to connect the built in ChromeCast to our Google Home yet, but I can't tell if it's not showing up for Google home due to an issue with the to, or with the Home device - so I'm not dropping it by much in that account.
Date published: 2017-12-19
Rated 5 out of 5 by from Gorgeous picture quality I bought this tv 2 weeks ago and don't regret it..
Date published: 2017-06-22
Rated 5 out of 5 by from Sony Oled. Is it worth the money. YES YES YES. Was looking for a new TV to do justice to the new SKY Q box I got last week. Dropped in to new electrical store and was comparing different TV when I saw the SONY A1 OLED. Was astounded by the picture quality and the innovative sound emerging from the screen was fantastic. No sound bar needed for this TV which was great. Picture quality was so good almost looked 3D at times. The colours are so vivid even during fast moving scenes on the TV. The Android apps are easily accessible and now find I don't need my mobile phone or tablet with me while watching TV. Nothing on TV ? Just press a couple of buttons and you can access YOUTUBE. This SONY can show YOUTUBE in HD quality and improves the quality of poor quality uploads. A very easy TV to set up and in no time you will able to navigate all the great functions on it. Expensive at first but you won't regret it.
Date published: 2017-08-16
Rated 5 out of 5 by from Sony 55A1 Highest quality of this product,color and sound like in movie,the colors is really impressive, the deep of black.I would recommend this tv with a 100% .
Date published: 2017-12-25
Rated 5 out of 5 by from Supreme optical, audio & online pleasure The picture quality is unreal I am so delighted I choosen this TV. Having the choice of the internet program's makes all the difference.
Date published: 2017-12-27
Rated 5 out of 5 by from In love with OLED Picked up the A1 in mid December and got to give it a good run over Christmas. I was replacing a 8505B which I loved, but my head was turned by the reviews coming out for the A1. I was nervous setting it up, but I couldn't be happier with it. The settings out of the box are amazing, but it's also user friendly to tweak the set to really pop in the light conditions of the room you set up in. The set takes all types of inputs in its stride. Sky Q and Blu-ray's look fantastic, but it's how the set handles lower quality inputs that really surprised me. It cleans up low res images and displays them fantastically. I've a PS Pro hooked up and with the HDR that was missing from the 8505B, it's like having a new console. The sound is absolutely fantastic. I definitely won't be bothering with a sound bar as I'm in a small enough room. The surround sound from the screen was enough to scare the dog and impress the wife, (who normally rolls her eyes at these things) so that's good enough for me. I was a bit dubious about the angle of the TV until I saw it in the flesh. If you are worried by it, get to a store to see it for yourself. It's an amazing looking piece of kit. Very happy so far!
Date published: 2018-01-15
Rated 5 out of 5 by from Top Class from Sony. The sound, ease of use and picture quality of this tv is stunning. The extras such as four HDMI ports and built-in chromecast is another excellent reason for owning this device.
Date published: 2017-10-17
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Delivery & Returns
We offer a comprehensive nationwide delivery service; we aim to deliver all orders as quickly as possible.
  • Computers & Electrical – 1 to 3 days on stocked items, non stock product up to 10 days.
  • Furniture & Bedding – 7 days stock items, Non Stock varies with supplier.


  • If delivery is urgent check with the local store, we are here to assist.
  • Locations within 30 km of a store are covered daily.
  • Delivery times for rural areas may vary depending on routes and availability.
Free Pick Up In Store

Can’t wait for delivery or don’t want to pay additional charges? It’s incredibly simple to pick up your online order in store and get your hands on your product quickly and easily. Simply select the free pick up in store option and head to your nearest Harvey Norman store to pick up your order.

  1. During checkout, select “Free pick up in store” and select your preferred store.
  2. After your order is placed, you will receive an “order confirmation email” with your “order confirmation number” (this is usually sent out within 2 hours).
  3. Once the store has confirmed your order and reserved the stock, you will receive an email “Ready for collection”.
  4. Bring your "order confirmation number" to the store you selected for pick up, along with photo ID and the credit card you used to make the order.
  5. Speak to one of our staff and your order should be processed in minutes.
Easy returns

If you feel your product has failed a Consumer Guarantee (as defined by Irish Consumer Law) then don't worry you can easily return it to your local Harvey Norman store. We'll even pay for the postage if you live in an area where there is no store. Our returns policy covers any purchased item (conditions apply).

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Sony Bravia 55" A1 OLED 4K Ultra HD HDR Smart TV | KD55A1BU

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Product Care offers cover against breakdowns from electrical interference, power surges or voltage fluctuations.

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  2. Feature relates to purchases made after 01/03/2011.
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*2yr replacement plan commences when the manufacturer’s express warranty over the product finishes.

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