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Meet the full-frame, palm-sized α7: portability and capability in one. Packing a 24.3MP 35mm Full Frame sensor into a body half the weight of leading DSLRs, this is an exciting new landmark in the market.
With 24.3 megapixels, the α7's 35 mm full-frame Exmor® sensor rivals that of leading DSLRs. And with Sony's latest BIONZ X processor and most advanced autofocus, the α7 offers outstanding detail, sensitivity and quality. Get ready for performance that will propel your photography to new heights.
This remarkable new sensor has all the elements for world-class images: high-resolution, top sensitivity, extreme dynamic range, unsurpassed detail and low noise.
Expect superlative results with Sony’s latest processing engine: truer colour rendering, better noise reduction and faster burst mode shooting.
Get up close with the world-class Exmor sensor. Exmor™ sensor: higher speed from parallel signal processing, lower noise, faster signal conversion. Low noise, wider dynamic range + rich gradations, provides the detail even for large-format prints.
Enhanced detail reproduction + diffraction-reducing technology produce more natural outlines + reduce blur from light points. Noise reduction on every image + 16-bit processing + 14-bit RAW output.
Expert engineering from every angle. In designing the a7, Sony strove to balance the precise control working photographers need, with the ergonomics they want. The result is carefully-crafted knobs and dials, robust functions, extensive customisation potential and recording and connectivity options, all in a durable, lightweight body 25% smaller than leading DSLRs.
At just 416g with battery, the α7 is about half the weight of leading DSLRs. And being less bulky as well, there’s no more giving up quality for portability.
Crafting the α7 from magnesium, the world’s lightest structural metal, means that the camera you carry with you today will also be with you tomorrow.
The refined Spatial Object Detection Algorithm gives an AF speed with the world’s fastest cameras. Plus more accurate eye detection, lock-on autofocus for moving subjects + autofocus area setting options.
New faster, more accurate autofocus tracking uses powerful predictive algorithms and subject recognition technology to track every move with greater speed and precision.
For perfect portraiture, this function creates sharp focus on faces even when partially turned away from the camera with a shallow depth of field, thanks to enhanced eye detection that can prioritise a single pupil.
Easily keep moving subjects in focus with this updated technology, which adjusts target frame size based on subject characteristics and makes use of a wide AF area to ensure usage of the optimal focus point.
With the Flexible Spot AF area setting, you can select different-size autofocus area to match your subject, and help ensure the camera focuses on the intended area. Wide and Zone focus area settings are also available.
Smarter viewfinder, better photos. With 100% frame coverage, 1024x768 resolution, high contrast, real-time settings updates and accurate bokeh, the OLED (XGA) Tru-Finder™ is not merely a composition accessory, but an enhancement. Completing the professional-grade features are five display modes and colour temperature and brightness adjustment. Clear subjects, compelling stories
Unlike a traditional optical viewfinder (OVF), which distorts bokeh through the focusing screen, Sony’s electronic viewfinder (EVF) presents the image directly from the sensor, so you see exactly what the finished image will be. Change your f-stop. You’ll see the depth of field shift in the viewfinder.
Find the perfect expression for your vision with AVCHD at 60fps for an ultra-smooth look, or shoot 24p for classic cinema feel.
The α7 has two forms of wireless sharing; NFC One-touch allows image transfer with a single tap to any NFC-compatible smartphone, tablet or laptop. Wi-Fi allows quick uploading from many locations.
|Product Type||Mirrorless Camera|
|Camera Resolution||24.3 MP|
|Screen Type||TFT LCD|
|Lens Range||28 - 70 mm|
|Image Processor||BIONZ X|
|Battery Life||340 Pictures|
Can’t wait for delivery or don’t want to pay additional charges? It’s incredibly simple to pick up your online order in store and get your hands on your product quickly and easily. Simply select the free pick up in store option and head to your nearest Harvey Norman store to pick up your order.
If you feel your product has failed a Consumer Guarantee (as defined by Irish Consumer Law) then don't worry you can easily return it to your local Harvey Norman store. We'll even pay for the postage if you live in an area where there is no store. Our returns policy covers any purchased item (conditions apply).
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With Product Care you can relax knowing your purchase comes with additional protection. Product Care covers all parts, labour and call-out fees for an UNLIMITED amount of repairs. Product Care will only use an authorized repairer network which means the job is done right the first time.
You can choose the length of your Product Care to add additional benefits and protection for your product from the end of the manufacturer’s warranty. Choose from either 2, 3 or 4 years.
If we cannot fix the product. We’ll replace it. LIKE for LIKE, SPEC for SPEC.
Product Care covers wear and tear, defects in materials and workmanship. It also covers breakdowns caused by dust and internal overheating.
If you sell your product, or provide it as a gift to someone, your cover and any unredeemed entitlements can be transferred to the new owner. Simply contact us to arrange transfer of ownership.
Product Care covers your products anywhere in the world for up to €150. It also covers you in any country Harvey Norman operate in. These countries include Australia, New Zealand, Singapore, Slovenia and Croatia.
Our range of support options ensure you experience an easy and hassle free process when you need to talk to us about your Product Care Plan. If you are experiencing a fault, we will provide you with guidance and support every step of the way.
Call 1800 200 503 to speak with our Ireland based Customer Care team who are available to help you with any enquiries or questions you may have.
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Having Product Care with your purchase means you can enjoy benefits that are exclusive to you, such as cover for Accidental Damage, that will help you to enjoy the experience of your new product even more.
Product Care covers you for accidental drops, spills, cracked screens and unintentional accidents for 12 months.
If your product is a fridge or freezer, Product Care will cover up to €150 for any food spoilage that occurs as a result of a covered fault.
If your product is a washer or dryer, Product Care will cover up to €50 for laundry expenses if your product is out of service for more than 10 days from the time you notify us of the fault.
If your product costs more than €200 and has had two qualified service repairs and requires a third during the term of the plan, your product will be replaced.
Product Care offers cover against breakdowns from electrical interference, power surges or voltage fluctuations.
*2yr replacement plan commences when the manufacturer’s express warranty over the product finishes.
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